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Tag: advertising news

Molly Baz makes history as first pregnant woman on cereal box
  • CREATIVE

Molly Baz makes history as first pregnant woman on cereal box

By Reel Chicago Jun 5, 2024
Special K has teamed up with best-selling cookbook author Molly Baz for a groundbreaking collaboration. As part of its 'Special for a Reason' campaign, Special K will feature B...
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Cramer-Krasselt Chicago appoints Kevin Drew Davis ECD 
  • REEL MOVES

Cramer-Krasselt Chicago appoints Kevin Drew Davis ECD 

By Reel Chicago Jun 5, 2024
Cramer-Krasselt (C-K), has appointed Kevin Drew Davis as the new Executive Creative Director, further expanding its leadership team over the past 15 months. Davis is a true ...
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Orkin celebrates double Cicada emergence with a live “Orkinstra”
  • Reel Ad of the Week

Orkin celebrates double Cicada emergence with a live “Orkinstra”

By Reel Chicago May 29, 2024
Trillions of newly-emerged cicadas are about to crank up the volume on the sweet sounds of summer in much of the country – particularly across the Southeast and Midwest. For ...
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Digitas promotes Nat Resende to ECD
  • REEL MOVES

Digitas promotes Nat Resende to ECD

By Reel Chicago May 29, 2024
Digitas has announced the elevation of Nat Resende to Executive Creative Director, Chicago, and the hiring of McKay Hathaway as Senior Vice President, Creative. They will repor...
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Glad transports Millennials back to Y2K with Scent Experience Trash Bags
  • CREATIVE

Glad transports Millennials back to Y2K with Scent Experience Trash Bags

By Reel Chicago May 29, 2024
Glad and FCB Chicago have launched a new campaign celebrating iconic '90s era symbols through their newest product, the Scent Experience Trash Bags. These trash bags aim to off...
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DoorDash launches new campaign highlighting flexibility
  • CREATIVE

DoorDash launches new campaign highlighting flexibility

By Reel Chicago May 22, 2024
DoorDash has launched a new campaign developed by Quality Meats in collaboration with Superette, DoorDash’s internal creative studio, to highlight the flexible benefits of gi...
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Fusion92 celebrates 25 years of marketing innovation
  • REEL BUSINESS

Fusion92 celebrates 25 years of marketing innovation

By Reel Chicago May 22, 2024
This month, Fusion92 celebrates 25 years as a pioneer of Marketing Transformation. Since its inception in 1999, Fusion92 has been at the forefront of innovative marketing s...
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Layoffs hit FCB Chicago after losing Pfizer
  • REEL BUSINESS

Layoffs hit FCB Chicago after losing Pfizer

By Reel Chicago May 22, 2024
FCB Chicago has laid off approximately 9% of its staff after losing the Pfizer creative account. The office, which employs over 800 people. The layoffs follow Pfizer’s abr...
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NHL Playoff love makes fans do crazy things in Highdive campaign
  • SPORTS

NHL Playoff love makes fans do crazy things in Highdive campaign

By Reel Chicago May 21, 2024
Last month, The National Hockey League (NHL) unveiled a "new "passionate" campaign for the 2024 Stanley Cup Playoffs, showcasing the extraordinary lengths fans go to in support...
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Airheads debuts underwater vending machine for swimming pools
  • Reel Ad of the Week

Airheads debuts underwater vending machine for swimming pools

By Reel Chicago May 21, 2024
Just in time for summer, Airheads is launching a unique Underwater Vending Machine designed to reignite the fun of swimming for adults. Priced at $7,000, this innovative vendin...
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Grandma inspires McDonald’s newest McFlurry
  • CREATIVE

Grandma inspires McDonald’s newest McFlurry

By Reel Chicago May 20, 2024
McDonald’s is inviting fans to celebrate their grandmothers and recreate cherished memories with the launch of the Grandma McFlurry, available for a limited time starting May...
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Jimmy John’s introduces fiery new menu items
  • REEL BUSINESS

Jimmy John’s introduces fiery new menu items

By Reel Chicago May 20, 2024
Champaign, IL-based Jimmy John's is spicing up its menu with the introduction of the new Firecracker Wrap and Firecracker Jimmy Chips, set to launch today, Monday, May 20th. ...
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Ball Park wants us to top our dogs our way in new campaign
  • CREATIVE

Ball Park wants us to top our dogs our way in new campaign

By Reel Chicago May 16, 2024
In response to a recent campaign by Heinz Ketchup brand urging Chicagoans to rethink their hot dog toppings, Ball Park has launched a new campaign to celebrate the freedom to t...
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DDB Chicago, Critical Mass create AI world for Starburst
  • CREATIVE

DDB Chicago, Critical Mass create AI world for Starburst

By Reel Chicago May 16, 2024
For the first time in 12 years, Starburst, the beloved candy known for its deliciously different flavors, has launched a new campaign titled "Different Every Time." This in...
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Craig Miller is Schafer Condon Carter’s  CCO
  • REEL MOVES

Craig Miller is Schafer Condon Carter’s CCO

By Reel Chicago May 16, 2024
Craig Miller, formerly the Executive Creative Director at Omnicom Group's The Marketing Arm (TMA), has been appointed Chief Creative Officer at Schafer Condon Carter (SCC), an ...
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SAXX’s “ballsy” campaign seeks upgrades for men
  • Reel Ad of the Week

SAXX’s “ballsy” campaign seeks upgrades for men

By Colin Costello May 15, 2024
Yes, we know we just awarded REEL AD OF THE WEEK to Chicago's Quality Meats and their client SAXX premium underwear. And we are doing it again because the work is, as always re...
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FCB Chicago appoints Executive Director of Agency Production
  • REEL MOVES

FCB Chicago appoints Executive Director of Agency Production

By Reel Chicago May 8, 2024
FCB Chicago announced the appointment of Matt Blitz as EVP, Executive Director of Agency Production. Matt joined FCB Chicago in March and will report to Chief Creative Off...
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Tillamook launches “Extraordinary Dairy” campaign with Josh Gad
  • CREATIVE

Tillamook launches “Extraordinary Dairy” campaign with Josh Gad

By Reel Chicago May 6, 2024
Tillamook County Creamery Association unveiled its new brand platform and campaign titled "Extraordinary Dairy." This initiative challenges consumers not to settle for mediocre...
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Laughlin Constable names Allison Henley-Kehm, SVP, Head of People and Culture
  • REEL MOVES

Laughlin Constable names Allison Henley-Kehm, SVP, Head of People and Culture

By Reel Chicago Apr 29, 2024
Laughlin Constable, the independent, full-service brand experiences agency, announced it has named Allison Henley-Kehm as SVP, Head of People and Culture. The position is an in...
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SAXX “Ball Masters” won’t let bad balls get in the way of good golf
  • Reel Ad of the Week

SAXX “Ball Masters” won’t let bad balls get in the way of good golf

By Reel Chicago Apr 25, 2024
The beloved "Ball Masters" are back in action, ready to bring laughter, philanthropy, and unparalleled ball-care expertise via SAXX underwear to the golfing world once again. ...
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