advertising news Archives · Page 24 of 49

REEL MOVES

Golin appoints Anthony O’Neill as ECD

By Reel Chicago Nov 8, 2023

Interpublic agency Golin has announced the appointment of Anthony O’Neill as the Executive Creative Director at its Chicago headquarters. O’Neill will take on a pivotal...

CREATIVE

Two by Four campaign celebrates 150th running of Kentucky Derby

By Reel Chicago Nov 4, 2023

As the anticipation for the 150th running of the Kentucky Derby builds, independent creative ad agency Two by Four and Churchill Downs Racetrack join forces to launch a breatht...

REEL BUSINESS

TDH releases ‘350 W. Eerie’ horror-comedy series

By Reel Chicago Oct 27, 2023

Getting into the Halloween Spirit, Tom, Dick & Harry Creative Co. (TDH) released 350 W. Eerie, an original four-episode short-form scripted series from their internal pro...

CREATIVE

Tessa director Blaine Hogan goes intergenerational for Picklr

By Reel Chicago Oct 26, 2023

A heart-pounding new commercial for The Picklr, a rapidly expanding chain of indoor pickleball courts, is setting the stage for this emerging sport with a fresh, high-energy tw...

CREATIVE

Olipop expands marketing horizons to Chicago

By Reel Chicago Oct 25, 2023

Oakland-based prebiotic soda brand, Olipop, known for its initial success through influencer and TikTok marketing, is making a bold move into outdoor advertising. And that move...

REEL BUSINESS

Burrell acquired by FVLCRUM Holdings

By Reel Chicago Oct 25, 2023

In a significant development, Burrell Communications Group, a renowned Black-owned advertising agency, has been acquired by Evolve Holdings, a consortium led by Channing Johnso...

CREATIVE

Chicago encouraged to experience North Carolina in new campaign

By Reel Chicago Oct 24, 2023

As the crisp autumn air envelops the city of Chicago and New York, and the leaves don their vibrant shades of red, orange, and gold, there's no better time to celebrate the bre...

Reel Ad of the Week

New FCB Chicago campaign confronts Mental Health Crisis

By Reel Chicago Oct 24, 2023

The Huntsman Mental Health Institute and the Ad Council have joined forces to launch an extensive communications initiative known as the "Love, Your Mind" campaign. This ca...

CREATIVE

Highdive drops new campaign for the NHL

By Reel Chicago Oct 18, 2023

The NHL has officially launched its 2023-24 season with an exciting new addition to its The Next Golden Era Is Now creative campaign. The new spot, titled "Is Hockey Getting Ev...

CREATIVE

Early cancer detection for firefighters is focus of new campaign

By Reel Chicago Oct 9, 2023

DetecTogether has joined forces with the Chicago-based creative and strategy agency, VSA Partners, to launch its "Response Time Matters" campaign aimed at a high-risk demograp...

CREATIVE

Havas Chicago launches campaign promoting local theater companies

By Reel Chicago Oct 6, 2023

Mayor Brandon Johnson, Choose Chicago, and the City of Chicago Department of Cultural Affairs and Special Events (DCASE) announced the launch of Theater Season, a new Havas C...

CREATIVE

Burrell teams with Black-ish’s Kenya Barris for Toyota

By Colin Costello Oct 5, 2023

Burrell Communications Group has joined forces with Toyota and award-winning writer, producer, and director Kenya Barris, to introduce an innovative advertising campaign for ...

ACCOUNT WINS

North Shore Bank and AOR Laughlin Constable launch new campaign

By Reel Chicago Oct 4, 2023

Laughlin Constable, the independent, full-service brand experiences agency and its new client North Shore Bank announced the launch of the “Bank Your Best Life” campaign ...

Fox Chicago, Waymark offer AI video tech to local advertisers

By Reel Chicago Oct 3, 2023

In a groundbreaking development for Chicago's local advertising landscape, Fox Television Stations (FTS) have announced a transformative partnership with Waymark, a leading AI...

REEL MOVES

Leo Burnett appoints Samantha Cescau Head of Strategy

By Reel Chicago Oct 2, 2023

Leo Burnett has announced the appointment of Samantha Cescau as its new Head of Strategy. Samantha will be based at the agency's Chicago headquarters and will report to Gareth...

REEL MOVES

AbelsonTaylor names Joy Holbrook as director of integrated production

By Reel Chicago Sep 29, 2023

Award-winning health and wellness advertising network AbelsonTaylor Group has hired veteran production executive Joy Holbrook as director of integrated production, a new posit...

REEL BUSINESS

Hot Dog! Oscar Mayer’s Frankmobile changes name back to Wienermobile

By Reel Chicago Sep 21, 2023

Oscar Mayer's famous hot dog-themed vehicle, which briefly underwent a rebranding as the "Frankmobile" this summer to promote their all-beef frankfurters, is now returning to ...

CREATIVE

Allstate continues to be in good hands with W+K

By Reel Chicago Sep 21, 2023

The insurance industry is facing unprecedented challenges, from rising costs and climate change to attracting a new generation of customers who may approach insurance differen...

REEL BUSINESS

Playboy unfolds new vodka brand Play Hard

By Reel Chicago Sep 21, 2023

If you are an art lover and a vodka drinker, this is your jam. Playboy Spirits has announced the highly anticipated release of Play Hard, a premium line of vodka seltzers. ...

Super Bowl

Coors Light to return to the Super Bowl

By Reel Chicago Sep 19, 2023

Molson Coors has announced Coors Light's return to the Super Bowl commercial lineup for the 2024 game, marking its second consecutive appearance in the prestigious event. ...