advertising news Archives · Page 23 of 48

Reel Ad of the Week

New FCB Chicago campaign confronts Mental Health Crisis

By Reel Chicago Oct 24, 2023

The Huntsman Mental Health Institute and the Ad Council have joined forces to launch an extensive communications initiative known as the "Love, Your Mind" campaign. This ca...

CREATIVE

Highdive drops new campaign for the NHL

By Reel Chicago Oct 18, 2023

The NHL has officially launched its 2023-24 season with an exciting new addition to its The Next Golden Era Is Now creative campaign. The new spot, titled "Is Hockey Getting Ev...

CREATIVE

Early cancer detection for firefighters is focus of new campaign

By Reel Chicago Oct 9, 2023

DetecTogether has joined forces with the Chicago-based creative and strategy agency, VSA Partners, to launch its "Response Time Matters" campaign aimed at a high-risk demograp...

CREATIVE

Havas Chicago launches campaign promoting local theater companies

By Reel Chicago Oct 6, 2023

Mayor Brandon Johnson, Choose Chicago, and the City of Chicago Department of Cultural Affairs and Special Events (DCASE) announced the launch of Theater Season, a new Havas C...

CREATIVE

Burrell teams with Black-ish’s Kenya Barris for Toyota

By Colin Costello Oct 5, 2023

Burrell Communications Group has joined forces with Toyota and award-winning writer, producer, and director Kenya Barris, to introduce an innovative advertising campaign for ...

ACCOUNT WINS

North Shore Bank and AOR Laughlin Constable launch new campaign

By Reel Chicago Oct 4, 2023

Laughlin Constable, the independent, full-service brand experiences agency and its new client North Shore Bank announced the launch of the “Bank Your Best Life” campaign ...

Fox Chicago, Waymark offer AI video tech to local advertisers

By Reel Chicago Oct 3, 2023

In a groundbreaking development for Chicago's local advertising landscape, Fox Television Stations (FTS) have announced a transformative partnership with Waymark, a leading AI...

REEL MOVES

Leo Burnett appoints Samantha Cescau Head of Strategy

By Reel Chicago Oct 2, 2023

Leo Burnett has announced the appointment of Samantha Cescau as its new Head of Strategy. Samantha will be based at the agency's Chicago headquarters and will report to Gareth...

REEL MOVES

AbelsonTaylor names Joy Holbrook as director of integrated production

By Reel Chicago Sep 29, 2023

Award-winning health and wellness advertising network AbelsonTaylor Group has hired veteran production executive Joy Holbrook as director of integrated production, a new posit...

REEL BUSINESS

Hot Dog! Oscar Mayer’s Frankmobile changes name back to Wienermobile

By Reel Chicago Sep 21, 2023

Oscar Mayer's famous hot dog-themed vehicle, which briefly underwent a rebranding as the "Frankmobile" this summer to promote their all-beef frankfurters, is now returning to ...

CREATIVE

Allstate continues to be in good hands with W+K

By Reel Chicago Sep 21, 2023

The insurance industry is facing unprecedented challenges, from rising costs and climate change to attracting a new generation of customers who may approach insurance differen...

REEL BUSINESS

Playboy unfolds new vodka brand Play Hard

By Reel Chicago Sep 21, 2023

If you are an art lover and a vodka drinker, this is your jam. Playboy Spirits has announced the highly anticipated release of Play Hard, a premium line of vodka seltzers. ...

Super Bowl

Coors Light to return to the Super Bowl

By Reel Chicago Sep 19, 2023

Molson Coors has announced Coors Light's return to the Super Bowl commercial lineup for the 2024 game, marking its second consecutive appearance in the prestigious event. ...

Reel Ad of the Week

Bear Naked Granola partners with Burnett for nude-friendly hikes

By Reel Chicago Sep 19, 2023

How did we miss this? July 14th was National Nude Day in the United States and Bear Naked Granola, in collaboration with Leo Burnett Chicago and Gaia GPS from Outside...

CREATIVE

For Bimbo Bakeries’ campaign DDB turns to the GOATS – Grandmas

By Reel Chicago Sep 19, 2023

DDB Chicago has cooked up a daring campaign for Bimbo Bakeries' bread brands, Arnold, Brownberry, and Oroweat Breads. This fresh and innovative campaign, titled 'Baked the Rig...

CELEBRITY

Revenant Holdings launches Jim McMahon cannabis brand

By Reel Chicago Sep 18, 2023

Revenant Holdings and former Bears QB Jim McMahon are making waves in Illinois with the highly anticipated launch of their MAC 9 brand. This momentous event is part of...

REEL MOVES

SRW announces new clients and promotions

By Reel Chicago Sep 18, 2023

SRW Agency has revealed a series of exciting developments. The agency has welcomed numerous new clients to its ever-expanding portfolio while also recognizing the dedication o...

Reel Ad of the Week

Puma celebrates 50 years of Hip-Hop

By Reel Chicago Sep 13, 2023

Directing duo LOBOS, represented by LA-based Easy Mondays, has partnered with Puma and Burrell to create a spot celebrating the 50th anniversary of hip-hop. This anthem for th...

REEL BUSINESS

Heinz Ketchup and Lick paint Chicago red

By Reel Chicago Sep 12, 2023

Love ketchup? Love ketchup enough to paint your walls with the tasty color? Heinz and Lick think you will. Heinz Tomato Ketchup enthusiasts now have the opportunity to ...

Events

McDonald’s and RMHC receive $1m in donations

By Reel Chicago Sep 12, 2023

McDonald’s of Chicagoland and Northwest Indiana (MOCNI) and Ronald McDonald House Charities of Chicagoland & Northwest Indiana (RMHC-CNI), McDonald’s charity of choice...