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Category: SPORTS

Enterprise turns corner kicks into chances to win a car
  • SPORTS

Enterprise turns corner kicks into chances to win a car

By Reel Chicago Jun 17, 2026
Enterprise is giving soccer fans a reason to watch every corner kick a little more closely. The brand’s new #OnEveryCorner campaign, created with BBDO New York, turns one of ...
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Knicks v Spurs lifts NBA ratings to Jordan-era heights
  • SPORTS

Knicks v Spurs lifts NBA ratings to Jordan-era heights

By Reel Chicago Jun 11, 2026
The New York Knicks are not just one win away from their first NBA championship since 1973. They are also helping push NBA television ratings to levels the league has not seen ...
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Telemundo Chicago to air 92 FIFA World Cup matches live
  • SPORTS

Telemundo Chicago to air 92 FIFA World Cup matches live

By Reel Chicago Jun 9, 2026
Telemundo Chicago is going all in for the 2026 FIFA World Cup. The station announced it will air 92 live matches and deliver more than 700 hours of dedicated live sports progra...
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Miller Lite is awarding MVP fans a one-of-a-kind matchball
  • SPORTS

Miller Lite is awarding MVP fans a one-of-a-kind matchball

By Reel Chicago May 22, 2026
Miller Lite is going all in on summer. As soccer fever ramps up across the U.S. and America’s 250th birthday celebrations begin rolling into peak season, the Molson Coors bra...
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NFL Owners briefed on Bears’ stadium plans
  • SPORTS

NFL Owners briefed on Bears’ stadium plans

By Jason La Canfora May 19, 2026
As the NFL’s owners meet in Florida this week to discuss primarily matters related to the business of their sport, the Bears will brief them on their efforts to build a new...
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McDonald’s wins naming rights to Chicago Fire FC’s new stadium
  • SPORTS

McDonald’s wins naming rights to Chicago Fire FC’s new stadium

By Reel Chicago May 15, 2026
In other Chicago Fire FC news, the football club has landed one of the biggest branding partnerships in its history. McDonald's and Chicago Fire FC officially announced a landm...
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Southwest x Pete Crow-Armstrong bring Cubs’ energy to Wrigleyville
  • SPORTS

Southwest x Pete Crow-Armstrong bring Cubs’ energy to Wrigleyville

By Reel Chicago May 7, 2026
Southwest Airlines celebrated its new partnership with the Chicago Cubs by turning Gallagher Way into a fan-focused Opening Day experience packed with exclusive merch, baseball...
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‘My Father, Dick Allen’ set for world premiere at SeriesFest
  • SPORTS

‘My Father, Dick Allen’ set for world premiere at SeriesFest

By Reel Chicago Apr 23, 2026
A new docuseries chronicling the life and legacy of Philadelphia Phillies and Chicago White Sox legend Dick Allen will make its world premiere at SeriesFest in Denver on May 9....
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HEINZ turns No. 57 Into “Mr. 57” with NFL Draft activation
  • SPORTS

HEINZ turns No. 57 Into “Mr. 57” with NFL Draft activation

By Reel Chicago Apr 22, 2026
As the NFL Draft spotlight lands on Pittsburgh, HEINZ is making a play of its own by transforming the 57th pick into a branded moment, introducing “Mr. 57.” The initiati...
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White Sox 2026 Campaign leans into South Side grit
  • SPORTS

White Sox 2026 Campaign leans into South Side grit

By Reel Chicago Mar 31, 2026
The Chicago White Sox came into 2026 with a clear message: this is a team built on South Side toughness, resilience, and momentum. The campaign, centered around bringing “...
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Bears get late-season help for No. 2 Seed
  • SPORTS

Bears get late-season help for No. 2 Seed

By Reel Chicago Jan 2, 2026
The Chicago Bears head into Sunday controlling their own postseason fate. Still, thanks to developments elsewhere in the NFC, they may not need everything to go perfectly to se...
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Angel Reese steals spotlight at Victoria Secret’s Fashion Show
  • SPORTS

Angel Reese steals spotlight at Victoria Secret’s Fashion Show

By Reel Chicago Oct 20, 2025
WNBA phenom Angel Reese didn’t just walk the 2025 Victoria’s Secret Fashion Show, she redefined it. The 23-year-old Chicago Sky forward became the first professional athlet...
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Chicago Bears crack NFL’s top 10 strongest brands
  • SPORTS

Chicago Bears crack NFL’s top 10 strongest brands

By Reel Chicago Oct 16, 2025
The Monsters of the Midway are flexing more than on-field muscle. The Chicago Bears have climbed into the NFL’s top 10 strongest brands, landing at No. 8 in Brand Finance’s...
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Bears fans front and center in NFL’s “You Better Believe It”
  • SPORTS

Bears fans front and center in NFL’s “You Better Believe It”

By Reel Chicago Sep 4, 2025
The NFL today debuted “You Better Believe It,” a high-energy 2025 Kickoff campaign that fuses live action with artificial intelligence to create an all-32-team celebration...
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Chicago Sky retires #3 in a citywide celebration for Candace Parker
  • SPORTS

Chicago Sky retires #3 in a citywide celebration for Candace Parker

By Reel Chicago Aug 27, 2025
Chicago rolled out the blue-and-yellow carpet for one of its brightest stars. The Chicago Sky honored hometown legend and WNBA icon Candace Parker with a citywide, three-day ce...
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Team spirit is now at Chicago Bulls fans fingertips, thanks to CliqOnU
  • SPORTS

Team spirit is now at Chicago Bulls fans fingertips, thanks to CliqOnU

By Reel Chicago Aug 11, 2025
For Bulls fans, game day pride isn’t just about jerseys and caps anymore. Now, that loyalty can be worn all the way to your fingertips. CliqOnU, the California-based premium ...
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LIV Golf Chicago returns to Bolingbrook Golf Club this weekend
  • SPORTS

LIV Golf Chicago returns to Bolingbrook Golf Club this weekend

By Reel Chicago Aug 8, 2025
The LIV Golf League returns to Illinois this weekend for the 2025 LIV Golf Chicago, taking place August 8–10 at Bolingbrook Golf Club. This marks the second consecutive year ...
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Chicago Sky’s brand films are an ode to Chicago
  • SPORTS

Chicago Sky’s brand films are an ode to Chicago

By Reel Chicago Jul 31, 2025
The city of Chicago takes center court in a powerful new campaign from BarkleyOKRP marking the Chicago Sky’s 20th season in the WNBA. The campaign, which kicked off earlier t...
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Whirlpool, Premier Lacrosse League turn Chicago River into floating arena
  • SPORTS

Whirlpool, Premier Lacrosse League turn Chicago River into floating arena

By Reel Chicago Jul 30, 2025
Move over, kayaks and architectural tours — the Chicago River just hosted its first-ever floating lacrosse game, thanks to an inventive brand partnership between Whirlpool Co...
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Jessica Mendoza narrates “legendary” AUSL campaign
  • SPORTS

Jessica Mendoza narrates “legendary” AUSL campaign

By Reel Chicago Mar 31, 2025
Get ready to rewrite the record books—softball’s big league moment is finally here. Athletes Unlimited Softball League (AUSL) just debuted its boldest, most dynamic campaig...
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