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Category: ADVERTISING

DDB and Skittles Broadway bound for Super Bowl
  • Super Bowl

DDB and Skittles Broadway bound for Super Bowl

By Colin Costello Jan 15, 2019
Chicago agency teams with colorful candy to create the first-ever commercial performed as a live Broadway musical Last year, DDB Chicago and Skittles made Super Bo...
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Energy BBDO helps Ocean Spray celebrate farmers
  • CREATIVE

Energy BBDO helps Ocean Spray celebrate farmers

By Colin Costello Jan 11, 2019
Chicago agency launches new "Act Tiny, Be Mighty" campaign that provides fresh POV on farming Ocean Spray has launched a new advertising campaign, via new AOR Energy ...
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Calabash dials it up to 19 million for PayPal campaign
  • CREATIVE

Calabash dials it up to 19 million for PayPal campaign

From Right Word Media Jan 10, 2019
Animation studio teams with design house Run Kick Shout on digital spots about payment systems created by Walrus The old journalism adage “show me, don’t tell ...
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Fusion92 launches hilarious RedBox online campaign
  • CREATIVE

Fusion92 launches hilarious RedBox online campaign

By Colin Costello Jan 6, 2019
Chicago boutique showcases a man with prehensile feet and a date night gone wrong in a pair of new spots Indie innovation marketing agency, Fusion92, has launched Re...
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mcgarrybowen creates holiday thrills for Crayola
  • CREATIVE

mcgarrybowen creates holiday thrills for Crayola

From Mark Allen & Co. Dec 21, 2018
A colorful campaign rouses the holiday spirit with DIY adventure and lovable crayon characters The Crayola characters are back this holiday season and are starring in ...
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Energy B and Kerrygold celebrate the sound of cooking
  • CREATIVE

Energy B and Kerrygold celebrate the sound of cooking

By Colin Costello Dec 21, 2018
Campaign pairs recipes with Spotify playlists to enhance the moods of preparation and dining What's your cooking theme song? When I come home and catch a waft of Vegan...
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KEVIN! is back in a ‘Home Alone’ update from Google
  • CREATIVE

KEVIN! is back in a ‘Home Alone’ update from Google

By Reel Chicago Dec 21, 2018
“#heygoogle Have you ever wondered what Kevin McCallister is like as an adult? Me neither” Macaulay Culkin He's back ya filthy animals. Macaulay Culkin was ...
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Mode Project helps Laughlin add humor to Acuity campaign
  • CREATIVE

Mode Project helps Laughlin add humor to Acuity campaign

From Mode Project Dec 12, 2018
Relatable situations go from anxious to happy in a series of spots that have earned a million online views (Chicago — 12 December 2018) A series of videos created by...
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Sidebar helps Hershey update a holiday classic
  • CREATIVE

Sidebar helps Hershey update a holiday classic

By Daniel Patton Dec 12, 2018
”Heartwarming the World” spreads holiday joy by allowing users to create and share customized versions of “We Wish You A Merry Christmas” Sidebar recently kicke...
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Unltd and Reddit help McD’s “hamburger takeover”
  • CREATIVE

Unltd and Reddit help McD’s “hamburger takeover”

From We Are Unlimited Nov 30, 2018
McDonald’s dedicated agency teams with venerable website to celebrate the birthday of an internet legend with a historic activation and social campaign On Dece...
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A “Privilege Check” from Heat and the 3% Movement
  • CREATIVE

A “Privilege Check” from Heat and the 3% Movement

By Joey Filer Nov 29, 2018
Heat Executive Creative Director Elaine Cox talks about privilege, video games, and workplace diversity Attendees who checked their jackets at the November 8-9 3% ...
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Leo and Kraft are thankful for Mac & Cheese
  • CREATIVE

Leo and Kraft are thankful for Mac & Cheese

By Colin Costello Nov 28, 2018
Kraft Mac & Cheese launched a preemptive strike against all the weird foods we eat on Thanksgiving How was your Thanksgiving? The Reel Chicago team is still recoveri...
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mcgarrybowen scores with star-studded Brita spot
  • CREATIVE

mcgarrybowen scores with star-studded Brita spot

By Daniel Patton Nov 26, 2018
Crafty footage and sharp cuts help Stephen Curry and Anwar Jibawi weave a message into an absurd and enjoyable dinnertime sketch mcgarrybowen Chicago has helped Br...
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OKRP helps Illinois Lotto go for the heart
  • CREATIVE

OKRP helps Illinois Lotto go for the heart

By Reel Chicago Nov 19, 2018
New seven-week, multi-platform campaign showcases the emotion of turning Lottery tickets into holiday gifts (Chicago — Nov. 14, 2018) Illinois Lottery advertising...
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United Airlines “World Orchestra” plays a global tune
  • CREATIVE

United Airlines “World Orchestra” plays a global tune

By Reel Chicago Nov 16, 2018
A new spot from mcgarrybowen New York transforms "Rhapsody in Blue" into a multicultural melody of hope United Airlines new commercial, World Orchestra, is a multi...
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Demo Duck customizes intros for favorite podcasts
  • CREATIVE

Demo Duck customizes intros for favorite podcasts

By Daniel Patton Nov 15, 2018
Customized sights and sounds add depth and pizazz to an increasingly popular form of consumer media In pursuit of a 2018 goal to “do more passion projects,” C...
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PSAs by Leo Burnett urge parents to choose #TheRightSeat
  • CREATIVE

PSAs by Leo Burnett urge parents to choose #TheRightSeat

From MSL Group Nov 9, 2018
The venerable shop teams up with Ad Council and NHTSA to make sure kids in cars are secured properly. (Washington DC — 8 November 2018)  Today, the Ad Council and NH...
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New Havas installation features artists baring their souls
  • CREATIVE

New Havas installation features artists baring their souls

By Colin Costello Nov 8, 2018
Together with The Pink Agenda, the agency takes ad creativity to another level with “The Naked Truth” Havas has erected a powerful greeting for all-comers who p...
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Tandem creates unforgettable spot for Plop Star debut
  • CREATIVE

Tandem creates unforgettable spot for Plop Star debut

By Reel Chicago Nov 1, 2018
Director Tyler Jay goes all out in a big way to help launch a new product that fights toilet odor Director Tyler Jay and his team at Tandem, Inc. wrote an exceptional s...
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Northwestern’s Block Museum debuts new branding
  • CREATIVE

Northwestern’s Block Museum debuts new branding

From Northwestern University Oct 30, 2018
New logo, videos, website and social media celebrate how "every inch of the museum offers a new creative opportunity"   (Evantson, IL — 30 October 2018) Ove...
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