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Category: ADVERTISING

Latest eye catching new work — 4.16.18
  • CREATIVE

Latest eye catching new work — 4.16.18

By Colin Costello Apr 19, 2018
For your viewing pleasure, here's a collection of spots and trailers that are currently holding Reel Chicago's attention.   Blue Bunny Agency: FCB Chicago "Bye Bye ...
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DDB helps Skittles show where Sweet Heat comes from
  • CREATIVE

DDB helps Skittles show where Sweet Heat comes from

By Daniel Patton Apr 17, 2018
DDB Chicago helped Skittles retain its top place on the eclectic advertising mantel with a new 15-second commercial starring a pair of unkempt basement dwellers. Skittles' Ri...
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Havas and Hardee’s serve up “Hick-Hop” for ‘Merica
  • CREATIVE

Havas and Hardee’s serve up “Hick-Hop” for ‘Merica

By Colin Costello Apr 17, 2018
No, that wasn't a Chevy Truck spot we just watched. It was Hardee's. However, if one wasn't paying too much attention, the new anthemic, feel-good spot which introduces the c...
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Tessa, Blind Barber, and Bryce Harper’s bathroom secrets
  • CREATIVE

Tessa, Blind Barber, and Bryce Harper’s bathroom secrets

From Right Word Media Apr 17, 2018
Tessa Films partners with Blind Barber to introduce All-Star Bryce Harper as company spokesperson for signature product line Tessa Director / Writer Tim Mason and Creative Di...
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Big Teeth divides to conquer with two new entities
  • CREATIVE

Big Teeth divides to conquer with two new entities

From Big Teeth Productions Apr 12, 2018
(Chicago — 12 April 2008) Big Teeth Productions has moved to divide the 12-year old company into two separate entities: Big Teeth Films and Big Teeth Animation. Both will cont...
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Immesoete directs Epsilon’s new Cracker Barrel spots
  • CREATIVE

Immesoete directs Epsilon’s new Cracker Barrel spots

By Colin Costello Apr 12, 2018
I have to admit, I do love me some Cracker Barrel. When I lived in the Midwest and the fam would take a drive into Wisconsin, dinner always seemed to end up at one of their rest...
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Ferrell and McHale get real in Hammer Museum short
  • Reel Ad of the Week

Ferrell and McHale get real in Hammer Museum short

By Colin Costello Apr 6, 2018
Hmm, do I even call this 6-minute video from Hecho en 72, "Reel Ad of the Week?" Or at 6-minutes long, should it be "Branded film of the Week?" "Branded short-form video Ad of t...
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FCB helps the MCA bring 1979 to life in Wicker Park
  • CREATIVE

FCB helps the MCA bring 1979 to life in Wicker Park

By Daniel Patton Apr 6, 2018
This weekend, the Museum of Contemporary Art brings the year 1979 to life in a free, two-day Wicker Park pop-up experience dedicated to the work of artist Howardena Pindell. ...
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Lexus pulls a fast one for an April Fool’s Day prank
  • Reel Ad of the Week

Lexus pulls a fast one for an April Fool’s Day prank

By Colin Costello Apr 6, 2018
If one had stumbled across Lexus' press room this week, one would have read a new release about Lexus' amazing new customization for new drivers. Through a partnership with Mou...
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Cubs’ Javier Baez reigns in New Era work
  • CREATIVE

Cubs’ Javier Baez reigns in New Era work

By Colin Costello Apr 3, 2018
Well, this is dope. Just in time for opening day, 72andSunny New York and New Era Caps has launched "We Who Reign," a new, multi-platform campaign that juxtaposes traditional ki...
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Pacifico’s new campaign advises, “live life anchors up”
  • CREATIVE

Pacifico’s new campaign advises, “live life anchors up”

By Colin Costello Mar 30, 2018
Hey dudes and dudettes, Cramer-Krasselt has launched the first national integrated campaign for Pacifico Beer. The brand was developed in 1900 and brought to Baja, California in...
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FCB, Shatner ask Amazon to boldly go to Chicago
  • CREATIVE

FCB, Shatner ask Amazon to boldly go to Chicago

By Colin Costello Mar 26, 2018
Amazon CEO Jeff Bezos is a "Trekkie." Who knew? And he's a rabid fanboy at that, having gone as far as to make a cameo as an alien Starfleet officer in the JJ Abrams-helmed Para...
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Grant Thornton makes do with gyro jargon
  • CREATIVE

Grant Thornton makes do with gyro jargon

By Daniel Patton Mar 23, 2018
The caddie’s annoying spiel represents the kind of empty gibberish that customers would never hear from Grant Thornton   gyro Chicago/Denver makes an effe...
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“SNL’s” Rachel Dratch in new Ruby Tuesday campaign
  • Reel Ad of the Week

“SNL’s” Rachel Dratch in new Ruby Tuesday campaign

By Colin Costello Mar 23, 2018
Confession time. I've always had an odd crush on Rachel Dratch. Yeah, Debby Downer. Her. I can't explain it, but I have always found the Second City alum kind of alluring throug...
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Energy BBDO & Alert Caffeine Gum got this thing now
  • CREATIVE

Energy BBDO & Alert Caffeine Gum got this thing now

By Colin Costello Mar 22, 2018
I like a tasty donut with my coffee (and now, thanks to Charlotte, vegan donuts). A garlic bagel with lox, cream cheese and capers as well? You betcha. But gum? Hmm. Accor...
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Sarofsky makes iPopping film for iMac Pro
  • CREATIVE

Sarofsky makes iPopping film for iMac Pro

By Joey Filer Mar 20, 2018
Apple made the wise move of enlisting Chicago’s Erin Sarofsky and her team at Sarofsky, Inc. to showcase the capabilities of the new iMac Pro’s hardware and compatible softw...
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DDB and “I, Tonya” director help State Farm fill in blanks
  • CREATIVE

DDB and “I, Tonya” director help State Farm fill in blanks

By Colin Costello Mar 20, 2018
What happens when your she shed goes to smithereens when it's sauteed by fire ... after a lightning strike? That's the idea behind DDB Chicago's engaging and humorous new na...
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16 BIT Pileup, the VFX startup with experience
  • CREATIVE

16 BIT Pileup, the VFX startup with experience

By Joey Filer Mar 16, 2018
Former members of Alter, including Jim Armetta, Juan Salas, Abe Finkelstein and other long-time collaborators in the VFX community, have teamed up again to start 16 Bit Pileup. ...
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David&Goliath triples CA lotto fun in new campaign
  • Reel Ad of the Week

David&Goliath triples CA lotto fun in new campaign

By Colin Costello Mar 16, 2018
LA-based David&Goliath has launched a new campaign for California Lottery’s Triple Jackpot Scratchers that should have audiences seeing in threes. Helmed by renowned Europ...
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CFA campaign by Ogilvy and Sarofsky goes global
  • CREATIVE

CFA campaign by Ogilvy and Sarofsky goes global

By Colin Costello Mar 15, 2018
Design-driven creative production company Sarofsky (Guardians of the Galaxy 2, Captain America: Civil War, The After Party) was commissioned by Ogilvy Chicago and investment man...
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