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Category: ADVERTISING

VSA’s Justin Leyba: this Amazon Echo spec is no joke
  • CREATIVE

VSA’s Justin Leyba: this Amazon Echo spec is no joke

By Joey Filer May 8, 2018
VSA Partners Content Creator Justin Leyba wrote, directed, and edited an endearing spec for Amazon Echo that creatively demonstrates the value of Alexa’s humor in the context ...
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Ogilvy, Optimus, Mrs. Meyer’s show us flower power
  • Reel Ad of the Week

Ogilvy, Optimus, Mrs. Meyer’s show us flower power

By Colin Costello May 7, 2018
Can gardening grow a more compassionate generation? That's the question that SC Johnson's Mrs. Meyer's Clean Day, a home cleaning and personal brand inspired by gardening, a...
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mcgarrybowen mints cryptocurrency backed by bacon
  • Reel Ad of the Week

mcgarrybowen mints cryptocurrency backed by bacon

By Colin Costello May 7, 2018
After 100 years of making bacon and hot dogs, Oscar Mayer is paving the way in the burgeoning cryptocurrency landscape by introducing "Bacoin," the first-ever cryptocurrency bac...
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gyro offers bottles of hope for World Wish Day
  • CREATIVE

gyro offers bottles of hope for World Wish Day

By Colin Costello May 4, 2018
To remind us that 89 percent of health professionals believe hope can have positive psychological benefits for children diagnosed with critical illnesses, Make-A-Wish Illinois t...
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mcgarrybowen spot for Hidden Valley Ranch is a BFD
  • CREATIVE

mcgarrybowen spot for Hidden Valley Ranch is a BFD

By Daniel Patton May 2, 2018
A new spot for Hidden Valley Ranch by the Chicago office of mcgarrybowen flirts with the prospect of a cussword before pulling a switcheroo kinda thing. Family Shaker descri...
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The Colonie’s Nathan Rodgers cuts Towkio’s “Symphony”
  • CREATIVE

The Colonie’s Nathan Rodgers cuts Towkio’s “Symphony”

From S.J. Golden Associates Apr 30, 2018
The editor bringing his range of skillsets to every phase of the Chicago rapper’s music video   The Colonie's Nathan Rodgers recently helped set the pace for Chicago ...
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Havas Chicago goes “Westworld” for Carl’s Jr
  • CREATIVE

Havas Chicago goes “Westworld” for Carl’s Jr

By Colin Costello Apr 26, 2018
To celebrate the fanboy and girl in all of us for Westworld's return, Carl’s Jr has released a seriously close version of Westworld's opening theme song via their Twitter acco...
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Secret’s out: clients find refuge in Chicago’s Secret Fort
  • CREATIVE

Secret’s out: clients find refuge in Chicago’s Secret Fort

From The Darnell Works Agency Apr 26, 2018
(Chicago — 20 April 2018) As marketing decision-makers behind major brands are reinventing the relationships with their advertising agencies, Secret Fort, a Chicago-based comp...
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Elizabeth Banks helms “snug” Tommy John spot
  • CREATIVE

Elizabeth Banks helms “snug” Tommy John spot

By Colin Costello Apr 23, 2018
I've been a huge fan of Elizabeth Banks ever since I first caught her in Steven Spielberg's Catch Me if You Can (2002). My fondness for her only grew more as she portrayed J. Jo...
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Two by Four, Quriosity help DePaul campaign launch
  • CREATIVE

Two by Four, Quriosity help DePaul campaign launch

From DePaul University Apr 22, 2018
(Chicago — 19 April 2018) DePaul University announces a new brand awareness campaign with the message “Here, We Do.” Breaking April 23 and running initially for 12 weeks, ...
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Latest eye catching new work — 4.16.18
  • CREATIVE

Latest eye catching new work — 4.16.18

By Colin Costello Apr 19, 2018
For your viewing pleasure, here's a collection of spots and trailers that are currently holding Reel Chicago's attention.   Blue Bunny Agency: FCB Chicago "Bye Bye ...
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DDB helps Skittles show where Sweet Heat comes from
  • CREATIVE

DDB helps Skittles show where Sweet Heat comes from

By Daniel Patton Apr 17, 2018
DDB Chicago helped Skittles retain its top place on the eclectic advertising mantel with a new 15-second commercial starring a pair of unkempt basement dwellers. Skittles' Ri...
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Havas and Hardee’s serve up “Hick-Hop” for ‘Merica
  • CREATIVE

Havas and Hardee’s serve up “Hick-Hop” for ‘Merica

By Colin Costello Apr 17, 2018
No, that wasn't a Chevy Truck spot we just watched. It was Hardee's. However, if one wasn't paying too much attention, the new anthemic, feel-good spot which introduces the c...
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Tessa, Blind Barber, and Bryce Harper’s bathroom secrets
  • CREATIVE

Tessa, Blind Barber, and Bryce Harper’s bathroom secrets

From Right Word Media Apr 17, 2018
Tessa Films partners with Blind Barber to introduce All-Star Bryce Harper as company spokesperson for signature product line Tessa Director / Writer Tim Mason and Creative Di...
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Big Teeth divides to conquer with two new entities
  • CREATIVE

Big Teeth divides to conquer with two new entities

From Big Teeth Productions Apr 12, 2018
(Chicago — 12 April 2008) Big Teeth Productions has moved to divide the 12-year old company into two separate entities: Big Teeth Films and Big Teeth Animation. Both will cont...
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Immesoete directs Epsilon’s new Cracker Barrel spots
  • CREATIVE

Immesoete directs Epsilon’s new Cracker Barrel spots

By Colin Costello Apr 12, 2018
I have to admit, I do love me some Cracker Barrel. When I lived in the Midwest and the fam would take a drive into Wisconsin, dinner always seemed to end up at one of their rest...
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Ferrell and McHale get real in Hammer Museum short
  • Reel Ad of the Week

Ferrell and McHale get real in Hammer Museum short

By Colin Costello Apr 6, 2018
Hmm, do I even call this 6-minute video from Hecho en 72, "Reel Ad of the Week?" Or at 6-minutes long, should it be "Branded film of the Week?" "Branded short-form video Ad of t...
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FCB helps the MCA bring 1979 to life in Wicker Park
  • CREATIVE

FCB helps the MCA bring 1979 to life in Wicker Park

By Daniel Patton Apr 6, 2018
This weekend, the Museum of Contemporary Art brings the year 1979 to life in a free, two-day Wicker Park pop-up experience dedicated to the work of artist Howardena Pindell. ...
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Lexus pulls a fast one for an April Fool’s Day prank
  • Reel Ad of the Week

Lexus pulls a fast one for an April Fool’s Day prank

By Colin Costello Apr 6, 2018
If one had stumbled across Lexus' press room this week, one would have read a new release about Lexus' amazing new customization for new drivers. Through a partnership with Mou...
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Cubs’ Javier Baez reigns in New Era work
  • CREATIVE

Cubs’ Javier Baez reigns in New Era work

By Colin Costello Apr 3, 2018
Well, this is dope. Just in time for opening day, 72andSunny New York and New Era Caps has launched "We Who Reign," a new, multi-platform campaign that juxtaposes traditional ki...
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