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Category: ADVERTISING

Arnold Schwarzenegger takes on State Farm’s tagline in Super Bowl teaser
  • Super Bowl

Arnold Schwarzenegger takes on State Farm’s tagline in Super Bowl teaser

By Reel Chicago Feb 6, 2024
Arnold Schwarzenegger has taken on a T-1000 and a T-X in Terminator films. He's gone up against a Predator. He even took on Danny Devito in Twins. Now, State Farm has presented...
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$18 for a Big Mac Meal? Consumers tell McDonald’s to bite them
  • REEL BUSINESS

$18 for a Big Mac Meal? Consumers tell McDonald’s to bite them

By Reel Chicago Feb 6, 2024
The rising cost of living and inflationary pressures are hitting fast-food giant McDonald's hard, leading to significant price increases across its menu items. A Big Mac co...
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Sarofsky rises to the challenge of Marvel’s Echo title sequence
  • CREATIVE

Sarofsky rises to the challenge of Marvel’s Echo title sequence

By Reel Chicago Feb 2, 2024
Prior to the exclusive streaming debut of Marvel Studios' Echo on Disney Plus and Hulu on January 10, Executive Producer and Director Sydney Freeland made it clear that the ser...
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Unsurfaced wins Silver Anthem Award for Eastside’s Change 1961
  • AWARDS

Unsurfaced wins Silver Anthem Award for Eastside’s Change 1961

By Reel Chicago Feb 1, 2024
“What if the PGA never banned non-white players in the first place?” That’s the arresting opening line of Change 1961, a two-minute video created and produced by Chic...
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SAXX offers “family jewels” pendant in  Valentine’s Day campaign
  • CREATIVE

SAXX offers “family jewels” pendant in Valentine’s Day campaign

By Reel Chicago Feb 1, 2024
SAXX Underwear has long been recognized for its innovative design, offering men a supportive and comfortable fit with its hammock-shaped pouch. With Valentine's Day approaching...
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New Mrs. Butterworth’s  Dunkin’ Glazed syrup hits shelves
  • REEL BUSINESS

New Mrs. Butterworth’s Dunkin’ Glazed syrup hits shelves

By Reel Chicago Jan 31, 2024
Mmmmmmm. Oh, Mrs. Butterworth what have you done? The Pancake Syrup brand has joined forces with Dunkin' to introduce Mrs. Butterworth's Dunkin' Glazed Donut Flavored Pancake S...
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BetMGM’s Super Bowl ad sacks Tom Brady
  • Super Bowl

BetMGM’s Super Bowl ad sacks Tom Brady

By Reel Chicago Jan 29, 2024
BetMGM has unveiled its Super Bowl ad, featuring an all-star lineup that pointedly excludes NFL legend Tom Brady. The 60-second extended cut of the ad, released recently, showc...
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“Ahnuld” is Agent State Farm in Super Bowl teaser
  • Super Bowl

“Ahnuld” is Agent State Farm in Super Bowl teaser

By Reel Chicago Jan 29, 2024
In a move sure to grab audiences, State Farm Insurance has teased its upcoming Super Bowl commercial featuring none other than Hollywood icon Arnold Schwarzenegger. The teaser,...
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Chicago actor Jeff Daniel Phillips is new Geico Caveman
  • CREATIVE

Chicago actor Jeff Daniel Phillips is new Geico Caveman

By Reel Chicago Jan 29, 2024
The beloved Geico Caveman commercials are making a comeback, and this time, an Illinois native is taking the national spotlight. Jeff Daniel Phillips, hailing from Chicago, has...
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Sarofsky, 1o8 and Tessa team up on new Illinois Cares For Kids campaign
  • Reel Ad of the Week

Sarofsky, 1o8 and Tessa team up on new Illinois Cares For Kids campaign

By Reel Chicago Jan 24, 2024
Through the creative leadership of 1o8, the Illinois Department of Human Services, Illinois Cares for Kids, and the Illinois Network of Child Care Resource and Referral Agencie...
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Oppenheimer explodes with 7 Chicago Indie Critics Awards
  • AWARDS

Oppenheimer explodes with 7 Chicago Indie Critics Awards

By Reel Chicago Jan 21, 2024
The Chicago Indie Critics (CIC) have announced the winners of their 2023 film awards, recognizing outstanding achievements in cinema. Boom! It's Christopher Nolan's Oppenhe...
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Digitas to bring Nerds to Super Bowl
  • Super Bowl

Digitas to bring Nerds to Super Bowl

By Reel Chicago Jan 18, 2024
The Super Bowl is going to The Nerds. In a bold move to capture the attention of millions on advertising's grandest stage, the popular candy brand under Ferrara's umbrella is s...
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Jeremy Allen White wins first Emmy for The Bear
  • AWARDS

Jeremy Allen White wins first Emmy for The Bear

By Reel Chicago Jan 16, 2024
2024 is the year of Jeremy Allen White. In a night of celebration at the 75th annual Emmy Awards, White, known for his role as chef Carmen "Carmy" Berzatto in The Bear, took ho...
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Ayo Edebiri celebrates family and dental insurance   at Emmys
  • AWARDS

Ayo Edebiri celebrates family and dental insurance at Emmys

By Reel Chicago Jan 16, 2024
Ayo Edebiri, the 28-year-old breakout star of The Bear, continued her awards season success by securing her first Emmy trophy. Winning the Outstanding Supporting Actress in a C...
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The Emmys: Bear win sealed with a kiss
  • AWARDS

The Emmys: Bear win sealed with a kiss

By Reel Chicago Jan 16, 2024
Matty Matheson, the heavily tattooed real-life chef and co-producer of the hit show The Bear, brought a touch of the culinary world to the 75th Emmys stage with a passionate an...
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The Bear, Succession and Beef are big Emmy winners
  • AWARDS

The Bear, Succession and Beef are big Emmy winners

By Reel Chicago Jan 16, 2024
In a night filled with triumph and surprises, FX and Hulu's The Bear claimed the spotlight at the 75th Emmy Awards on Monday, securing the award for Best Comedy for its debut ...
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Christopher Storer directs Bear-inspired Coca-Cola spot for Emmys
  • AWARDS

Christopher Storer directs Bear-inspired Coca-Cola spot for Emmys

By Reel Chicago Jan 15, 2024
Christopher Storer, the creative mind behind the acclaimed FX series The Bear, is bringing his signature visual style to a new platform: a 90-second Coca-Cola ad set to air dur...
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The Bear roars at Critics Choice Awards
  • AWARDS

The Bear roars at Critics Choice Awards

By Reel Chicago Jan 15, 2024
In a night filled with accolades and recognition, the spotlight shone brightly on the acclaimed FX series The Bear at the 2024 Critics Choice Awards. Christopher Storer's creat...
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Stewart Talent celebrates two SAG Award noms
  • AWARDS

Stewart Talent celebrates two SAG Award noms

By Reel Chicago Jan 12, 2024
Chicago-based talent agency Stewart Talent is basking in the limelight as two of its clients, Michael Cyril Creighton and Liza Colón Zayas, have secured nominations for the Sc...
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The Bear snags 4 SAG Award nominations
  • AWARDS

The Bear snags 4 SAG Award nominations

By Reel Chicago Jan 12, 2024
It's official - The Bear is the jewel in Chicago TV's crown. Excitement is brewing as the 30th Annual Screen Actors Guild Awards (SAG) nominees were unveiled in a live Instagra...
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