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Category: ADVERTISING

DGA Awards 2023: Two Bear directors nominated in Comedy Category
  • AWARDS

DGA Awards 2023: Two Bear directors nominated in Comedy Category

By Reel Chicago Jan 10, 2024
The Directors Guild of America (DGA) has recently unveiled the nominees for its 76th Annual Awards, recognizing outstanding directorial achievement in television across various...
More »
McDonald’s doubles the taste of its Big Mac
  • REEL BUSINESS

McDonald’s doubles the taste of its Big Mac

By Reel Chicago Jan 10, 2024
Did somebody say "Four all beef patties?" In an exciting announcement, McDonald's is set to bring back the legendary Big Mac in a grander, saucier form for 2024 – introducing...
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Away Luggage unpacks fun in Jeremy Allen White CK parody
  • Reel Ad of the Week

Away Luggage unpacks fun in Jeremy Allen White CK parody

By Reel Chicago Jan 9, 2024
Well, that didn't take long. Away, the popular luggage company, has taken a playful and creative approach to social media by spoofing The Bear's Jeremy Allen White's recent Cal...
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WBBM, WXRT owner Audacy Inc. files for Chapter 11
  • REEL BUSINESS

WBBM, WXRT owner Audacy Inc. files for Chapter 11

By Reel Chicago Jan 8, 2024
Philadelphia-based radio and podcast company Audacy Inc., which owns stations such as WBBM and WXRT in Chicago, has filed for Chapter 11 bankruptcy protection in Texas. The mov...
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The Bear, Obama, Offerman win at 75th Creative Arts Emmy Awards
  • AWARDS

The Bear, Obama, Offerman win at 75th Creative Arts Emmy Awards

By Reel Chicago Jan 8, 2024
Get ready to see FX's Chicago-produced hit series The Bear in many headlines this Awards Season. In a spectacular evening at the Peacock Theater in Los Angeles, the Television ...
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The Bear cooks up 3 big wins at the 81st Golden Globe Awards
  • AWARDS

The Bear cooks up 3 big wins at the 81st Golden Globe Awards

By Reel Chicago Jan 7, 2024
In a night filled with glitz, glamour, and celebration, the 81st Golden Globe Awards bestowed three prestigious honors upon the acclaimed, Chicago-produced series The Bear. ...
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McDonald’s rings in New Year with Fry Countdown
  • CREATIVE

McDonald’s rings in New Year with Fry Countdown

By Reel Chicago Jan 7, 2024
It's only January 8, so we can still talk New Year's Eve stunts. As the world eagerly awaited the traditional Times Square Ball Drop to welcome 2024, McDonald's took a playful ...
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New campaign addresses antisemitism at  Northwestern
  • CREATIVE

New campaign addresses antisemitism at Northwestern

Dec 20, 2023
In response to concerns about growing hostility toward Jewish students at Northwestern University, Alums for Campus Fairness, a nonprofit Jewish advocacy group, is set to launc...
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McDonald’s launches CosMc’s: A cosmic beverage-led concept
  • REEL BUSINESS

McDonald’s launches CosMc’s: A cosmic beverage-led concept

By Reel Chicago Dec 15, 2023
This week, McDonald's is venturing into the cosmos with the launch of CosMc’s, a new small-format, beverage-centric concept. The nostalgic and bold concept features a menu of...
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Chicago Film Critics Association announces the best films of 2023
  • AWARDS

Chicago Film Critics Association announces the best films of 2023

By Reel Chicago Dec 12, 2023
Three films each win three honors at the 2023 Chicago Film Critics Association honors. Every December, the Chicago Film Critics Association (CFCA) votes on and announces the...
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Northern Tool donates to Chicago Vocational in memory of Dick Butkus
  • REEL BUSINESS

Northern Tool donates to Chicago Vocational in memory of Dick Butkus

By Reel Chicago Dec 10, 2023
Northern Tool + Equipment is donating professional-grade tools and equipment to Chicago Vocational Career Academy (CVS) in memory of the Bears icon, Dick Butkus. Butkus at...
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JB Pritzker and IL Film Office receive IFA Visionary Leadership Award
  • AWARDS

JB Pritzker and IL Film Office receive IFA Visionary Leadership Award

By Barbara Roche Dec 1, 2023
Governor JB Pritzker and the Illinois Film Office were both presented with the IFA Chicago Visionary Leadership Award at the 2024 Magic Hour Event held at Wildman Boiler & ...
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McDonald’s brings back Adult Happy Meal with Kerwin Frost
  • REEL BUSINESS

McDonald’s brings back Adult Happy Meal with Kerwin Frost

By Reel Chicago Nov 28, 2023
Following the success of its initial adult Happy Meal, McDonald’s is unveiling a second edition in collaboration with DJ and streetwear style creator Kerwin Frost. This marke...
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Laughlin Constable named digital AOR for Good Food Holdings
  • ACCOUNT WINS

Laughlin Constable named digital AOR for Good Food Holdings

By Reel Chicago Nov 27, 2023
Laughlin Constable has announced its selection as the Digital Agency of Record by Good Food Holdings, LLC. The West Coast grocery conglomerate manages five upscale grocery ...
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Pop-Tarts Bowl to introduce college football’s first edible mascot
  • REEL BUSINESS

Pop-Tarts Bowl to introduce college football’s first edible mascot

By Reel Chicago Nov 26, 2023
In a bold move that redefines game-day experiences, Pop-Tarts has announced the introduction of college football's first-ever Edible Mascot. The winning team of the upcoming Po...
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Sony to bring Wonderverse immersive entertainment hub to Oakbrook
  • REEL BUSINESS

Sony to bring Wonderverse immersive entertainment hub to Oakbrook

By Reel Chicago Nov 21, 2023
Sony Pictures is set to launch its very first "Wonderverse" immersive entertainment destination next month at the giant Oakbrook Center mall near Chicago. The 45,000 square...
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Jimmy Fallon leads new State Farm campaign
  • Reel Ad of the Week

Jimmy Fallon leads new State Farm campaign

By Reel Chicago Nov 20, 2023
State Farm's newest creative effort, The Right Kind of Magic, conceived and developed by Highdive, features Tonight Show host Jimmy Fallon, who will also act as a creative coll...
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AbelsonTaylor Group receives the inaugural ACE Aspire Award
  • AWARDS

AbelsonTaylor Group receives the inaugural ACE Aspire Award

By Reel Chicago Nov 20, 2023
Award-winning health and wellness advertising agency AbelsonTaylor Group received the inaugural ACE Aspire Award for its employee Psychological Safety Initiative from the Heal...
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Crocs x McDonald’s serve up new footwear
  • REEL BUSINESS

Crocs x McDonald’s serve up new footwear

By Reel Chicago Nov 18, 2023
Love Crocs? Love McDonald's? You're in luck. Now you can be a brand ambassador for both as McDonald's has entered the world of footwear through a collaboration with Crocs. T...
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ALDI pokes fun at holiday grocery shopping with Swindle Season
  • Reel Ad of the Week

ALDI pokes fun at holiday grocery shopping with Swindle Season

By Reel Chicago Nov 16, 2023
You can already picture the scenes at your local grocery store: the chaos, the crowds, and the hurry-up-to-wait energy that only the holiday season can deliver. However, ALDI b...
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