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Category: ADVERTISING

Layoffs hit FCB Chicago after losing Pfizer
  • REEL BUSINESS

Layoffs hit FCB Chicago after losing Pfizer

By Reel Chicago May 22, 2024
FCB Chicago has laid off approximately 9% of its staff after losing the Pfizer creative account. The office, which employs over 800 people. The layoffs follow Pfizer’s abr...
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Airheads debuts underwater vending machine for swimming pools
  • Reel Ad of the Week

Airheads debuts underwater vending machine for swimming pools

By Reel Chicago May 21, 2024
Just in time for summer, Airheads is launching a unique Underwater Vending Machine designed to reignite the fun of swimming for adults. Priced at $7,000, this innovative vendin...
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Grandma inspires McDonald’s newest McFlurry
  • CREATIVE

Grandma inspires McDonald’s newest McFlurry

By Reel Chicago May 20, 2024
McDonald’s is inviting fans to celebrate their grandmothers and recreate cherished memories with the launch of the Grandma McFlurry, available for a limited time starting May...
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Jimmy John’s introduces fiery new menu items
  • REEL BUSINESS

Jimmy John’s introduces fiery new menu items

By Reel Chicago May 20, 2024
Champaign, IL-based Jimmy John's is spicing up its menu with the introduction of the new Firecracker Wrap and Firecracker Jimmy Chips, set to launch today, Monday, May 20th. ...
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Highdive secures significant investment from Svoboda Capital
  • REEL BUSINESS

Highdive secures significant investment from Svoboda Capital

By Reel Chicago May 19, 2024
Highdive has received a substantial investment from Svoboda Capital, a Chicago-based private equity firm. While the exact financial details of the deal remain undisclosed, ...
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Grindr opens engineering hub in Chicago
  • REEL BUSINESS

Grindr opens engineering hub in Chicago

By Reel Chicago May 19, 2024
Grindr Inc. the world's largest social networking app for the LGBTQ+ community, has announced the opening of a new office in Chicago. This new office will serve as the company'...
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Ball Park wants us to top our dogs our way in new campaign
  • CREATIVE

Ball Park wants us to top our dogs our way in new campaign

By Reel Chicago May 16, 2024
In response to a recent campaign by Heinz Ketchup brand urging Chicagoans to rethink their hot dog toppings, Ball Park has launched a new campaign to celebrate the freedom to t...
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DDB Chicago, Critical Mass create AI world for Starburst
  • CREATIVE

DDB Chicago, Critical Mass create AI world for Starburst

By Reel Chicago May 16, 2024
For the first time in 12 years, Starburst, the beloved candy known for its deliciously different flavors, has launched a new campaign titled "Different Every Time." This in...
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SAXX’s “ballsy” campaign seeks upgrades for men
  • Reel Ad of the Week

SAXX’s “ballsy” campaign seeks upgrades for men

By Colin Costello May 15, 2024
Yes, we know we just awarded REEL AD OF THE WEEK to Chicago's Quality Meats and their client SAXX premium underwear. And we are doing it again because the work is, as always re...
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Tillamook launches “Extraordinary Dairy” campaign with Josh Gad
  • CREATIVE

Tillamook launches “Extraordinary Dairy” campaign with Josh Gad

By Reel Chicago May 6, 2024
Tillamook County Creamery Association unveiled its new brand platform and campaign titled "Extraordinary Dairy." This initiative challenges consumers not to settle for mediocre...
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SAXX “Ball Masters” won’t let bad balls get in the way of good golf
  • Reel Ad of the Week

SAXX “Ball Masters” won’t let bad balls get in the way of good golf

By Reel Chicago Apr 25, 2024
The beloved "Ball Masters" are back in action, ready to bring laughter, philanthropy, and unparalleled ball-care expertise via SAXX underwear to the golfing world once again. ...
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State Farm’s hilarious Scarecrow is a “no-brainer”
  • CREATIVE

State Farm’s hilarious Scarecrow is a “no-brainer”

By Reel Chicago Apr 19, 2024
State Farm's latest commercial, "No-Brainer," created by Highdive, offers a fresh take on the iconic magic jingle campaign. In this fun new spot, viewers witness the consequenc...
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Burrell launches inaugural ANTA campaign ‘KAI 1, The Origin Story’
  • Reel Ad of the Week

Burrell launches inaugural ANTA campaign ‘KAI 1, The Origin Story’

By Reel Chicago Apr 15, 2024
Burrell Communications Group announced the release of KAI 1, The Origin Story, the first advertising campaign for the signature ANTA KAI 1 basketball shoe. The inaugural ca...
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FactSet says no to boring B2B advertising with new VSA campaign
  • CREATIVE

FactSet says no to boring B2B advertising with new VSA campaign

By Reel Chicago Apr 12, 2024
FactSet, a global financial digital platform and enterprise solutions provider, has unveiled a new VSA campaign that demonstrates how, when it comes to the facts, context is ev...
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Danny DeVito highlights quality and authenticity in Jersey Mike’s campaign
  • Reel Ad of the Week

Danny DeVito highlights quality and authenticity in Jersey Mike’s campaign

By Reel Chicago Apr 12, 2024
Highdive's latest campaign for Jersey Mike's continues "It's a Jersey Mike Thing." Here, the sandwich chain doubles down on its focus on authenticity and dedication to quality...
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McDonald’s Breakfast Bagel sandwiches return
  • REEL BUSINESS

McDonald’s Breakfast Bagel sandwiches return

By Reel Chicago Apr 11, 2024
Love McDonald's? Love bagels? Get your celebration on! The beloved fast-food chain is set to bring back its breakfast bagels to all 14,300 outlets across the United States late...
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Laughlin Constable named AOR for Nordic Naturals
  • ACCOUNT WINS

Laughlin Constable named AOR for Nordic Naturals

By Reel Chicago Apr 9, 2024
Laughlin Constable announced it has been named the creative agency of record and strategic partner for Nordic Naturals, the global provider of premium vitamins and supplements,...
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PLAY HARD Vodka Seltzer partners with Chicago White Sox
  • REEL BUSINESS

PLAY HARD Vodka Seltzer partners with Chicago White Sox

By Reel Chicago Apr 9, 2024
PLAY HARD, a new line of premium vodka seltzers combining sophisticated flavors and the iconic Playboy brand, announces its expansion to the Illinois market. PLAY...
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Advantage Solutions consolidates 5 agencies to form Amp
  • REEL BUSINESS

Advantage Solutions consolidates 5 agencies to form Amp

By Reel Chicago Apr 8, 2024
Advantage Solutions has consolidated AMP Agency, Upshot, Hatch, Genome, and SmallTalk into a single integrated marketing agency now known as Amp. This move directly re...
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Smack for Heinz: billboards dispensing ketchup
  • CREATIVE

Smack for Heinz: billboards dispensing ketchup

By Reel Chicago Apr 4, 2024
Chicagoans take their hot dogs seriously, and for many, that means absolutely no ketchup. However, ketchup giant Heinz is shaking things up with a bold move aimed directly at t...
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