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Columnist: Colin Costello

Quaid makes commercial debut in new Esurance spot
  • Reel Ad of the Week

Quaid makes commercial debut in new Esurance spot

By Colin Costello Aug 15, 2018
The actor’s humorous performance embodies the brand’s straightforward approach to insurance   "I like Dennis Quaid" is a line from a new Esurance spot that ma...
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Allstate’s Purple Purse creates experiential film
  • NEW WORK

Allstate’s Purple Purse creates experiential film

By Colin Costello Aug 13, 2018
Explores Lyft passengers’ reactions when faced with domestic and financial abuse   This past June, Reel Chicago reported on the Allstate Foundation "Purple Purs...
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Restored “The Fog” haunts Music Box Halloween
  • REEL THINGS

Restored “The Fog” haunts Music Box Halloween

By Colin Costello Aug 10, 2018
  New 4K Restoration will roll October 26 in Chicago, LA and New York     New York-based Rialto Pictures will release John Carpenter’s landmark horror ...
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Chi Portfolio School plans move to former Google space
  • BREAKING NEWS

Chi Portfolio School plans move to former Google space

By Colin Costello Aug 9, 2018
”The new space has more than 45 meeting rooms, fantastic public hang-out spaces, and best of all… dog friendly!” CPS Director Jeffrey Epstein After dealing ...
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DDB taps into Blue Moon as AOR
  • REEL THINGS

DDB taps into Blue Moon as AOR

By Colin Costello Aug 6, 2018
After a month-long competitive review, the brand moves its creative to the newly created unit fifty5Zero Pass DDB Chicago a Blue Moon. The agency announced last ...
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SCC wins big in Ad Age’s Small Agency awards
  • BREAKING NEWS

SCC wins big in Ad Age’s Small Agency awards

By Colin Costello Aug 2, 2018
Schafer Condon Carter takes home gold in Advertising Age's annual agency awards According to Ad Age’s Small Agency Awards landing page one of the biggest advantage...
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Leo B wins Samsung Visual Display creative acc’t
  • BREAKING NEWS

Leo B wins Samsung Visual Display creative acc’t

By Colin Costello Aug 1, 2018
The Chicago-based agency is tasked with global brand positioning, integrated communications strategy, and creative for the electronics manufacturer   Leo Bu...
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Pearle Vision uses Billie Jean King to inspire
  • Reel Ad of the Week

Pearle Vision uses Billie Jean King to inspire

By Colin Costello Jul 31, 2018
The latest in the “Small Moments” campaign from Energy BBDO breaks from promotional-driven spots in the vision category to capture genuine moments   I g...
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Laughlin Constable launches new Fleet Farm campaign
  • NEW WORK

Laughlin Constable launches new Fleet Farm campaign

By Colin Costello Jul 31, 2018
Award-winning shop adds year-round “Always Fleet Farm Season” boast in new campaign for the Midwest retailer   Milwaukee-based Laughlin Constable has dro...
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Havas launches elegant new campaign for Moen
  • NEW WORK

Havas launches elegant new campaign for Moen

By Colin Costello Jul 19, 2018
  Moen celebrates how water designs our life with four product-focused spots     And you thought Havas only did amazing installations. The Chicago a...
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Cheers! “Shameless” drops first teaser for Season 9
  • TV

Cheers! “Shameless” drops first teaser for Season 9

By Colin Costello Jul 19, 2018
  “Let’s Make America Gallagher Again!”     Time to get those showers running because the sleaziest (and funniest) family on the South Side i...
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ASPCA names Laughlin Constable as digital AOR
  • REEL THINGS

ASPCA names Laughlin Constable as digital AOR

By Colin Costello Jul 17, 2018
With the addition of the ASPCA to its client roster, Laughlin Constable is going to the dogs ... and cats, if you will.   Laughlin Constable announced it has...
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Macy nabs Emmy nom for Chi-based “Shameless”
  • TV

Macy nabs Emmy nom for Chi-based “Shameless”

By Colin Costello Jul 17, 2018
Aside from Macy and "Roseanne's" Laurie Metcalf, Chicago connections went ignored: nothing for "The Chi," "Empire," and Dick Wolf's "Chicago" series   Fra...
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¡Filmmakers: Fox wants you to pitch an ‘Alien’ short!
  • REEL THINGS

¡Filmmakers: Fox wants you to pitch an ‘Alien’ short!

By Colin Costello Jun 29, 2018
Fox wants a wholly original story with completely new characters (that) draw on all the things that made the original "Alien" so groundbreaking. How many times ha...
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Highdive weaves stories of concert goers for Jeep
  • NEW WORK

Highdive weaves stories of concert goers for Jeep

By Colin Costello Jun 28, 2018
Jeep drivers and passengers are met with impromptu adventures revolving around the same live OneRepublic show       Gaaaaah! Sorry, that was my inner fan...
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Allstate, Serena Williams fight domestic abuse
  • NEW WORK

Allstate, Serena Williams fight domestic abuse

By Colin Costello Jun 26, 2018
"I am proud to use my voice and influence to bring more awareness to financial abuse" Serena Williams   What if we could share murals of domestic and financia...
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Ogilvy KO’s Cannes’ Industry Craft competition
  • BREAKING NEWS

Ogilvy KO’s Cannes’ Industry Craft competition

By Colin Costello Jun 22, 2018
Wednesday’s Cannes Lions Awards Show turned out to be a great one for Ogilvy Chicago as the agency won the Grand Prix for their award-winning Kiwi Shoe Polish campaign for SC ...
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Escape Pod takes EGO string trimmer to new heights
  • Reel Ad of the Week

Escape Pod takes EGO string trimmer to new heights

By Colin Costello Jun 20, 2018
The "Skywinder" campaign shows how easy it is to load EGO’s new string trimmer while skydiving at 29,000 feet Note to Tom Cruise: Please understand that Vinny Wa...
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Digital Kitchen brings ‘Westworld’ to Chicago AT&T stores
  • NEW WORK

Digital Kitchen brings ‘Westworld’ to Chicago AT&T stores

By Colin Costello Jun 15, 2018
Fans get close to the action in Chicago, San Francisco, and Boston “Everything in this world is magic, except for the magician.” Dr. Ford The line uttered by An...
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‘Black-ish’ star joins Netflix South Side hip-hop movie
  • TV

‘Black-ish’ star joins Netflix South Side hip-hop movie

By Colin Costello Jun 15, 2018
Deadline is reporting that Black-ish star Anthony Anderson has come aboard to star in Netflix’s Beats, a coming-of-age drama set in Chicago’s South Side hip-hop scene. The p...
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