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Category: ADVERTISING

Coors Light, Seltzer Big Game ad runs in dreams
  • Super Bowl

Coors Light, Seltzer Big Game ad runs in dreams

By Reel Chicago Jan 28, 2021
During the Super Bowl, commercial breaks are notoriously swamped with beer advertisements. A certain, other beer brand seemingly controls the ad space - so much so that Coors i...
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Safelite feels protected with FCB as Agency of Record
  • ACCOUNT WINS

Safelite feels protected with FCB as Agency of Record

By Reel Chicago Jan 27, 2021
Safelite AutoGlass, the nation’s largest provider of vehicle glass repair, replacement and recalibration services, today announced the selection of FCB Chicago as its creat...
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Kierra Sheard joins Black & Positively Golden Mentors
  • REEL BUSINESS

Kierra Sheard joins Black & Positively Golden Mentors

By Reel Chicago Jan 27, 2021
McDonald’s USA, through its Black & Positively Golden movement, has partnered with award–winning gospel singer, Kierra Sheard, to serve as a mentor in its content serie...
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Hornitos Tequila releases empowering new ad First Steps
  • CREATIVE

Hornitos Tequila releases empowering new ad First Steps

By Reel Chicago Jan 27, 2021
Hornitos Tequila, a premium tequila brand founded on the belief that nothing great happens without taking a chance, today announced its newest advertisement titled First Steps....
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Film Independent Spirit Awards announces nominations
  • AWARDS

Film Independent Spirit Awards announces nominations

By Reel Chicago Jan 26, 2021
Film Independent announced nominations for the 2021 Film Independent Spirit Awards. Not just another pretty face on the awards circuit, the Spirit Awards are the primary fundra...
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NBC 5 & Telemundo Chicago grant applications are open
  • REEL BUSINESS

NBC 5 & Telemundo Chicago grant applications are open

By Reel Chicago Jan 25, 2021
NBC 5 Chicago/WMAQ, Telemundo Chicago/WSNS and the Comcast NBCUniversal Foundation will present their Project Innovation grant challenge in Chicago for a fourth consecutive yea...
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‘Ma Rainey’ ‘Chicago 7’ top AFI’s Top 10 List
  • AWARDS

‘Ma Rainey’ ‘Chicago 7’ top AFI’s Top 10 List

By Reel Chicago Jan 25, 2021
The American Film Institute (AFI) announced today the recipients of AFI AWARDS 2020. AFI’s global Movie Club program will showcase the official selections beginning in Februa...
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Women grab their Nintendos by the controllers
  • CREATIVE

Women grab their Nintendos by the controllers

By Reel Chicago Jan 18, 2021
In their new campaign, Nintendo celebrates the everyday game play embraced by students, mothers, and celebrities alike. Gaming stereotypes often depict a young, male gamer. ...
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$550 Million Powerball Jackpot for tonight’s drawing
  • REEL BUSINESS

$550 Million Powerball Jackpot for tonight’s drawing

By Reel Chicago Jan 13, 2021
If you want the chance to win over a half billion bucks, then be sure to carve out a moment in your day to pick up a Powerball ticket as the jackpot continues to roll with an e...
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Energy BBDO’s new brand campaign for Home Instead
  • CREATIVE

Energy BBDO’s new brand campaign for Home Instead

By Reel Chicago Jan 12, 2021
Home Instead, the leading provider of in-home care for older adults, has launched a new brand identity and campaign to promote the evolving organization. Created in partnership...
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McDonald’s introduces new Chicken sandwich
  • REEL BUSINESS

McDonald’s introduces new Chicken sandwich

By Reel Chicago Jan 11, 2021
2021 will see the Chicken Sandwich Wars rage on. McDonald’s has announced a new Crispy Chicken Sandwich, which is joining the roster of long-time favorites like the Big Mac...
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PPP Loans begin Monday. Here’s what you need to know
  • REEL BUSINESS

PPP Loans begin Monday. Here’s what you need to know

By Chris Amundson Jan 8, 2021
Let's begin by saying the White House just confirmed that PPP Loan applications will open beginning on Monday morning. There will be an ordering process on all applications. On...
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Two weeklong Best of the Midwest Film Festival Awards
  • AWARDS

Two weeklong Best of the Midwest Film Festival Awards

By Reel Chicago Jan 8, 2021
The Midwest Film Festival will be hosting the Best of the Midwest Film Festival Awards for the 2020 season through January 14th. The event will include access to streaming of t...
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Burrell spot for Toyota Sienna celebrates spontaneity
  • CREATIVE

Burrell spot for Toyota Sienna celebrates spontaneity

By Reel Chicago Jan 4, 2021
The adventurous life awaits! "The Sienna Life" campaign, kicking off today, welcomes a refined and versatile minivan featuring bold design, available all-wheel drive, and enhan...
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Vizzy sends-off  2020 with Vitamin C Graduation remake
  • Reel Ad of the Week

Vizzy sends-off 2020 with Vitamin C Graduation remake

By Reel Chicago Dec 31, 2020
That's right, the first hard seltzer with antioxidant vitamin C and Vitamin C herself have recreated the 2000s karaoke classic so we can all graduate from 2020.  We all kno...
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Holiday Cheer arrives with McDonald’s festive favorites
  • CREATIVE

Holiday Cheer arrives with McDonald’s festive favorites

By Reel Chicago Dec 15, 2020
This year, goodies won’t just be found tucked under the tree. McDonald’s is tapping its elves to offer delicious daily in-app deals that feature the festive favorites of ...
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Haribo unveils new “Kids’ Voices” spot, sweepstakes
  • CREATIVE

Haribo unveils new “Kids’ Voices” spot, sweepstakes

By Reel Chicago Dec 9, 2020
Haribo is building on the success of its "Kids' Voices" TV campaign with the launch of a new installment in a library setting. Like its boardroom setting predecessor, the spot ...
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Snowman transforms into Beerman for Coors Light
  • Reel Ad of the Week

Snowman transforms into Beerman for Coors Light

By Reel Chicago Dec 9, 2020
In a holiday season when nothing feels typical, Coors Light is introducing a festive tradition just for grownups – because, let's be honest, adults deserve to enjoy the holid...
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OKRP ‘Brings Back Joy’ in new Illinois Lottery campaign
  • CREATIVE

OKRP ‘Brings Back Joy’ in new Illinois Lottery campaign

By Reel Chicago Dec 4, 2020
A new campaign for the Illinois Lottery from its agency O’Keefe Reinhard & Paul (OKRP) stars a charming -  but somewhat flawed -  hamster who playfully demonstrates t...
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Highdive reveals Get. Dirty. Faster. 470hp Jeep Rubicon
  • CREATIVE

Highdive reveals Get. Dirty. Faster. 470hp Jeep Rubicon

By Reel Chicago Dec 1, 2020
November 17, 2020 wasn’t just another day. It was the day… the rules of speed were rewritten by the 470hp Jeep Wrangler Rubicon 392. The brief was simple: capture the r...
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