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Category: CREATIVE

Unltd and Reddit help McD’s “hamburger takeover”
  • CREATIVE

Unltd and Reddit help McD’s “hamburger takeover”

From We Are Unlimited Nov 30, 2018
McDonald’s dedicated agency teams with venerable website to celebrate the birthday of an internet legend with a historic activation and social campaign On Dece...
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A “Privilege Check” from Heat and the 3% Movement
  • CREATIVE

A “Privilege Check” from Heat and the 3% Movement

By Joey Filer Nov 29, 2018
Heat Executive Creative Director Elaine Cox talks about privilege, video games, and workplace diversity Attendees who checked their jackets at the November 8-9 3% ...
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Leo and Kraft are thankful for Mac & Cheese
  • CREATIVE

Leo and Kraft are thankful for Mac & Cheese

By Colin Costello Nov 28, 2018
Kraft Mac & Cheese launched a preemptive strike against all the weird foods we eat on Thanksgiving How was your Thanksgiving? The Reel Chicago team is still recoveri...
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mcgarrybowen scores with star-studded Brita spot
  • CREATIVE

mcgarrybowen scores with star-studded Brita spot

By Daniel Patton Nov 26, 2018
Crafty footage and sharp cuts help Stephen Curry and Anwar Jibawi weave a message into an absurd and enjoyable dinnertime sketch mcgarrybowen Chicago has helped Br...
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OKRP helps Illinois Lotto go for the heart
  • CREATIVE

OKRP helps Illinois Lotto go for the heart

By Reel Chicago Nov 19, 2018
New seven-week, multi-platform campaign showcases the emotion of turning Lottery tickets into holiday gifts (Chicago — Nov. 14, 2018) Illinois Lottery advertising...
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United Airlines “World Orchestra” plays a global tune
  • CREATIVE

United Airlines “World Orchestra” plays a global tune

By Reel Chicago Nov 16, 2018
A new spot from mcgarrybowen New York transforms "Rhapsody in Blue" into a multicultural melody of hope United Airlines new commercial, World Orchestra, is a multi...
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Demo Duck customizes intros for favorite podcasts
  • CREATIVE

Demo Duck customizes intros for favorite podcasts

By Daniel Patton Nov 15, 2018
Customized sights and sounds add depth and pizazz to an increasingly popular form of consumer media In pursuit of a 2018 goal to “do more passion projects,” C...
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PSAs by Leo Burnett urge parents to choose #TheRightSeat
  • CREATIVE

PSAs by Leo Burnett urge parents to choose #TheRightSeat

From MSL Group Nov 9, 2018
The venerable shop teams up with Ad Council and NHTSA to make sure kids in cars are secured properly. (Washington DC — 8 November 2018)  Today, the Ad Council and NH...
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New Havas installation features artists baring their souls
  • CREATIVE

New Havas installation features artists baring their souls

By Colin Costello Nov 8, 2018
Together with The Pink Agenda, the agency takes ad creativity to another level with “The Naked Truth” Havas has erected a powerful greeting for all-comers who p...
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Tandem creates unforgettable spot for Plop Star debut
  • CREATIVE

Tandem creates unforgettable spot for Plop Star debut

By Reel Chicago Nov 1, 2018
Director Tyler Jay goes all out in a big way to help launch a new product that fights toilet odor Director Tyler Jay and his team at Tandem, Inc. wrote an exceptional s...
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Northwestern’s Block Museum debuts new branding
  • CREATIVE

Northwestern’s Block Museum debuts new branding

From Northwestern University Oct 30, 2018
New logo, videos, website and social media celebrate how "every inch of the museum offers a new creative opportunity"   (Evantson, IL — 30 October 2018) Ove...
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Digitas helps KitchenAid celebrate ‘makers’ and ‘marks’
  • CREATIVE

Digitas helps KitchenAid celebrate ‘makers’ and ‘marks’

By Reel Chicago Oct 18, 2018
One of the US’ most relevant brands approaches its centennial year by reintroducing itself through the lens of the maker Benton Harbor, MI — 18 October Beginn...
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OKRP launches new Home Chef campaign
  • CREATIVE

OKRP launches new Home Chef campaign

By Reel Chicago Oct 15, 2018
Humorous and informative spots celebrate everyday people who become “Heroes of the Kitchen” with help from the meal kit company (Chicago — 15 October 2018) O'K...
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Digital Kitchen adds installation to Electra Cocktail Club
  • CREATIVE

Digital Kitchen adds installation to Electra Cocktail Club

By Reel Chicago Oct 11, 2018
A 40-foot-long, billion-colored display "transport(s) visitors" into a shape-shifting, James-Bondianesque title sequence Chicago's creative experience company, Dig...
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mcgarry brings ‘heartfelt authenticity’ to Hallmark spots
  • CREATIVE

mcgarry brings ‘heartfelt authenticity’ to Hallmark spots

By Daniel Patton Oct 10, 2018
With an abundance of simple yet passionate drama, the agency and the client add life to the #CareEnough initiative mcgarrybowen helped Hallmark Gold Crown travel ...
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OKRP helps Ace become “The Home Convenience Store”
  • CREATIVE

OKRP helps Ace become “The Home Convenience Store”

By Reel Chicago Oct 10, 2018
A bold and extensive new campaign takes on the big boxers and Amazon with broadcast, digital, and calls-to-action (Chicago — 24 September 2018) Ace Hardware is a...
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TBWA\Chiat\Day scores McDonald’s McCafé project
  • CREATIVE

TBWA\Chiat\Day scores McDonald’s McCafé project

By Reel Chicago Oct 5, 2018
The fast food giant has reportedly ordered a new piece of work from beyond the dedicated agency We Are Unlimited That didn't take long. When Reel Chicago first repo...
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BUTCHER packs mini-epic into new Athene Holding spot
  • CREATIVE

BUTCHER packs mini-epic into new Athene Holding spot

By Reel Chicago Oct 5, 2018
David Henegar films a human puppet struggle to deliver a brilliant message while "pushing the creative envelope" (Santa Monica, CA — 4 October 2018) In completin...
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Daily Planet premieres Streetwise film during gala event
  • CREATIVE

Daily Planet premieres Streetwise film during gala event

By Daniel Patton Oct 1, 2018
"Like You" is a mini-doc that celebrates a community built on hard work, dedication, and hope In a three-day span last week, Chicago production and post company D...
More »
Laughlin’s HIVE launches Bucks ‘Built to Stay’ campaign
  • CREATIVE

Laughlin’s HIVE launches Bucks ‘Built to Stay’ campaign

By Colin Costello Sep 28, 2018
The campaign by Laughlin Constable's in-house production company will run on TV, digital, radio, and outdoor It was a great week for Milwaukee Bucks fans, as singl...
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