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Tag: advertising news

AbelsonTaylor Group Announces the 2025 nextgenerATion Summer Interns
  • REEL BUSINESS

AbelsonTaylor Group Announces the 2025 nextgenerATion Summer Interns

By Reel Chicago Jun 13, 2025
Leading healthcare advertising and marketing firm AbelsonTaylor Group has selected eight 2025 college graduates and one rising senior for this year’s nextgenerATion summer in...
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VSA Partners hires new Associate Partner of Strategic Growth
  • REEL MOVES

VSA Partners hires new Associate Partner of Strategic Growth

By Reel Chicago Jun 13, 2025
VSA Partners, a leading strategy and creative agency, today announced the appointment of Liz Murnin as Associate Partner, Strategic Growth, signifying its investment in strat...
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SCC helps GUM and SOLO stand out with new campaigns
  • CREATIVE

SCC helps GUM and SOLO stand out with new campaigns

By Reel Chicago Jun 9, 2025
Schafer Condon Carter (SCC) is flexing its creative muscle with the launch of two national campaigns that elevate everyday brands into unforgettable moments. The independent Ch...
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Taco Bell taps Quality Meats for new creative assignment
  • ACCOUNT WINS

Taco Bell taps Quality Meats for new creative assignment

By Reel Chicago Jun 9, 2025
Taco Bell just made a spicy addition to its agency roster. Following a competitive review, the fast-food disruptor has selected Quality Meats to lead a fresh creative campaign ...
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REEL WOMEN Celebrates: Karina Azevedo, Strategist
  • REEL WOMEN

REEL WOMEN Celebrates: Karina Azevedo, Strategist

By Karina Azevedo Jun 5, 2025
Editor’s Note: Supporting women should not be limited to a month. So, at Reel Chicago, we have decided to amplify and promote dynamic women’s voices all year long. Today, ...
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Nespresso shifts global creative to Leo
  • ACCOUNT WINS

Nespresso shifts global creative to Leo

By Reel Chicago Jun 5, 2025
Nespresso has named Publicis Groupe’s Leo as its new global creative agency of record, concluding an influential 19-year relationship with IPG’s McCann. The move comes afte...
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Roy Skillicorn calls “Cut” on a legendary career
  • SPOTLIGHT

Roy Skillicorn calls “Cut” on a legendary career

By Bradley Johnson Jun 4, 2025
From college art teacher to advertising and production world trailblazer, industry icon, Roy Skillicorn, retires with a legacy of creativity and camaraderie. After 49 years ...
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WeatherTech doubles down on U.S. manufacturing in campaign
  • CREATIVE

WeatherTech doubles down on U.S. manufacturing in campaign

By Reel Chicago Jun 3, 2025
That’s the message behind the latest creative campaign from WeatherTech, developed by longtime agency partner Pinnacle Advertising. With three new spots rolling out nationwid...
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SG+ Reps hosts 2nd Annual SG Fam Fest to celebrate its roster
  • REEL BUSINESS

SG+ Reps hosts 2nd Annual SG Fam Fest to celebrate its roster

By Barbara Roche Jun 3, 2025
Sarah Gitersonke, founder of SG+ Reps, brought together her diverse roster of world class directorial, VFX, photography, editorial, animation + design talent for the 2nd annual...
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DDB Chicago wins creative and strategy assignment for Bimbo
  • ACCOUNT WINS

DDB Chicago wins creative and strategy assignment for Bimbo

By Reel Chicago May 29, 2025
DDB Chicago has been awarded the global creative and strategy assignment for the Bimbo masterbrand, following a highly competitive pitch. The agency will lead efforts to elevat...
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Acclaimed Game of Thrones colorist Joe Finley joins Harbor
  • REEL MOVES

Acclaimed Game of Thrones colorist Joe Finley joins Harbor

By Reel Chicago May 28, 2025
HPA Award-winning colorist, Joe Finley, known for his work on iconic television and feature film projects, has joined Harbor as Senior Colorist. The announcement was made by EV...
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GERTRUDE marks 20th anniversary
  • ADVERTISING

GERTRUDE marks 20th anniversary

By Reel Chicago May 27, 2025
Two decades ago, in a city known for its hustle, its history, and its no-nonsense creativity, GERTRUDE was born. Now, the fiercely independent agency is celebrating 20 years of...
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VSA Partners launches Design4Better
  • REEL BUSINESS

VSA Partners launches Design4Better

By Reel Chicago May 27, 2025
VSA Partners has launched a bold new initiative called Design4Better—a digital sketchpad built by designers, for designers, where imagination takes the lead and briefs are le...
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Quriosity and ColorNation take home a Gold Telly Award
  • AWARDS

Quriosity and ColorNation take home a Gold Telly Award

By Barbara Roche May 23, 2025
Chicago-based Quriosity Productions took home a Gold Telly Award for their expertise in production and post production on the UWG spot, Barbershop, for the Ford Motor Company, ...
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Chicago’s Pope gets the billboard treatment from Old National Bank
  • CREATIVE

Chicago’s Pope gets the billboard treatment from Old National Bank

By Reel Chicago May 13, 2025
As the world celebrated the historic election of Pope Leo XIV—the first American pope, born in Dalton, Illinois—Old National Bank celebrated in its own way: on Chicago's Ke...
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Coors Banquet invites drinkers to start a legacy
  • CREATIVE

Coors Banquet invites drinkers to start a legacy

By Reel Chicago May 7, 2025
With over 150 years of brewing history behind it, Coors Banquet is turning its gaze toward the future. The iconic beer brand has launched “Start Your Legacy,” a new campaig...
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Mentos brings back ‘Freshmaker’ jingle with TikTok twist
  • Reel Ad of the Week

Mentos brings back ‘Freshmaker’ jingle with TikTok twist

By Reel Chicago May 7, 2025
Mentos is tapping into 90’s nostalgia—and TikTok’s algorithm—with the return of one of advertising’s most iconic jingles: The Freshmaker. To celebrate the jingle’s ...
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Sandals Resorts introduces The Mom Nap for Mother’s Day
  • CREATIVE

Sandals Resorts introduces The Mom Nap for Mother’s Day

By Reel Chicago May 6, 2025
This Mother’s Day, Sandals Resorts is offering the ultimate luxury to moms everywhere—not flowers, not brunch, but something far more sacred: a nap. In its latest creati...
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Havas Chicago Names Frank Dattalo as CCO
  • REEL MOVES

Havas Chicago Names Frank Dattalo as CCO

By Reel Chicago Apr 28, 2025
Havas Chicago announced today that Frank Dattalo has been appointed Chief Creative Officer, joining President Kat Ott and Chief Strategy Officer Chase Cornett to lead a reimagi...
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Pests are smart, Orkin Pros are smarter in new campaign
  • CREATIVE

Pests are smart, Orkin Pros are smarter in new campaign

By Reel Chicago Apr 28, 2025
Orkin, the pest control industry leader, has launched a bold new national campaign, "Pests Are Smart, Orkin Pros Are Smarter," in partnership with creative agency DDB Chicago. ...
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