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Tag: advertising news

Froot Loops x Chicago Jeweler turn Hip-Hop lyrics into wearable art
  • SOCIAL MEDIA

Froot Loops x Chicago Jeweler turn Hip-Hop lyrics into wearable art

By Reel Chicago Nov 15, 2025
Froot Loops is stepping deeper into the culture this season, teaming up with Chicago designer Kristopher Kites to transform decades of hip-hop shoutouts into collectible, hand-...
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FCB Chicago wins three Clio Entertainment Grand Awards
  • AWARDS

FCB Chicago wins three Clio Entertainment Grand Awards

By Reel Chicago Nov 15, 2025
A huge congratulations goes out to FCB Chicago and Rakish Entertainment, whose groundbreaking accessibility initiative “Caption with Intention” swept the 2025 Clio Entertai...
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Quality Meats gets Manscaped
  • ACCOUNT WINS

Quality Meats gets Manscaped

By Reel Chicago Nov 6, 2025
Independent agency Quality Meats is headed back to the Big Game. After making its Super Bowl debut earlier this year with GoDaddy, a campaign that went on to win the Creative B...
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Chew 5 Gum turns TikTok fan reactions into animation
  • CREATIVE

Chew 5 Gum turns TikTok fan reactions into animation

By Reel Chicago Nov 5, 2025
Mars Wrigley and Energy BBDO are bringing a new kind of sensory overload to social media, and they’re letting TikTok fans lead the charge. The latest chapter in the brand...
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Macaulay Culkin reprises Kevin McCallister for Home Instead
  • HOLIDAY SPIRIT

Macaulay Culkin reprises Kevin McCallister for Home Instead

By Reel Chicago Nov 5, 2025
Just in time for the 35th anniversary of Home Alone, Home Instead and FCB Chicago have teamed up to bring audiences back to the McCallister household, with a touching twist the...
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Tillamook ends the Great Grilled Cheese Debate
  • CREATIVE

Tillamook ends the Great Grilled Cheese Debate

By Reel Chicago Nov 4, 2025
After years of internet arguments over whether butter or mayonnaise makes the best grilled cheese, Tillamook has finally settled the debate. Partnering with Leo Chicago and All...
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Citi x American Airlines launch two travel campaigns
  • CREATIVE

Citi x American Airlines launch two travel campaigns

By Reel Chicago Nov 3, 2025
Citi has unveiled two new campaigns with long-time partner American Airlines, signaling the next phase in their deepened collaboration and marking Citi’s return to in-airport...
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Jimmy John’s x Demi Lovato make Pickle Season official
  • CREATIVE

Jimmy John’s x Demi Lovato make Pickle Season official

By Reel Chicago Nov 3, 2025
Taking the comeback to pop-culture levels, Champaign-based Jimmy John’s has teamed up with Demi Lovato, a self-proclaimed pickle lover who famously named her dog “Pickles,"...
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Post community turns out to celebrate Camp K Midwest winners
  • AICP

Post community turns out to celebrate Camp K Midwest winners

By Reel Chicago Nov 1, 2025
The lights were bright, the drinks were flowing, and creativity took center stage last Wednesday as AICP’s Camp Kuleshov Midwest region celebrated its 2025 winners at Chicago...
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ALDI USA x Brian Billow save holiday spirit in new creative
  • Reel Ad of the Week

ALDI USA x Brian Billow save holiday spirit in new creative

By Reel Chicago Oct 31, 2025
While most brands lean on sugar-coated sentiment this time of year, ALDI USA is taking a different approach by helping shoppers create big holiday moments without breaking the ...
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Illinois  Film Tax Incentives strengthened in newly passed legislation
  • PRODUCTION CENTRAL

Illinois Film Tax Incentives strengthened in newly passed legislation

By Barbara Roche Oct 31, 2025
BREAKING NEWS: The Illinois Film Tax Incentives bill has passed legislation. The long wait ends with a much-needed win for the industry. Illinois lawmakers have passed a sig...
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Messy characters marvel at the versatility of Viva
  • CREATIVE

Messy characters marvel at the versatility of Viva

By Reel Chicago Oct 30, 2025
Viva Paper Towels is reintroducing itself with a new campaign that brings everyday messes to life — literally. Developed by FCB, the “Feel What Viva Cloth Can Do” campaig...
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Animals share wild thoughts about new 2026 Jeep Grand Cherokee
  • CREATIVE

Animals share wild thoughts about new 2026 Jeep Grand Cherokee

By Reel Chicago Oct 30, 2025
Jeep is taking a walk —well, driving —on the wild side for its latest campaign. The legendary off-road brand has released “Wild Thoughts,” a social-first marketing push...
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Tickets and Sponsorships now open for the 2025 AICP Awards Tour in Chicago
  • AICP/MIDWEST

Tickets and Sponsorships now open for the 2025 AICP Awards Tour in Chicago

By Reel Chicago Oct 23, 2025
The 2025 AICP Awards Tour is returning to Chicago, bringing together the city’s leading voices in production, post, and advertising to celebrate excellence in commercial film...
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Iliza Shlesinger gets dirty in Jeep Grand Wagoneer reveal
  • CREATIVE

Iliza Shlesinger gets dirty in Jeep Grand Wagoneer reveal

By Reel Chicago Oct 23, 2025
The Jeep brand is turning up the humor, and maybe a little blush, with a new social media reveal starring comedian Iliza Shlesinger for the 2026 Jeep Grand Wagoneer. In the ...
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Giordano’s rolls Out Tavern-Style Pizza in new campaign from SCC
  • CREATIVE

Giordano’s rolls Out Tavern-Style Pizza in new campaign from SCC

By Reel Chicago Oct 21, 2025
Chicago’s iconic pizza brand Giordano’s is expanding its empire, this time beyond deep dish. The company has officially launched a new tavern-style pizza, celebrating the t...
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State Farm adds a Guard and a King to its Mahomes ‘verse
  • Reel Ad of the Week

State Farm adds a Guard and a King to its Mahomes ‘verse

By Reel Chicago Oct 17, 2025
State Farm is back on the gridiron with two fresh 30-second spots that keep the brand’s winning NFL campaign with Patrick Mahomes humming, and they both land squarely in our ...
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Chicago Bears crack NFL’s top 10 strongest brands
  • SPORTS

Chicago Bears crack NFL’s top 10 strongest brands

By Reel Chicago Oct 16, 2025
The Monsters of the Midway are flexing more than on-field muscle. The Chicago Bears have climbed into the NFL’s top 10 strongest brands, landing at No. 8 in Brand Finance’s...
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Chicago International Film Festival Wants You to “Find Your Genre”
  • CIFF

Chicago International Film Festival Wants You to “Find Your Genre”

By Reel Chicago Oct 16, 2025
Ogilvy North America is giving the 61st Chicago International Film Festival a smart, very-Chicago pulse with a new brand platform, “Find Your Genre.” The idea taps into...
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Ronald McDonald House launches “Family Stays” campaign
  • CREATIVE

Ronald McDonald House launches “Family Stays” campaign

By Reel Chicago Oct 16, 2025
Ronald McDonald House is reintroducing itself to the world with “Family Stays,” a new global campaign that puts real families and their words at the heart of the story. ...
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