The first day of school can be an emotional rollercoaster, with parents and children alike feeling a mix of excitement, nerves, and maybe even a few tears. For some, it’s the...
With two months of holiday season campaigns upon us, ALDI, recently named one of TIME's "World’s Best Brands of 2024," has partnered again with Leo Burnett to launch their ne...
Culligan International has chosen Highdive and Zeno Group as its new agency partners to develop and launch its first global brand campaign.
Highdive will lead the creation ...
Southwest Airlines has kicked off a new phase in its “That’s a Big Flex” campaign by teaming up with the iconic Chicago eatery Mr. Beef.
For one day only, they offere...
To celebrate the Chicago International Film Festival’s (CIFF) 60th anniversary, this year’s campaign—titled “Movies that Move You”—features the voice of Chicago’s...
Cramer-Krasselt (C-K) is welcoming four notable clients to its roster: MOD Pizza, Belle Tire, Komatsu, and Emplify Health. Each client brings a unique set of marketing challeng...
Fusion92, a leading marketing transformation partner, has hired Danielle Aldrich as chief client officer (CCO).
Danielle brings over 27 years of industry experience a...
The full-service creative agency, HLK, has officially opened its second Midwest office in Chicago’s vibrant West Loop neighborhood. Located at the corner of West Washington B...
Independent creative agency BarkleyOKRP has been named the agency of record for Signature Aviation, one of the world’s leading global aviation companies.
Following a comp...
BarkleyOKRP has launched a powerful new AI-powered campaign, Unfinished Legacies, aimed at raising awareness about the fentanyl epidemic and the tragic loss of lives to acciden...
General Mills has teamed up with NFL stars Travis and Jason Kelce for a typical Kelce partnership that brings a new cereal, the Kelce Mix, to life. The collab, which includes T...
FCB Chicago is at the helm of Burt’s Bees’ newest campaign, introducing the brand's fresh platform, "A Touch of Wonder." This campaign takes natural skincare lovers on a wa...
Face it, SKITTLES is strange. But we embrace strange at Reel Chicago. Relish it even. And that's why we are drawn to this thought-provoking new spot created by DDB Chicago and ...
The Chicken Sandwich wars may have come to a close, but a new battlefield has emerged in the fast-food world: the chicken tender wars. KFC, who recently switched its account to...
This Halloween, Airheads is making a playful twist on the age-old "trick-or-treat, smell my feet" rhyme by debuting its very own cherry-scented foot spray, offering a sweet sol...
In a heartwarming new campaign, Disney's creative agency, Yellow Shoes, sent a film crew out on the streets, randomly asking people to share their favorite Walt Disney World me...
Move over, Jason, Leatherface and Jigsaw. This Halloween, Snyder’s of Hanover, in collaboration with Leo Burnett, is giving the holiday a savory twist with their new characte...
The National Hockey League (NHL) started the 2024-25 season with a fresh, lighthearted commercial featuring some of its top Gen Z talent. As part of its "The Next Golden Era is...
Just like there’s more than meets the eye to these individuals, DISH Network is positioning itself as a service with more to offer than people might think. The central theme?...
The 2024 Jay Chiat Awards, organized by the 4A’s (American Association of Advertising Agencies), celebrated strategic excellence in advertising across 12 categories. Leo Burn...
