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Reel Chicago is a daily digital magazine that covers the news in Chicago on all aspects of advertising, film, TV, media and production. The content is original, written by industry experts and contributing Op Eds

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Category: NEW WORK

Behind the Mask campaign, staying at home isn’t safe
  • NEW WORK

Behind the Mask campaign, staying at home isn’t safe

By Reel Chicago May 5, 2020 0 Comment
2+
 UN Women USA Chicago Chapter presents their latest campaign BEHIND THE MASK, which shows the horrible reality millions of women face during lockdown.  The rising ...
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Calabash Animation is the Go-To creative for toy brands
  • NEW WORK

Calabash Animation is the Go-To creative for toy brands

By Reel Chicago May 5, 2020 0 Comment
3+
"Toy work is engaging because it's usually very dynamic and creative," says Calabash Executive Producer, Sean Henry. "It can take us anywhere from dragons to spaceships to...
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OKRP’s Illinois Lottery spot goes beyond monetary prizes
  • NEW WORK

OKRP’s Illinois Lottery spot goes beyond monetary prizes

By Reel Chicago May 5, 2020 0 Comment
2+
A new spot from the Illinois Lottery pays tribute to the winning spirit of the people of the State of Illinois, through the story of a family and how they face the trials of ev...
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Energy BBDO uses drones to film Woodford Reserve
  • NEW WORK

Energy BBDO uses drones to film Woodford Reserve

By Reel Chicago Apr 30, 2020 0 Comment
3+
Nothing says, "May" more than the annual running of the Kentucky Derby. Originally slated to run May 2, the 146-year-old derby will now be postponed until September 5 due ...
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Kellogg’s campaign thanks those bringing us breakfast
  • NEW WORK

Kellogg’s campaign thanks those bringing us breakfast

By Reel Chicago Apr 28, 2020 0 Comment
3+
With social distancing the norm for many of us, life feels really different right now, but one thing remains constant: breakfast. As COVID-19 changes much about our days, Kello...
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Burnett’s Wingstop OOH campaign is very human
  • NEW WORK

Burnett’s Wingstop OOH campaign is very human

By Reel Chicago Apr 28, 2020 0 Comment
3+
Leo Burnett and Wingstop have taken a new approach to OOH ads with limited-edition streetwear. That's right the billboards are people and it's a pretty dope campaign. Accord...
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Heinz commits $1m in grants for diner initiative
  • NEW WORK

Heinz commits $1m in grants for diner initiative

By Reel Chicago Apr 23, 2020 0 Comment
4+
Who doesn't love a diner? Especially if it's a greaZy diner cheeseburger (with iceberg lettuce, white onions) and fries. They are the best. And the ketchup that is always there ...
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Oscar Mayer, mcgarrybowen are Feeding America
  • NEW WORK

Oscar Mayer, mcgarrybowen are Feeding America

By Reel Chicago Apr 22, 2020 0 Comment
3+
Grilling season, of which the Reel Chicago Team are massive fans of, is about to kick off. But of course we are in the middle of a global pandemic and social distancing. So, ho...
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Cox, FCB support small biz owners in new 360 campaign
  • NEW WORK

Cox, FCB support small biz owners in new 360 campaign

By Reel Chicago Apr 21, 2020 0 Comment
1+
In response to COVID-19, Cox Communications and FCB Chicago have created a 360-campaign (including TV, print, digital, social and OOH) designed to empower and su...
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Jeep debuts new spot during ‘One World’ global special
  • NEW WORK

Jeep debuts new spot during ‘One World’ global special

By Reel Chicago Apr 20, 2020 0 Comment
1+
As part of the One World: Together At Home globally televised and digital special on Saturday night to support frontline health care workers and the World Health Orga...
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Uncle Ben’s stays close in new work from Energy BBDO
  • NEW WORK

Uncle Ben’s stays close in new work from Energy BBDO

By Reel 360 Apr 16, 2020 0 Comment
3+
As we're all experiencing, finding ways to stay close and connected are more important now than ever, though it looks a lot different today.  Uncle Ben's has long sto...
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Utopic partners with KOVAL distillery for COVID-19 video
  • NEW WORK

Utopic partners with KOVAL distillery for COVID-19 video

By Reel Chicago Apr 8, 2020 0 Comment
1+
While the novel coronavirus COVID-19 continues to have a damaging effect on Chicago and Illinois, post-production house Utopic has now partnered with Chicago local distillery, ...
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Leviathan creates dynamic artistry for Canopy at 900 N
  • NEW WORK

Leviathan creates dynamic artistry for Canopy at 900 N

By Reel Chicago Apr 7, 2020 0 Comment
3+
The Canopy at Chicago's iconic upscale retail destination 900 North Michigan Shops was unveiled in late 2017 as a key part of a major reimagining of the 465,000 square foot sho...
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Chicago sports teams combat COVID ‘We Are Not Playing’
  • NEW WORK

Chicago sports teams combat COVID ‘We Are Not Playing’

By Reel Chicago Apr 6, 2020 0 Comment
1+
Mayor Lori E. Lightfoot today announced a groundbreaking campaign, “We Are Not Playing,” in partnership with Chicago’s professional sports teams to combat the spread of ...
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Mayor puts foot down in witty new PSAs from Havas
  • NEW WORK

Mayor puts foot down in witty new PSAs from Havas

By Reel Chicago Apr 5, 2020 0 Comment
5+
Chicago’s Mayor Lori Lightfoot is educating the City of Chicago on how she’s staying home and saving lives through baking, decorating, playing music and sipping tea. Throug...
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Minimal’s Cohen directs PSA about not touching your face
  • NEW WORK

Minimal’s Cohen directs PSA about not touching your face

By Reel Chicago Mar 31, 2020 0 Comment
3+
Chicago-based Minimal director Josh Cohen has created a new comedic PSA about a topic with which we’ve recently become all too familiar: not touching our faces is HARD. ...
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McDonald’s assures its customers they are here
  • NEW WORK

McDonald’s assures its customers they are here

By Reel Chicago Mar 30, 2020 0 Comment
0
After a weekend that saw 31 more known deaths and 1,570 new known cases of the coronavirus COVID-19 reported in Illinois — including the loss of an infant and the s...
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Jelmar launches new CLR campaign with  MARC USA
  • NEW WORK

Jelmar launches new CLR campaign with MARC USA

Mar 27, 2020 0 Comment
3+
Jelmar, announced the launch of a new creative platform for its CLR brand of products. The first campaign of the new platform, taglined Fight the Clean Fight, brings a fresh an...
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Zevia Partners with Haberman & Sarofsky for  Zevia Kidz
  • NEW WORK

Zevia Partners with Haberman & Sarofsky for Zevia Kidz

By Reel Chicago Mar 12, 2020 0 Comment
2+
Please tell me this isn't just for kids. Zevia, a leading zero sugar, zero calorie beverage company, recently kicked off the integrated spot-market campaign heralding the relea...
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Tandem and Razorfish mix it up for Patrón
  • NEW WORK

Tandem and Razorfish mix it up for Patrón

By Daniel Patton Feb 26, 2020 0 Comment
3+
Chicago's Tandem, Inc. helped Razorfish make learning fun in a new Patrón Tequila online video for National Margarita Day. How To Make the Patrón Classic Margarita turns the ...
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