NEW WORK Archives · | Reel Chicago - At the intersection of Chicago Advertising, Entertainment, Media and Production

NEW WORK

STORY’s real people share sweet memories for Hershey’s

By Reel Chicago Sep 23, 2020 0 Comment

STORY’s Ky Dickens got couples to reveal the magic and mishaps of their first kiss in a sweet campaign for Hershey’s. Conceived by dentsumcgarrybowen, and shot in Los A...

NEW WORK

Picture North soars on epic African Adventure

By Reel Chicago Sep 16, 2020 0 Comment

What is Ol Malo? Chicago-based Picture North has released the answer in the form of a jaw-droppingly beautiful new film for the Kenya-based safari and helicopter adventure comp...

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Travis Scott & McDonald’s launch multi-tier collaboration

By Reel Chicago Sep 10, 2020 0 Comment

Multi-tier collaboration features a capsule merch collection, McDonald’s crew apparel, TV commercial, and the Travis Scott signature order in restaurants at participating McD...

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Glad Flex’n Seal bag breaks Guinness World Record

By Reel Chicago Sep 10, 2020 0 Comment

Glad, in partnership with FCB, put the new Glad Flex’n Seal to the ultimate test by sealing various items inside. In the Guinness World Records database, one can easily di...

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Picture North teams up with Patrick Mahomes

By Reel Chicago Sep 10, 2020 0 Comment

Picture North and director Martin Rodahl get fans excited for 2020 NFL season with Kansas City Chiefs quarterback Patrick Mahomes. Leading up to the 2020 NFL season kickoff,...

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Leo Burnett delivers new campaign for Foxtrot

By Reel Chicago Sep 1, 2020 0 Comment

With all of the challenges 2020 has brought, Foxtrot is launching a new campaign rooted in the idea that enjoyment can be found in the ordinary everyday. Good Stuff Delivered c...

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FCB goes RVing with new campaign for new client

By Reel Chicago Aug 31, 2020 0 Comment

Good news for FCB and Chicago advertising in general. Go RVing has selected the IPG agency as creative Agency of Record. More than 25 agencies participated in the competitive r...

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Coors Light will send you to your video chat background

By Reel Chicago Aug 31, 2020 0 Comment

We're months into this "new normal" filled with endless video meetings and virtual happy hours – and the novelty has long worn off. That's why, beginning today, Coors Light i...

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Lunchables Hotline helps navigate mixed-up school year

By Reel Chicago Aug 25, 2020 0 Comment

Lunchables, the brand known for bringing mixed up fun to mealtime, is here to help you navigate the school year on the right foot to make the new school rules and guidelines mo...

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Quriosity’s Michael Maes creates explosive Frito Lay spot

By Reel Chicago Aug 25, 2020 0 Comment

Partnering with The Mill for VFX, Quriosity's Michael Maes delivers a spot with action-movie excitement, playing like a trailer for an Oscar-winning movie. Quriosity Product...

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AARP launches biggest Illinois voter education campaign

By Reel Chicago Aug 20, 2020 0 Comment

Rallying the support of its 1.7 million members and all older adults across the state, AARP Illinois on Wednesday launched a major campaign to Vote Yes on the Graduated Income ...

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New Brita spot from dentsumcgarrybowen and cut+run

By Reel Chicago Aug 19, 2020 0 Comment

As the new dentsumcgarrybowen Brita spot Stepping Up relays, every day we have a choice, to keep our old habits or start new ones. The commercial was directed by Arts &...

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Woodford Reserve launches ‘Spectacle for the Senses’

By Reel Chicago Aug 17, 2020 0 Comment

Created for the Kentucky Derby, of which Woodford is the presenting sponsor, the campaign highlights the 200+ different flavor notes in the bourbon. Woodford Reserve is more...

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OKRP Lottery campaign shows “You Can’t Hide Winning”

By Reel Chicago Aug 17, 2020 0 Comment

The Illinois Lottery is extending its highly successful ‘You Can’t Hide Winning’, integrated marketing campaign from agency O’Keefe Reinhard & Paul to add addition...

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Glad & FCB launch a Kitchen Keynote with Angela Kinsey

By Reel Chicago Aug 14, 2020 0 Comment

This afternoon, Angela Kinsey from The Office announces Glad ForceFlex Plus in a Kitchen Keynote that's guaranteed to keep you entertained for 8 full minutes. Similar to App...

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Leo Burnett and the United Nations agree to ‘Do Nothing’

By Reel Chicago Aug 12, 2020 0 Comment

Leo Burnett Chicago’s newest pro bono work for the United Nations 12th Global Goal centres around responsible consumption and production, and how the best way to accomplish t...

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Miller Lite is bringing International Beer Day stateside

By Reel Chicago Aug 5, 2020 0 Comment

It may not be easy to travel internationally to celebrate International Beer Day on Friday, so Miller Lite is celebrating stateside. On August 7th, consumers in 80+ ci...

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Gov Pritzker and OKRP launch $5 M awareness campaign

By Reel Chicago Aug 4, 2020 0 Comment

Governor JB Pritzker and OKRP launched a new $5 million awareness campaign today to encourage Illinois residents to wear a face covering every time they’re in public — beca...

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MiraLAX unveils ‘Gutlightenment’ campaign by BBDO

By Reel Chicago Jul 29, 2020 0 Comment

MiraLAX releases its new campaign, ‘Gutlightenment’, aimed at modernizing the brand and breaking through the category to reposition MiraLAX in a broader physical and emotio...

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STORY celebrates the Bud Light beer man

By Reel Chicago Jul 28, 2020 0 Comment

Even though there are no fans in the stands, baseball fans can still have Bud Light delivered to their seats, at home. While Major League Baseball fans won’t be going to t...