ADVERTISING Archives · Page 54 of 69

CREATIVE

OKRP launches #312Soul for Black History Month

By Reel Chicago Feb 4, 2020

Chicago agency O'Keefe Reinhard & Paul has officially launched #312Soul, a four-week, four-part multimedia online showcase promoting Chicago's Black Music History from 1955 ...

Super Bowl

Behind the scenes of the Jeep ‘Groundhog Day’ spot

By Daniel Patton Feb 3, 2020

Chicago-based Highdive Advertising reinvigorated an existential pop sensation through Groundhog Day, a commercial that became a classic before it even premiered during yesterday...

Super Bowl

P+N’s Superb Owl aids Aussie wildlife during Super Bowl

By Reel Chicago Jan 31, 2020

Rochester, NY-based Partners + Napier has launched an effort to save Australian wildlife with the help of Superb Owl (@SuperbOwl_Saves), a character named for the search term th...

ACCOUNT WINS

C WHITT named official PR firm for Black Women’s Expo

By Reel Chicago Jan 27, 2020

In a joint FaceBook Live announcement on Friday, January 24, Merry Green of MGPG Events and Chelsea Whittington of C WHITT PR shared that the boutique communications firm based ...

CREATIVE

AICP short film asks, are you ‘Obsessed With Craft’?

By Reel Chicago Jan 23, 2020

Obsessed with Craft is a new short film released by AICP to promote entries to the AICP Awards — The AICP Show, The AICP Post Awards and The AICP Next Awards. It features the ...

CREATIVE

Lanfranco & Cordova release five new One Show spots

By Reel Chicago Jan 20, 2020

Five more humorous spots from Lanfranco & Cordova, NY and Lima, Peru, have been released to promote The One Show 2020 call for entries, deadline January 31, 2020. Playing o...

CREATIVE

Brita, mcgarrybowen help the earth with ugly sweaters

By Reel Chicago Dec 20, 2019

Finessing a time-honored custom with environmental flair, Brita and mcgarrybowen Chicago are offering consumers a chance to celebrate National Ugly Sweater Day with a bright and...

CREATIVE

Demo Duck creates tech-friendly Lenovo animation

By Daniel Patton Dec 13, 2019

Demo Duck created an enjoyable way of demonstrating how “intelligent telemetry leads to informed decisions” in a new spot for the Lenovo ThinkSmart Manager. ThinkSmart Mana...

CREATIVE

FCB, banana help Glad transform art into charity

By Daniel Patton Dec 12, 2019

With help from FCB Chicago, Glad put a banana in a Flex’n Seal bag, taped it on a wall, and called it #ProtectedBanana to comfort the less fortunate. Shared in a December 12 ...

CREATIVE

Leo Burnett creates Pokémon campaign for Nintendo

By Reel Chicago Dec 11, 2019

Nintendo has debuted a launch film for its highly anticipated new Switch game, Pokémon Sword and Pokémon Shield. Working with Leo Burnett-Chicago and Framestore Pictures, ser...

Reel Ad of the Week

Picture North debuts new Special Olympics PSA

By Reel Chicago Dec 10, 2019

Director Martin Rodahl and Picture North continue their decade-long relationship with Special Olympics Illinois with their 2019 fundraising PSA Listen to the Mustn'ts. Weaving ...

CREATIVE

Biscuit stars in new spot by EP+Co and Quriosity

By Daniel Patton Dec 6, 2019

Quriosity Productions captured the beauty of breakfast in a new commercial for Bojangles restaurant by New York and Greenville-based agency EP+Co. Directed by Mike Maes, the 30...

CREATIVE

Ogilvy helps CDW launch ‘Modern Modernization Today’

By Reel Chicago Dec 5, 2019

From Silicon Valley to business media to our culture at-large, talk of the latest trend or the next big thing often results in a lot of fluff and little substance. For people wh...

CREATIVE

McDonald’s teams up with DJ Shawn Wasabi

By Daniel Patton Dec 4, 2019

Wildly popular DJ Shawn Wasabi takes a break from a gig to fuel up on some McDonald’s in a new spot showcasing the restaurant’s Bacon BBQ Burger and Snickerdoodle McFlurry. ...

CREATIVE

Daily Planet ‘Give A Shi*t’ popup Dec. 5-6

By Reel Chicago Dec 3, 2019

For the last five years, Daily Planet Productions has teamed with StreetWise and 20 local artists to make hand-screened designer t-shirts and other merchandise for an annual cam...

CREATIVE

Chicago artists collaborate on Stükenberg’s ‘Rollerskates’

By Reel Chicago Dec 2, 2019

Chicago video production company Leeway Films collaborated with local dance artists and film crew to create a music video for “Rollerskates”, a new song by Houston-based com...

CREATIVE

Fallon produces ‘Driving Out Loud’ for Hotels.com

By Reel Chicago Nov 27, 2019

On Tuesday, Hotels.com launched a new content series, Hotels.comedy Presents Driving Out Loud: One Tank Road Trip, as a follow-up to the successful series with Jonathan Van Ness...

CREATIVE

mcgarrybown creates a galaxy for United Airlines

By Daniel Patton Nov 26, 2019

mcgarrybowen is bringing consumers together with Star Wars: The Rise of the Skywalker in a new campaign for United Airlines. Anchored by a Star Wars-themed Boeing 737-800, Fly ...

ACCOUNT WINS

Energy BBDO wins Brown-Forman

By Reel Chicago Nov 22, 2019

Led by recently elevated co-chief creative directors Josh Gross and Pedro Pérez, Omnicom’s Energy BBDO beat out FCB Chicago and former boss, Ordóñez, to win Brown-Forman’...

CREATIVE

Energy BBDO unveils new spot for The Cradle

By Reel Chicago Nov 22, 2019

November is National Adoption Month – and National Adoption Day is on Nov 23. In honor of this, Energy BBDO has teamed with not-for-profit, non-religiously affiliated adoptio...