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Category: ADVERTISING

Cox, FCB support small biz owners in new 360 campaign
  • CREATIVE

Cox, FCB support small biz owners in new 360 campaign

By Reel Chicago Apr 21, 2020
In response to COVID-19, Cox Communications and FCB Chicago have created a 360-campaign (including TV, print, digital, social and OOH) designed to empower and su...
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Burrell posts powerful COVID-19 video on IG
  • Reel Ad of the Week

Burrell posts powerful COVID-19 video on IG

By Colin Costello Apr 20, 2020
During her appearance on CBS' Face the Nation earlier this month, Chicago Mayor Lori Lightfoot told host Margaret Brennan while the novel coronavirus COVID-19 has impacted the ...
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Jeep debuts new spot during ‘One World’ global special
  • CREATIVE

Jeep debuts new spot during ‘One World’ global special

By Reel Chicago Apr 20, 2020
As part of the One World: Together At Home globally televised and digital special on Saturday night to support frontline health care workers and the World Health Orga...
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Uncle Ben’s stays close in new work from Energy BBDO
  • CREATIVE

Uncle Ben’s stays close in new work from Energy BBDO

By Reel 360 Apr 16, 2020
As we're all experiencing, finding ways to stay close and connected are more important now than ever, though it looks a lot different today.  Uncle Ben's has long sto...
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Mayor Lightfoot is back with more stay-at-home tips
  • Reel Ad of the Week

Mayor Lightfoot is back with more stay-at-home tips

By Colin Costello Apr 16, 2020
Welcome to Week number five of staying-at-home due to the novel coronavirus COVID-19 outbreak. While Chicagoans are hunkered down, Mayor Lori Lightfoot has been busy with creat...
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Utopic partners with KOVAL distillery for COVID-19 video
  • CREATIVE

Utopic partners with KOVAL distillery for COVID-19 video

By Reel Chicago Apr 8, 2020
While the novel coronavirus COVID-19 continues to have a damaging effect on Chicago and Illinois, post-production house Utopic has now partnered with Chicago local distillery, ...
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Leviathan creates dynamic artistry for Canopy at 900 N
  • CREATIVE

Leviathan creates dynamic artistry for Canopy at 900 N

By Reel Chicago Apr 7, 2020
The Canopy at Chicago's iconic upscale retail destination 900 North Michigan Shops was unveiled in late 2017 as a key part of a major reimagining of the 465,000 square foot sho...
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McDonald’s donates 750,000 masks for frontline workers
  • REEL BUSINESS

McDonald’s donates 750,000 masks for frontline workers

By Reel Chicago Apr 6, 2020
Mayor Lori E. Lightfoot and the McDonald’s Corporation today announced a new donation of 750,000 N95 face masks to support healthcare professionals and personnel as well as ...
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Chicago sports teams combat COVID ‘We Are Not Playing’
  • CREATIVE

Chicago sports teams combat COVID ‘We Are Not Playing’

By Reel Chicago Apr 6, 2020
Mayor Lori E. Lightfoot today announced a groundbreaking campaign, “We Are Not Playing,” in partnership with Chicago’s professional sports teams to combat the spread of ...
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Mayor puts foot down in witty new PSAs from Havas
  • CREATIVE

Mayor puts foot down in witty new PSAs from Havas

By Reel Chicago Apr 5, 2020
Chicago’s Mayor Lori Lightfoot is educating the City of Chicago on how she’s staying home and saving lives through baking, decorating, playing music and sipping tea. Throug...
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Jane Lynch, Jason Beghe “in” Illinois PSAs from OKRP
  • Reel Ad of the Week

Jane Lynch, Jason Beghe “in” Illinois PSAs from OKRP

By Reel Chicago Apr 3, 2020
Governor JB Pritzker launched a new statewide effort today called ‘All in Illinois' to reinforce the state's core message, backed by scientists and public health experts: sta...
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Minimal’s Cohen directs PSA about not touching your face
  • CREATIVE

Minimal’s Cohen directs PSA about not touching your face

By Reel Chicago Mar 31, 2020
Chicago-based Minimal director Josh Cohen has created a new comedic PSA about a topic with which we’ve recently become all too familiar: not touching our faces is HARD. ...
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McDonald’s assures its customers they are here
  • CREATIVE

McDonald’s assures its customers they are here

By Reel Chicago Mar 30, 2020
After a weekend that saw 31 more known deaths and 1,570 new known cases of the coronavirus COVID-19 reported in Illinois — including the loss of an infant and the s...
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Jelmar launches new CLR campaign with  MARC USA
  • CREATIVE

Jelmar launches new CLR campaign with MARC USA

Mar 27, 2020
Jelmar, announced the launch of a new creative platform for its CLR brand of products. The first campaign of the new platform, taglined Fight the Clean Fight, brings a fresh an...
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Jack Daniels, Energy BBDO respond to social distancing
  • Reel Ad of the Week

Jack Daniels, Energy BBDO respond to social distancing

By Colin Costello Mar 26, 2020
With social distancing the new normal, due to the novel coronavirus COVID-19 pandemic, many brands are now looking at their marketing and developing new strategies to reach the...
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Havas Chicago wins digital, social biz from Pillsbury
  • ACCOUNT WINS

Havas Chicago wins digital, social biz from Pillsbury

By Reel Chicago Mar 23, 2020
Expanding its client roster of CPG brands, Havas Chicago today announced its appointment as the new digital and social partner for Hometown Food Company’s Pillsbury Baking por...
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Reel Chicago joins creative director in COVID rebrands
  • Reel Ad of the Week

Reel Chicago joins creative director in COVID rebrands

By Colin Costello Mar 19, 2020
Fred Rogers’ mother once advised him to “look for the helpers” whenever bad news broke or disaster happened. She believed artists lead us to human truths can guide us thr...
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Grubhub sets up fund for drivers and restaurants
  • REEL BUSINESS

Grubhub sets up fund for drivers and restaurants

By Reel Chicago Mar 17, 2020
Social distancing is now the new norm. And with restaurants and bars having seating areas closed and overcrowded supermarkets out of stock in major cities across the United Sta...
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Zevia Partners with Haberman & Sarofsky for  Zevia Kidz
  • CREATIVE

Zevia Partners with Haberman & Sarofsky for Zevia Kidz

By Reel Chicago Mar 12, 2020
Please tell me this isn't just for kids. Zevia, a leading zero sugar, zero calorie beverage company, recently kicked off the integrated spot-market campaign heralding the relea...
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Tandem and Razorfish mix it up for Patrón
  • CREATIVE

Tandem and Razorfish mix it up for Patrón

By Daniel Patton Feb 26, 2020
Chicago's Tandem, Inc. helped Razorfish make learning fun in a new Patrón Tequila online video for National Margarita Day. How To Make the Patrón Classic Margarita turns the ...
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