
Leo brings Oscar twist to Snack Factory’s Pop’ums
Leo and Snack Factory are inviting audiences into a whimsical world of flavor with the launch of their latest game-changing snack, Pop’ums. The brand, best known for disrupting the pretzel

Leo and Snack Factory are inviting audiences into a whimsical world of flavor with the launch of their latest game-changing snack, Pop’ums. The brand, best known for disrupting the pretzel

Almost every time former Reel Chicago editor Dan Patton wrote or edited an article about Leo Burnett, he’d get flak—from the iconic agency and our publisher alike—for casually referring to

Publicis Groupe has launched Leo, a bold new creative constellation merging the strengths of Publicis Worldwide and Leo Burnett. This initiative exemplifies the Groupe’s Power of One philosophy, uniting two

How did we miss this? July 14th was National Nude Day in the United States and Bear Naked Granola, in collaboration with Leo Burnett Chicago and Gaia GPS from Outside,

Maker’s Mark Bourbon has introduced its new global brand campaign, ‘Make Your Mark,’ which serves as a unifying lens for all aspects of brand development worldwide. Created by Leo Burnett,

This morning, the 74th Emmy nominations were announced during a live virtual ceremony hosted by JB Smoove (Curb Your Enthusiasm) and Melissa Fumero (Brooklyn Nine-Nine) along with Television Academy Chairman and CEO Frank Scherma. While no Chicago series

First, congratulations to FCB and Leo Burnett for winning The Grand Prix at Cannes Lions: The International Festival of Creativity. FCB for Michelob Ultra and Burnett for Wingstop. The festival

Congrats to our friends over at Leo Burnett. Their creative rebranding of Wingstop into Thighstop earned the agency The Grand Prix in Creative Commerce Lions on Wednesday at the Cannes

Both Adweek and Ad Age are reporting that DDB North American CCO Britt Nolan is rejoining Leo Burnett Chicago as president and CCO, almost exactly two years to the day

The Andy Awards announced their winners on April 12 and Leo Burnett, DDB Chicago and FCB Chicago represented the windy city for their work on Kraft Heinz Country Time, Miller

Autumn De Wilde and Leo Burnett Chicago used vibrant visuals and Mindy Kaling ‘s charm to launch the latest campaign. It’s a common misconception that canned soup must not contain

Congratulations to our friends at Leo Burnett and mcgarrybowen. Each agency took home three Gold statues from the American Advertising Awards which were announced April 28 virtually. Oh, and the

Leo Burnett and Wingstop have taken a new approach to OOH ads with limited-edition streetwear. That’s right the billboards are people and it’s a pretty dope campaign. According to Wingstop’s

As we all isolate ourselves for COVID-19 quarantines, it’s opened up the discussion about what a lack of community and connection can do to our mental health. But what if

Effort to ease workplace stress begins with talking about concerns and experiences Leo Burnett is helping to stimulate workplace conversations about mental health in a new public awareness campaign for

‘I am Hunger in America’ uses technology and data to challenge public perceptions of food insecurity Feeding America, the nation’s largest domestic hunger-relief and food rescue organization, today launched a

Gator-who? Power-what? I did not know this. Apparently for the last 50 years, Pedialyte, from Abbott Park, IL-based Abbott, has served as the go-to rehydration solution for athletes. A huge

’Air Quotes’ and ‘Imitation Game’ add laughs to ‘new phase of growth’ with help from actor Karan Soni Leo Burnett’s new campaign for Visionworks introduces a cast of villainous eye

Social-networking giant hires Burnett, Wieden, BBDO, Ogilvy and Droga5 to save its tarnished image Face it, after all of its privacy missteps, election interference, hate group accounts and other controversies

The Chicago shop will guide several agencies in a campaign to help the brewery “bring drinkers back to beer” MillerCoors this week tapped Leo Burnett to help reinforce the brand