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Reel Ad of the Week

Jane Lynch, Jason Beghe “in” Illinois PSAs from OKRP

By Reel Chicago Apr 3, 2020

Governor JB Pritzker launched a new statewide effort today called ‘All in Illinois' to reinforce the state's core message, backed by scientists and public health experts: sta...

Reel Ad of the Week

Jack Daniels, Energy BBDO respond to social distancing

By Colin Costello Mar 26, 2020

With social distancing the new normal, due to the novel coronavirus COVID-19 pandemic, many brands are now looking at their marketing and developing new strategies to reach the...

Reel Ad of the Week

Reel Chicago joins creative director in COVID rebrands

By Colin Costello Mar 19, 2020

Fred Rogers’ mother once advised him to “look for the helpers” whenever bad news broke or disaster happened. She believed artists lead us to human truths can guide us thr...

Reel Ad of the Week

Picture North debuts new Special Olympics PSA

By Reel Chicago Dec 10, 2019

Director Martin Rodahl and Picture North continue their decade-long relationship with Special Olympics Illinois with their 2019 fundraising PSA Listen to the Mustn'ts. Weaving ...

Reel Ad of the Week

BOO! DDB drops first Skittles Halloween spot in 5 years

By Colin Costello Oct 10, 2019

The Blair Witch would be proud. Or at least laugh her wrinkly, green ass off. Some of the best and most innovative advertising to come out of Chicago, and let's be real - str...

Reel Ad of the Week

The voice of America’s overlooked healthcare population

By Reel Chicago Sep 23, 2019

Picture North helps nonprofit managed care org Community Health Choice build a new platform for its members to speak Director Jake Zalutsky and Production and Editori...

Reel Ad of the Week

McDonald’s shared fries on national FF Day

By Colin Costello Jul 17, 2019

We love McDonald’s fries. Like, really love. We are not alone of course. It’s a known fact that people around the world love those crispy, golden potato sticks of joy....

Reel Ad of the Week

Home Instead makes memories with new music video

By Colin Costello Jul 2, 2019

Energy BBDO creates new music video and original song with singer Jilian Linklater In a time where America’s population is aging rapidly, generating awareness of in-ho...

Reel Ad of the Week

DDB, Miller Lite, Eric Andre play ‘The Cantroller’

By Colin Costello Jun 11, 2019

After you drink the beer inside, the Cantroller continues to operate your video games I'm suddenly reminded of the line Tim Robbins said in The Coen Brothers' Hudsu...

Reel Ad of the Week

Copywriter gives self-promotion the ‘Shaft’

By Colin Costello May 23, 2019

Award-winning freelance Copywriter Shelton Scott creates bad, bold and bald" self-promotion social campaign Since I broke into advertising in the early 90's, the ong...

Reel Ad of the Week

Extra Gum helps an unlikely friendship form

By Colin Costello May 9, 2019

More than ever, connections between human beings are so critical in order for us to move forward. Extra Gum and Energy BBDO, through a heartwarming story that truly touches t...

Reel Ad of the Week

This Bud’s for Dwayne Wade

By Colin Costello Apr 12, 2019

The Chicago native and former Bull gets a Hall of Fame style sendoff from Budweiser, VaynerMedia and Cutters NY Okay, Dwayne Wade and his Miami Heat soundly beat my...

Reel Ad of the Week

Beer Wars: Miller Lite goes medieval on Bud Light

By Colin Costello Mar 22, 2019

New creative from agency DDB and a lawsuit take the battle to a whole new level Marsellus Wallace would be proud. The #corntroversy between Bud Light and Miller...

Reel Ad of the Week

Unltd helps CTA turn the red line into the ‘Blood Line’

By Reel Chicago Jan 16, 2019

Non-profit Vitalant teams up with We Are Unlimited to help increase Chicago's blood supply Looks like We Are Unlimited will be doing just fine with a little less Mc...

Reel Ad of the Week

Energy BBDO helps seniors with Home Instead campaign

By Colin Costello Oct 17, 2018

Home Instead Senior Care debuts touching new campaign advocating for seniors to live at home The first work from Home Instead Senior Care and creative partner Ene...

Reel Ad of the Week

Quaid makes commercial debut in new Esurance spot

By Colin Costello Aug 15, 2018

The actor’s humorous performance embodies the brand’s straightforward approach to insurance "I like Dennis Quaid" is a line from a new Esurance spot that ma...

Reel Ad of the Week

Pearle Vision uses Billie Jean King to inspire

By Colin Costello Jul 31, 2018

The latest in the “Small Moments” campaign from Energy BBDO breaks from promotional-driven spots in the vision category to capture genuine moments I g...

Reel Ad of the Week

Escape Pod takes EGO string trimmer to new heights

By Colin Costello Jun 20, 2018

The "Skywinder" campaign shows how easy it is to load EGO’s new string trimmer while skydiving at 29,000 feet Note to Tom Cruise: Please understand that Vinny Wa...

Reel Ad of the Week

Freak Yeah! Jimmy John’s has gotten like, freaky fast

By Colin Costello Jun 6, 2018

One of America’s fastest growing fast-food chains, Champaign, IL-based Jimmy John’s has launched an exciting new advertising campaign nationwide. Long known for making ...

Reel Ad of the Week

Dadabo goes to Infiniti with new QX50 spot for CP+B

By Daniel Patton May 18, 2018

Tim Dadabo recently completed a dream assignment. It started with a call about a job from his West Coast agent at William Morris Endeavor and led to a script that seemed to incl...