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Tag: branding

Ted Lega and Sam Wackerle launch Lucky Kraken to redefine branded entertainment
  • REEL BUSINESS

Ted Lega and Sam Wackerle launch Lucky Kraken to redefine branded entertainment

By Reel Chicago Nov 18, 2024
In today’s binge-watching world, streaming platforms and networks are hungry for fresh, engaging content like never before. Enter Lucky Kraken, the innovative branded en...
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Eventnoire first annual Curators Summit November 9
  • Events

Eventnoire first annual Curators Summit November 9

By Reel Chicago Nov 8, 2024
Eventnoire Curators Summit will host a series of panels with industry leaders on Saturday November 9th at the Merchandise Mart. Speakers include Karen Civil, Dia Simms (P...
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The marketing marvel of Boo Buckets 
  • REEL BUSINESS

The marketing marvel of Boo Buckets 

By Barbara Roche Oct 18, 2024
Face it, they're a market marvel and we love them -- McDonald’s Boo Buckets are back!  It's officially that time of year and I have to confess, I can not say no to a new ...
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McDonald’s and Krispy Kreme are teaming up
  • REEL BUSINESS

McDonald’s and Krispy Kreme are teaming up

By Reel Chicago Oct 11, 2024
The wait is finally over for McDonald’s and Krispy Kreme lovers in Chicagoland and Northwest Indiana, as the two beloved brands are teaming up to bring fresh Krispy Kreme dou...
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Geletka+ soars high on Inc. 5000 list
  • AWARDS

Geletka+ soars high on Inc. 5000 list

By Reel Chicago Aug 22, 2024
In just 5 years John Geletka and his team at Geletka+ have soared to a top ranking on the esteemed Inc. 5000. In an announcement by Inc., Geletka+, Chicago’s fast-growing cre...
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Fusion92 celebrates 25 years of marketing innovation
  • REEL BUSINESS

Fusion92 celebrates 25 years of marketing innovation

By Reel Chicago May 22, 2024
This month, Fusion92 celebrates 25 years as a pioneer of Marketing Transformation. Since its inception in 1999, Fusion92 has been at the forefront of innovative marketing s...
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Cramer-Krasselt and Sarofsky team-up for Landmark campaign
  • Behind The Scenes

Cramer-Krasselt and Sarofsky team-up for Landmark campaign

By Reel Chicago Nov 6, 2023
Conceived by Cramer Krasselt and produced by Sarofsky, Landmark Credit Union recently launched an integrated marketing campaign activating its refreshed brand identity through ...
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Quaker Pregrain Tour features NFL inspired recipes
  • REEL BUSINESS

Quaker Pregrain Tour features NFL inspired recipes

By Reel Chicago Nov 4, 2023
Quaker is celebrating this football season with its first ever Quaker Pregrain Tour, which includes a tailgate truck that will visit select NFL stadiums, the introduction of a...
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Hot Dog! Oscar Mayer’s Frankmobile changes name back to Wienermobile
  • REEL BUSINESS

Hot Dog! Oscar Mayer’s Frankmobile changes name back to Wienermobile

By Reel Chicago Sep 21, 2023
Oscar Mayer's famous hot dog-themed vehicle, which briefly underwent a rebranding as the "Frankmobile" this summer to promote their all-beef frankfurters, is now returning to ...
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Eli’s is handing out cheesecake all over town this weekend
  • CITY NEWS

Eli’s is handing out cheesecake all over town this weekend

By Reel Chicago Jul 28, 2023
Right on the list with Chicago's most famous foods -- deep dish pizza and hot dogs, is Eli's Cheesecake -- the original Chicago-style cheesecake, created by restaurateur Eli...
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All new Turtle Wax will stop your streaking problem
  • REEL BUSINESS

All new Turtle Wax will stop your streaking problem

By Reel Chicago Mar 29, 2023
Turtle Wax, the iconic car care brand and a leader in the overall car care category, has announced the launch of a new, innovative product line – Streak-Free Mist – just in...
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Pedigree and Spotify create Adoptable Playlists to encourage dog adoption
  • NEW WORK

Pedigree and Spotify create Adoptable Playlists to encourage dog adoption

By Reel Chicago Mar 24, 2023
The Pedigree brand, proudly part of the Mars family of brands, is collaborating with Spotify to share “adoptable playlists,” featuring real-life adoptable dogs as the cov...
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Wilson introduces the 3D Airless Basketball at Slam Dunk Contest
  • REEL BUSINESS

Wilson introduces the 3D Airless Basketball at Slam Dunk Contest

By Reel Chicago Feb 25, 2023
As the Official Basketball of the National Basketball Association (NBA), Chicago based Wilson Sporting Goods Co has once again proven to be one of the most innovative brands in...
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Geletka+ welcomes Christina Downey as managing director
  • REEL MOVES

Geletka+ welcomes Christina Downey as managing director

By Reel Chicago Feb 23, 2023
Geletka+, Chicago’s fast-growing creative collaboration agency located in the West Loop, today announced the addition of Christina Downey who joins the business as Managing D...
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Nurishh and Havas Chicago launch “Cream Cheese Credit”
  • NEW WORK

Nurishh and Havas Chicago launch “Cream Cheese Credit”

By Reel Chicago Feb 8, 2023
There are financial credits for making greener choices like using solar panels or EVs, but what about credits for when it comes to groceries?    ...
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Pedigree launches Fosterverse virtual fostering
  • REEL BUSINESS

Pedigree launches Fosterverse virtual fostering

By Reel Chicago Jan 26, 2023
The Pedigree brand, of the Mars family of brands, has launched the Fosterverse program – a first-of-its-kind initiative enabling real-life rescue dogs to be virtually foster...
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VSA Partners celebrates 40 years of designing for a better human experience
  • REEL BUSINESS

VSA Partners celebrates 40 years of designing for a better human experience

By Reel Chicago Dec 26, 2022
VSA Partners, a strategy and brand design agency, is celebrating its 40th anniversary! Since its founding in 1982, the company has become an iconic part of the Chicago adver...
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McDonald’s brings the Black Panther: Wakanda Forever Happy Meal
  • REEL BUSINESS

McDonald’s brings the Black Panther: Wakanda Forever Happy Meal

By Reel Chicago Nov 23, 2022
There’s something special about the feeling of opening a Happy Meal at McDonald’s to see what’s inside. Fans can experience a whole new set of feels with a Happy Me...
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Crowe launches Embrace Volatility brand platform by StrawberryFrog
  • NEW WORK

Crowe launches Embrace Volatility brand platform by StrawberryFrog

By Reel Chicago Aug 16, 2022
Crowe LLP, a leading public accounting, consulting and technology firm in the U.S. with offices in Chicago, has debuted a new integrated brand platform titled Embrace Vola...
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SailGP names T-Mobile for title sponsor for US Sail Grand Prix Chicago
  • REEL BUSINESS

SailGP names T-Mobile for title sponsor for US Sail Grand Prix Chicago

By Reel Chicago Jun 13, 2022
SailGP today named T-Mobile for Business the title sponsor for the Chicago debut of the world's fastest growing global sports league: the T-Mobile United States Sail Grand Pri...
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