NEW WORK Archives · Page 16 of 28

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‘POW!’ Girls in the Game take over Wintrust Building

By Reel Chicago May 5, 2020

Since the organization first got its start, Girls in the Game has been helping girls find their voice, discover their strength and achieve the confidence needed to be the game-...

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Behind the Mask campaign, staying at home isn’t safe

By Reel Chicago May 5, 2020

UN Women USA Chicago Chapter presents their latest campaign BEHIND THE MASK, which shows the horrible reality millions of women face during lockdown. The rising ...

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Calabash Animation is the Go-To creative for toy brands

By Reel Chicago May 5, 2020

"Toy work is engaging because it's usually very dynamic and creative," says Calabash Executive Producer, Sean Henry. "It can take us anywhere from dragons to spaceships to...

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OKRP’s Illinois Lottery spot goes beyond monetary prizes

By Reel Chicago May 5, 2020

A new spot from the Illinois Lottery pays tribute to the winning spirit of the people of the State of Illinois, through the story of a family and how they face the trials of ev...

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Energy BBDO uses drones to film Woodford Reserve

By Reel Chicago Apr 30, 2020

Nothing says, "May" more than the annual running of the Kentucky Derby. Originally slated to run May 2, the 146-year-old derby will now be postponed until September 5 due ...

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Kellogg’s campaign thanks those bringing us breakfast

By Reel Chicago Apr 28, 2020

With social distancing the norm for many of us, life feels really different right now, but one thing remains constant: breakfast. As COVID-19 changes much about our days, Kello...

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Burnett’s Wingstop OOH campaign is very human

By Reel Chicago Apr 28, 2020

Leo Burnett and Wingstop have taken a new approach to OOH ads with limited-edition streetwear. That's right the billboards are people and it's a pretty dope campaign. Accord...

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Heinz commits $1m in grants for diner initiative

By Reel Chicago Apr 23, 2020

Who doesn't love a diner? Especially if it's a greaZy diner cheeseburger (with iceberg lettuce, white onions) and fries. They are the best. And the ketchup that is always there ...

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Oscar Mayer, mcgarrybowen are Feeding America

By Reel Chicago Apr 22, 2020

Grilling season, of which the Reel Chicago Team are massive fans of, is about to kick off. But of course we are in the middle of a global pandemic and social distancing. So, ho...

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Cox, FCB support small biz owners in new 360 campaign

By Reel Chicago Apr 21, 2020

In response to COVID-19, Cox Communications and FCB Chicago have created a 360-campaign (including TV, print, digital, social and OOH) designed to empower and su...

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Jeep debuts new spot during ‘One World’ global special

By Reel Chicago Apr 20, 2020

As part of the One World: Together At Home globally televised and digital special on Saturday night to support frontline health care workers and the World Health Orga...

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Uncle Ben’s stays close in new work from Energy BBDO

By Reel 360 Apr 16, 2020

As we're all experiencing, finding ways to stay close and connected are more important now than ever, though it looks a lot different today. Uncle Ben's has long sto...

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Utopic partners with KOVAL distillery for COVID-19 video

By Reel Chicago Apr 8, 2020

While the novel coronavirus COVID-19 continues to have a damaging effect on Chicago and Illinois, post-production house Utopic has now partnered with Chicago local distillery, ...

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Leviathan creates dynamic artistry for Canopy at 900 N

By Reel Chicago Apr 7, 2020

The Canopy at Chicago's iconic upscale retail destination 900 North Michigan Shops was unveiled in late 2017 as a key part of a major reimagining of the 465,000 square foot sho...

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Chicago sports teams combat COVID ‘We Are Not Playing’

By Reel Chicago Apr 6, 2020

Mayor Lori E. Lightfoot today announced a groundbreaking campaign, “We Are Not Playing,” in partnership with Chicago’s professional sports teams to combat the spread of ...

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Mayor puts foot down in witty new PSAs from Havas

By Reel Chicago Apr 5, 2020

Chicago’s Mayor Lori Lightfoot is educating the City of Chicago on how she’s staying home and saving lives through baking, decorating, playing music and sipping tea. Throug...

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Minimal’s Cohen directs PSA about not touching your face

By Reel Chicago Mar 31, 2020

Chicago-based Minimal director Josh Cohen has created a new comedic PSA about a topic with which we’ve recently become all too familiar: not touching our faces is HARD. ...

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McDonald’s assures its customers they are here

By Reel Chicago Mar 30, 2020

After a weekend that saw 31 more known deaths and 1,570 new known cases of the coronavirus COVID-19 reported in Illinois — including the loss of an infant and the s...

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Jelmar launches new CLR campaign with MARC USA

Mar 27, 2020

Jelmar, announced the launch of a new creative platform for its CLR brand of products. The first campaign of the new platform, taglined Fight the Clean Fight, brings a fresh an...

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Zevia Partners with Haberman & Sarofsky for Zevia Kidz

By Reel Chicago Mar 12, 2020

Please tell me this isn't just for kids. Zevia, a leading zero sugar, zero calorie beverage company, recently kicked off the integrated spot-market campaign heralding the relea...