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Category: ADVERTISING

EnergyBBDO campaign demonstrates Chicago’s influence around the world
  • CREATIVE

EnergyBBDO campaign demonstrates Chicago’s influence around the world

By Reel Chicago Feb 1, 2022
Mayor Lori E. Lightfoot just announced the launch of the “Chicago Not in Chicago” campaign to show how Chicago has inspired so many other iconic cities around the world. De...
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Radio Flyer builds specially designed Hero Wagon for hospitals
  • REEL BUSINESS

Radio Flyer builds specially designed Hero Wagon for hospitals

By Reel Chicago Jan 28, 2022
Radio Flyer, the 105-year-old maker of the Original Little Red Wagon with headquarters in Chicago, officially launched their first product designed specifically for use in chil...
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For the first time ever McDonald’s introduces fan-inspired hacks to menus
  • REEL BUSINESS

For the first time ever McDonald’s introduces fan-inspired hacks to menus

By Barbara Roche Jan 28, 2022
'The hash brown goes where?’ Hacks this delicious deserve a spot on the menu (at least, for a limited time.) From putting a crispy Hash Brown in between their Sausage...
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Guaranteed Rate partners with NASCAR driver Tyler Reddick
  • REEL BUSINESS

Guaranteed Rate partners with NASCAR driver Tyler Reddick

By Reel Chicago Jan 25, 2022
Guaranteed Rate, a leader in mortgage lending and digital financial services with headquarters in Chicago, and Richard Childress Racing (RCR) have announced a partnership with...
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Oscar Mayer launches first-ever bologna-inspired face mask
  • REEL BUSINESS

Oscar Mayer launches first-ever bologna-inspired face mask

By Reel Chicago Jan 24, 2022
For more than a century, Oscar Mayer has injected levity into everyday moments – from creating a 27-foot-long rolling Wiener, to the memorable jingles, to inspiring families ...
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Leo Burnett proves consumers ‘Can’t Stop Banking’ with Bank of America
  • CREATIVE

Leo Burnett proves consumers ‘Can’t Stop Banking’ with Bank of America

By Reel Chicago Jan 20, 2022
As banking customers continue to shift towards digital channels during the pandemic, Bank of America is ready to meet that demand. People often perceive Bank of America as bric...
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SONIC Hard Seltzer to be available at retail stores by end of year
  • REEL BUSINESS

SONIC Hard Seltzer to be available at retail stores by end of year

By Reel Chicago Jan 14, 2022
Yep, it's that SONIC. Born from the collaboration between SONIC Drive-in, a 68-year-old brand powerhouse, and COOP Ale Works, a 12-year-old quality craft brewery, SONIC Hard Se...
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FCBX and Joseph Gordon-Levitt collaborate with Canon at CES
  • CREATIVE

FCBX and Joseph Gordon-Levitt collaborate with Canon at CES

By Reel Chicago Jan 14, 2022
Canon, in partnership with FCB and its experiential practice FCBX have teamed up with Joseph Gordon-Levitt to debut Canon’s latest hybrid work system AMLOS (Activate My Line ...
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Toyota’s Corolla Cross ad is a musical masterpiece that feels just right
  • CREATIVE

Toyota’s Corolla Cross ad is a musical masterpiece that feels just right

By Reel Chicago Jan 12, 2022
Nothing beats the satisfaction you get when things just work effortlessly, moving with you in complete harmony. Packing that pleasure into one flawlessly choreographed spot, Bu...
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Illinois launches On the Fence campaign to encourage vaccinations
  • Reel Ad of the Week

Illinois launches On the Fence campaign to encourage vaccinations

By Reel Chicago Jan 11, 2022
The State of Illinois launched a new vaccine awareness campaign to explain the power of the life-saving vaccine. The ‘On the Fence' campaign, produced by Tessa Films, feature...
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‘Famous Friends’ Chris Young & Kane Brown celebrate with UScellular
  • REEL BUSINESS

‘Famous Friends’ Chris Young & Kane Brown celebrate with UScellular

By Reel Chicago Jan 11, 2022
Chicago based carrier, UScellular is highlighting multi-platinum, global entertainers Chris Young and Kane Brown along with their multi-week No. 1 song 'Famous F...
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Orkin Selects DDB Chicago as Strategic Business and Creative Partner
  • ACCOUNT WINS

Orkin Selects DDB Chicago as Strategic Business and Creative Partner

By Reel Chicago Jan 10, 2022
DDB North America announced that Orkin has selected DDB Chicago as its strategic business and creative agency of record, following a competitive review. The partnership wit...
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Blue Chip and Daisy recast cottage cheese in new single-serve campaign
  • CREATIVE

Blue Chip and Daisy recast cottage cheese in new single-serve campaign

By Reel Chicago Jan 8, 2022
A new TV campaign created by Blue Chip for Daisy Brand for Daisy Brand aims to make busy adults re-envision cottage cheese. The “Grab a Daisy” spot features three diffe...
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Havas Chicago launches attack on negative news with Good News campaign
  • CREATIVE

Havas Chicago launches attack on negative news with Good News campaign

By Reel Chicago Dec 17, 2021
Havas Chicago has launched The Good Neighbor News campaign that is all about spreading positive news in a time where negative news is thriving. According to Pew Research Ce...
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Jane Campion’s The Power of the Dog earns 7 awards at CFCA
  • AWARDS

Jane Campion’s The Power of the Dog earns 7 awards at CFCA

By Reel Chicago Dec 16, 2021
The Chicago Film Critics Association (CFCA) today announces their 2021 award winners. Claiming the organization’s top honors is Jane Campion’s masterful The Power of the ...
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11 Dollar Bill produces PSA for The Climate Reality Project
  • CREATIVE

11 Dollar Bill produces PSA for The Climate Reality Project

By Reel Chicago Dec 9, 2021
Climate activists from around the world call for urgent action to combat climate change in a powerful public service announcement for The Climate Reality Project. 11 Dollar ...
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Cut+Run finds that winning feeling for new Dave & Busters spot
  • CREATIVE

Cut+Run finds that winning feeling for new Dave & Busters spot

By Reel Chicago Dec 7, 2021
Cut+Run editor Robert Ryang finds that winning feeling for new Dave & Busters spot from agency Mother. What is this feeling? The question is answered in a full Dingi...
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McDonald’s and Mariah Carey unwrap surprises with 12 days of deals
  • REEL BUSINESS

McDonald’s and Mariah Carey unwrap surprises with 12 days of deals

Dec 7, 2021
The Mariah Menu is arriving on Dec. 13, and we can't think of a better way to ring in 12 days of deals on the McDonald's app than by unwrapping more surprises, including excl...
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Ogilvy Tops the WARC Creative 100 as the World’s Most Creative Agency
  • AWARDS

Ogilvy Tops the WARC Creative 100 as the World’s Most Creative Agency

By Reel Chicago Dec 7, 2021
The World Advertising Research Center (WARC) has named Ogilvy the most creative agency network in the world. WARC released the results of its annual Creative 100 ranking of...
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Director Joe Otting captures the greatness of Whiskey Acres
  • Reel Ad of the Week

Director Joe Otting captures the greatness of Whiskey Acres

By Reel Chicago Dec 6, 2021
“Greatness isn’t born from punching a clock,” says the voiceover in a stirring new two-minute brand short, directed, shot and edited direct-to-client by Joe Otting. “Gr...
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