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Category: ADVERTISING

Kleenex and FCB launch 3D billboard in New York’s Times Square 
  • CREATIVE

Kleenex and FCB launch 3D billboard in New York’s Times Square 

By Reel Chicago May 14, 2022
You can’t control everything life throws at you: a sneeze in a crowded elevator, a nosebleed or a lipstick smudge. We treat vulnerable moments as if they’re something t...
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Native Content’s Stewart Hendler directs Highdive’s latest Jeep spot
  • Reel Ad of the Week

Native Content’s Stewart Hendler directs Highdive’s latest Jeep spot

By Colin Costello May 12, 2022
Since Jeep has been with AOR Highdive, we have gone to the edge metaphorically and creatively. However this time, the agency, teaming with director Stewart Hendler and Cutters'...
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Starbucks launches its first energy drink, Starbucks BAYA Energy
  • CREATIVE

Starbucks launches its first energy drink, Starbucks BAYA Energy

By Reel Chicago May 11, 2022
Starbucks has entered the energy category with the launch of Starbucks BAYA Energy, a ready-to-drink beverage crafted from caffeine naturally found in coffee fruit, as well as ...
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Coors Light beats the heat with Chillboards energy-efficient campaign
  • CREATIVE

Coors Light beats the heat with Chillboards energy-efficient campaign

By Reel Chicago May 11, 2022
In order to combat Miami’s frequent extreme heat waves, Coors Light debuted Chillboards, a new experiential eco-and social-conscious campaign directed by HELO’s Set Free Ri...
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Two feature debuts take top honors at Chicago Latino Film Festival
  • AWARDS

Two feature debuts take top honors at Chicago Latino Film Festival

By Reel Chicago May 10, 2022
The 38th Chicago Latino Film Festival announced today the winners and runners-up for its Audience Choice Awards. The slate of 50 features and 36 shorts from Latin America, ...
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TEMPTATIONS Kitten treats can help you be your kitten’s favorite human
  • CREATIVE

TEMPTATIONS Kitten treats can help you be your kitten’s favorite human

By Reel Chicago May 6, 2022
For the first time, the TEMPTATIONS brand is introducing a line of TEMPTATIONS Kitten treats. Just like the TEMPTATIONS treats adult cats know and love, the new treats are the ...
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Apache brings life to McDonald’s new Screenwriter Initiative
  • REEL BUSINESS

Apache brings life to McDonald’s new Screenwriter Initiative

By Reel Chicago May 5, 2022
Apache brought their post-production coloring techniques to Spotlight Dorado, McDonalds newest campaign that vows to make a change and help amplify the unheard voices of t...
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MERGE debuts new creative spots for Land O’Frost campaign
  • CREATIVE

MERGE debuts new creative spots for Land O’Frost campaign

By Reel Chicago May 4, 2022
MERGE, a premium storytelling technology company and its client Land O'Frost, Inc., one of the nation’s best-selling brands of pre-sliced deli meats, announced the debut of ...
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Duncan Hines makes birthdays a little sweeter for kids in need
  • REEL BUSINESS

Duncan Hines makes birthdays a little sweeter for kids in need

By Reel Chicago May 3, 2022
Duncan Hines, a brand of Chicago based Conagra Brands, believes that birthdays are special and everyone should have the opportunity to celebrate. That's why the creators of...
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Chance the Rapper and Ben & Jerry’s celebrate those who teach
  • REEL BUSINESS

Chance the Rapper and Ben & Jerry’s celebrate those who teach

By Reel Chicago May 3, 2022
Chance the Rapper dished out the first ceremonial scoop to honor a group of people who are as selfless as they are instrumental in helping all people to thrive: teachers.  ...
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Leo Burnett’s The Lost Class takes home four Grand Clios
  • AWARDS

Leo Burnett’s The Lost Class takes home four Grand Clios

By Reel Chicago Apr 30, 2022
The Clio Awards unveiled the winners of its most prestigious prize during a live ceremony at the Ziegfeld Ballroom in NYC. Leo Burnett Chicago took home four Grand Clios in Pri...
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Highdive and The General launch new campaign with Shaquille O’Neal
  • CREATIVE

Highdive and The General launch new campaign with Shaquille O’Neal

By Reel Chicago Apr 29, 2022
The General Insurance is on a journey to tackle and acknowledge the misperceptions that were driven largely by how consumers viewed its previous advertising by launching its ne...
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Corona Hard Seltzer Seltzerita gets ready for Cinco de Mayo
  • REEL BUSINESS

Corona Hard Seltzer Seltzerita gets ready for Cinco de Mayo

By Reel Chicago Apr 29, 2022
Corona has long played an essential role in Cinco de Mayo festivities, and for the second consecutive year, the iconic beer has teamed up with chef Rick Martinez to offer bolde...
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DDB Chicago releases hilarious first spots for Orkin
  • Reel Ad of the Week

DDB Chicago releases hilarious first spots for Orkin

By Barbara Roche Apr 28, 2022
The first Orkin campaign from AOR DDB Chicago is hilarious. The theme -- The Best in Pests. When you have pests, call in a pro... the right pro. DDB Chicago uses humor to ...
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OKRP becomes BKRP
  • ACCOUNT WINS

OKRP becomes BKRP

By Colin Costello Apr 28, 2022
Chicago is not a McDonald's town anymore. It hasn't been for a while since the golden arches moved their main account to Wieden + Kennedy, New York. But all of that has changed...
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Leo Burnett Chicago takes second place finalists tally for The One Show
  • AWARDS

Leo Burnett Chicago takes second place finalists tally for The One Show

By Reel Chicago Apr 27, 2022
Area 23 New York leads the way with the most finalists entries in The One Show 2022, followed closely by Leo Burnett Chicago. All finalists will win either Gold, Silver or B...
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Leo Burnett and Wingstop give cannabis lovers an herbal flavor experience
  • CREATIVE

Leo Burnett and Wingstop give cannabis lovers an herbal flavor experience

By Reel Chicago Apr 22, 2022
Recently, to celebrate 4/20, the most sacred holiday for cannabis lovers, Leo Burnett crafted a buzz-worthy campaign for Wingstop. In honor of the most chill day of the yea...
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Moen launches World Water Day campaign by Havas Chicago
  • CREATIVE

Moen launches World Water Day campaign by Havas Chicago

By Reel Chicago Apr 22, 2022
Continuing its ongoing efforts to help one of Earth's most precious resource – water – Moen is launching a new awareness and conservation effort on World Water Day through ...
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Jane Lynch directs Illinois Tourism campaign through STORY
  • Reel Ad of the Week

Jane Lynch directs Illinois Tourism campaign through STORY

By Reel Chicago Apr 19, 2022
Actress, producer and writer, Jane Lynch, can add "Director" to her impressive list of titles. She recently directed a series of commercials for the Illinois Tourism Middle of ...
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Highdive and Airheads launch new campaign Airheads Have More Fun
  • CREATIVE

Highdive and Airheads launch new campaign Airheads Have More Fun

By Reel Chicago Apr 19, 2022
Highdive Advertising and Airheads launched the new Airheads Have More Fun campaign across a multitude of platforms, including Hulu, Roku, and more. The campaign is directed...
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