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Tag: advertising news

Leo Burnett, Spark Foundry and MSL launch Lunchtime is your Halftime
  • CREATIVE

Leo Burnett, Spark Foundry and MSL launch Lunchtime is your Halftime

By Reel Chicago Sep 12, 2022
Studies show that lunchtime could be considered the most important meal of the day as it has significant impact on one’s ability to focus and deliver quality work. Despite th...
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Cut+Run’s Robert Ryang is cooking with Frank’s RedHot
  • CREATIVE

Cut+Run’s Robert Ryang is cooking with Frank’s RedHot

By Reel Chicago Sep 12, 2022
Cut+Run’s editor Robert Ryang shows how the universe will conspire to stop you from making the gravest food-related mistake imaginable — not putting Frank’s RedHot on it....
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Wilson releases the Ultra v4 tennis racket
  • CREATIVE

Wilson releases the Ultra v4 tennis racket

By Reel Chicago Sep 7, 2022
Chicago, USA-based Wilson Sporting Goods Co., the official ball and racket stringer of the US Open for over 40 years, launched the Ultra v4, a significant evolution of its po...
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Bridgestone launches new Leo Burnett campaign What Really Matters
  • CREATIVE

Bridgestone launches new Leo Burnett campaign What Really Matters

By Reel Chicago Sep 2, 2022
Bridgestone Americas, Inc. launched What Really Matters, a new brand platform that is linked to the values of the global Bridgestone E8 Commitment and showcases the companyâ€...
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McDonald’s urges elected leaders to increase wages for all workers
  • REEL BUSINESS

McDonald’s urges elected leaders to increase wages for all workers

By Reel Chicago Sep 1, 2022
In a surprise formal statement, Joe Erlinger, President of McDonald's USA came out in support of raising minimum wages, stating that elected leaders should help all restau...
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Leo Burnett’s new Wingstop campaign says split from your current go-to
  • CREATIVE

Leo Burnett’s new Wingstop campaign says split from your current go-to

By Reel Chicago Sep 1, 2022
The new Wingstop campaign by Leo Burnett encourages audiences to split up from their current go-to and find a new favorite among Wingstop’s 12 flavors, which include Lemon Pe...
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Dentsu Creative appoints Pedro Pérez as Chief Creative Officer in Chicago
  • REEL MOVES

Dentsu Creative appoints Pedro Pérez as Chief Creative Officer in Chicago

By Reel Chicago Aug 24, 2022
Dentsu Creative – the sole creative network for Dentsu International designed to transform brands and businesses through the power of modern creativity – announced the appo...
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Fusion92 announces partnership with Occuspace
  • REEL MOVES

Fusion92 announces partnership with Occuspace

By Reel Chicago Aug 23, 2022
Fusion92, a Chicago-based marketing innovation company with offices in Chicago, Detroit and Austin, has partnered with Occuspace, a leading occupancy monitoring technology firm...
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Wrangler celebrates 75-years of outfitting the West
  • CREATIVE

Wrangler celebrates 75-years of outfitting the West

By Reel Chicago Aug 16, 2022
Wrangler, the genuine source for comfortable jeans and western apparel, celebrates 75-years of outfitting the West in a new multimedia ad campaign honoring the Western way...
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FUNERAL UPDATE: Advertising icon Steve Brodwolf passes at 68
  • In memoriam

FUNERAL UPDATE: Advertising icon Steve Brodwolf passes at 68

By Colin Costello Aug 16, 2022
The Chicago advertising community was dealt a heartbreaking blow this morning upon learning beloved advertising staple, Steve Brodwolf, had died. He was 68. The multi-talent...
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Crowe launches Embrace Volatility brand platform by StrawberryFrog
  • CREATIVE

Crowe launches Embrace Volatility brand platform by StrawberryFrog

By Reel Chicago Aug 16, 2022
Crowe LLP, a leading public accounting, consulting and technology firm in the U.S. with offices in Chicago, has debuted a new integrated brand platform titled Embrace Vola...
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CESAR Canine Cuisine inspires advocacy for pet-friendly workplaces
  • CREATIVE

CESAR Canine Cuisine inspires advocacy for pet-friendly workplaces

By Reel Chicago Aug 11, 2022
Dogs make the best coworkers. That's what a majority of respondents (58%) said in a recent survey conducted by the CESAR brand as part of the CESAR HIRE MY DOG program, aime...
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Director, Jane Lynch takes a win on Illinois Tourism campaign
  • AWARDS

Director, Jane Lynch takes a win on Illinois Tourism campaign

By Reel Chicago Aug 11, 2022
Chicago's own Jane Lynch helped bring home two U.S. Travel Association Mercury Awards for the spots she directed and starred in for the Illinois Office of Tourism (IOT) at th...
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Fusion92 names Joseph Shavit to lead Product Development
  • REEL MOVES

Fusion92 names Joseph Shavit to lead Product Development

By Reel Chicago Aug 11, 2022
Fusion92, a Chicago-based independent marketing innovation company with offices in Chicago, Detroit and Austin, announced it has named Joseph Shavit as SVP, Product. Shav...
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rEvolution becomes Media AOR for Betfred Sportsbook
  • ACCOUNT WINS

rEvolution becomes Media AOR for Betfred Sportsbook

By Reel Chicago Aug 11, 2022
rEvolution, the global integrated sports marketing agency with headquarters in Chicago, has been named as the media agency of record for Betfred Sportsbook, the wholly owned US...
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Picture North takes to the skies to celebrate Idaho in Blue Cross campaign
  • Behind The Scenes

Picture North takes to the skies to celebrate Idaho in Blue Cross campaign

By Reel Chicago Aug 8, 2022
How do you film in a state which is largely inaccessible by car? Production company Picture North takes us Behind the Scenes of a new Blue Cross of Idaho campaign by creati...
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Chicago Sky launches Mental Health initiative from OKRP
  • REEL BUSINESS

Chicago Sky launches Mental Health initiative from OKRP

By Reel Chicago Aug 8, 2022
As issues of mental health make headlines in sports – and women’s sports in particular – the WNBA Championship team Chicago Sky are launching The Net, (A Network of Menta...
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OKRP launches Putney, an independent Black-owned production company
  • PRODUCTION CENTRAL

OKRP launches Putney, an independent Black-owned production company

By Reel Chicago Aug 8, 2022
Leading independent Chicago agency OKRP is launching Putney, an independent production and content studio to be owned and led by current agency Head of Production Elena Robinso...
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Havas Chicago launches new King Midas campaign for Moen
  • CREATIVE

Havas Chicago launches new King Midas campaign for Moen

By Reel Chicago Aug 8, 2022
Havas Chicago launched a new creative campaign for the first-of-its-kind and completely touchless Moen Smart Faucet with Motion Control. The campaign is called King Midas and f...
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Pahnke Chicago appoints Kate Black to President and Partner
  • REEL MOVES

Pahnke Chicago appoints Kate Black to President and Partner

By Reel Chicago Jul 27, 2022
Pahnke Chicago announced the appointment of Kate Black to President and Partner. Black will lead the independent creative agency’s growing roster of client business and a...
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