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Category: CREATIVE

CFA campaign by Ogilvy and Sarofsky goes global
  • CREATIVE

CFA campaign by Ogilvy and Sarofsky goes global

By Colin Costello Mar 15, 2018
Design-driven creative production company Sarofsky (Guardians of the Galaxy 2, Captain America: Civil War, The After Party) was commissioned by Ogilvy Chicago and investment man...
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Havas unveils 2nd #blackatwork installation
  • CREATIVE

Havas unveils 2nd #blackatwork installation

By Colin Costello Mar 14, 2018
Havas Chicago has a little "Blacksplaining" to do to the rest of us. To celebrate Black History Month and carry the conversation into Women's History Month, Havas Chicago h...
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Leo B, Hootenanny capture comedy for Esurance
  • CREATIVE

Leo B, Hootenanny capture comedy for Esurance

By Daniel Patton Mar 14, 2018
Hootenanny and Leo Burnett used classic rock, dramatic hyperbole, and smart humor to deliver an effective message in Tears, a new commercial for online insurance company Esuranc...
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Wisco candidate for Gov. breastfeeds in campaign video
  • CREATIVE

Wisco candidate for Gov. breastfeeds in campaign video

By Colin Costello Mar 12, 2018
Wisconsin gubernatorial candidate, Kelda Helen Roys, is no stranger to being bold. During her time in the state assembly, Roys boldly went door-to-door to advocate for elimin...
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Carbon’s thrilling adventures with boxes and paper
  • CREATIVE

Carbon’s thrilling adventures with boxes and paper

By Daniel Patton Mar 8, 2018
Carbon, Whitehouse Post, and Cramer-Krasselt combined spy-thriller cool with cute-mascot warmth in a pair of spots for the Paper and Packaging Board that debuted in February. ...
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Credle, Favat & Cartwright in new AICP short
  • CREATIVE

Credle, Favat & Cartwright in new AICP short

By Colin Costello Mar 7, 2018
Add acting to the illustrious resumes of FCB's Global Chief Creative Officer Susan Credle, Deutsch North American Chief Creative Officer Pete Favat and 72andSunny's Executive Cr...
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Hootenanny’s tasty addition to Ruby Tuesday campaign
  • CREATIVE

Hootenanny’s tasty addition to Ruby Tuesday campaign

By Daniel Patton Mar 1, 2018
Hootenanny and MARC USA recently launched a variety of social additions to an integrated Ruby Tuesday campaign that began with a highly visible spot in 2017. Featuring 360-...
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New PSA focuses on backlogged rape kits
  • CREATIVE

New PSA focuses on backlogged rape kits

By Colin Costello Feb 27, 2018
When Mariska Hargitay began the role of Olivia Benson on Law & Order: Special Victims’ Unit, the content of the scripts, as well as the work she did to prepare for the role, ...
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SCC obsesses over new Portillo’s campaign
  • CREATIVE

SCC obsesses over new Portillo’s campaign

By Colin Costello Feb 22, 2018
Who doesn’t obsess over a Portillo’s hotdog? When I lived in Chicago, I couldn’t wait to have my once-a-year dog from the Midwest mecca known for its Italian beef sandwich...
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gyro and Make-A-Wish offer a teaspoon of hope
  • CREATIVE

gyro and Make-A-Wish offer a teaspoon of hope

By Colin Costello Feb 20, 2018
gyro Chicago/Denver has brought the Make-A-Wish Foundation to life by transforming the organization’s name into the tagline. Make A Wish. This bright, beautiful campaign...
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Haddish to Groupon users: “Let’s get weird” for V-Day
  • CREATIVE

Haddish to Groupon users: “Let’s get weird” for V-Day

By Daniel Patton Feb 14, 2018
In keeping with the attitude that made her a favorite among Super Bowl viewers, Girls Trip star Tiffany Haddish combines firm advice with genuine enthusiasm in a new Groupon Val...
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Laughlin Constable goes “Bucks” wild
  • CREATIVE

Laughlin Constable goes “Bucks” wild

By Colin Costello Feb 12, 2018
A new, retro-flavored, funk-inspired campaign from Laughlin Constable’s in-house production company, Hive, should have Milwaukee Bucks fans cheering and dancing in their arm c...
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DDB helps Dodge reveal the 2019 Ram 1500
  • CREATIVE

DDB helps Dodge reveal the 2019 Ram 1500

By Colin Costello Jan 23, 2018
Wow. I’m used to DDB Chicago making me laugh and warm my insides. I can’t say they have ever really gotten my head nodding and my foot tapping musically though. ‘Til no...
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Optimus editor Rynne helps create a Nike female force
  • CREATIVE

Optimus editor Rynne helps create a Nike female force

By Colin Costello Jan 19, 2018
Lucasfilm CEO Kathleen Kennedy first came out with the shirt that said, “The Force is Female” last year, thrusting her into the SJW (Social Justice Warrior) spotlight. N...
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Chrissy Teigen leads new McD’s dollar menu campaign
  • CREATIVE

Chrissy Teigen leads new McD’s dollar menu campaign

By Colin Costello Jan 18, 2018
Reel Chicago is loving the new McDonald’s work. Chrissy Teigen toplines a hilarious new national introduction of McDonald’s new $1 $2 $3 Menu led by AOR We Are Unlimited...
More »
Burrell & Comcast celebrate Dr. King’s dream through art
  • CREATIVE

Burrell & Comcast celebrate Dr. King’s dream through art

By Colin Costello Jan 15, 2018
To celebrate the memory and life of Dr. Martin Luther King Jr., Burrell and Comcast have launched a dynamic new campaign titled Visions of King, using the hashtag #Keepmarching...
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Leviathan helps MGM guests step into the digital world
  • CREATIVE

Leviathan helps MGM guests step into the digital world

By Daniel Patton Jan 8, 2018
Leviathan dazzled up the Las Vegas MGM Grand Hotel & Casino with an interactive display in the lobby of the iconic landmark on the strip. Titled, “Mirror Mirage,” the in...
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Burnett, Mayhem make new resolution for Allstate
  • CREATIVE

Burnett, Mayhem make new resolution for Allstate

By Colin Costello Jan 4, 2018
During a season when people make resolutions, why shouldn’t that pesky character from Allstate, Mayhem, make some as well? The character whom Leo Burnett pitched to Allsta...
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gyro creates first Sentry spot in over 30 years
  • CREATIVE

gyro creates first Sentry spot in over 30 years

By Colin Costello Jan 2, 2018
In 1984, Ronald Reagan was president. Marvin Gaye passed away. Terms of Endearment won the Oscar for Best Picture. The Celtics beat the Lakers in seven exciting games, and Princ...
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New holiday spots that are funny as #&%!
  • CREATIVE

New holiday spots that are funny as #&%!

By Colin Costello Dec 15, 2017
Two new indecently hilarious spots hit the marketplace this week. The first is from O’Keefe Reinhard & Paul, an agency doing the kind of work that made me want to get into...
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