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Tag: FCB Chicago

Goody’s hacks pain at Mile 20 with Smile 20 AI Activation from FCB
  • SOCIAL MEDIA

Goody’s hacks pain at Mile 20 with Smile 20 AI Activation from FCB

By Reel Chicago Apr 16, 2025
Every marathoner dreads Mile 20. It’s where energy levels flatline, legs turn to lead, and the mental battle begins. Known as “hitting the wall,” it’s the point when sh...
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FCB partner New Honor Society adds Jill Clarkson and Tischen Franklin
  • REEL MOVES

FCB partner New Honor Society adds Jill Clarkson and Tischen Franklin

By Reel Chicago Apr 9, 2025
New Honor Society, the purpose-driven agency affiliated with FCB Chicago, just got a double dose of senior talent. The agency has announced the hires of Jill Clarkson as SVP, G...
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FCB Chicago CEO Kelly Graves departs for Eastport Holdings
  • REEL MOVES

FCB Chicago CEO Kelly Graves departs for Eastport Holdings

By Reel Chicago Mar 20, 2025
FCB Chicago CEO Kelly Graves is leaving the agency after 17 years to take on a new role as CEO of Eastport Holdings, a marketing services company that owns agencies including 9...
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Can cleaning feel as good as petting puppies? Clorox says “yes”
  • NEW WORK

Can cleaning feel as good as petting puppies? Clorox says “yes”

By Reel Chicago Mar 16, 2025
What if scrubbing a sink could feel as rewarding as sipping your favorite latte? Or wiping down a countertop could bring as much joy as playing with a puppy? The latest researc...
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FCB Chicago wins Alan Page Award for Writing at Cresta Awards
  • AWARDS

FCB Chicago wins Alan Page Award for Writing at Cresta Awards

By Reel Chicago Feb 20, 2025
Congratulations to FCB Chicago! The agency has been named the first-ever winner of the Alan Page Award for Writing at the Cresta Awards, a new honor dedicated to recognizing ex...
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FCB Chicago dominates ONE Screen Short Film Festival with multiple wins
  • AWARDS

FCB Chicago dominates ONE Screen Short Film Festival with multiple wins

By Reel Chicago Feb 7, 2025
The ONE Screen Short Film Festival has recognized FCB Chicago as a standout winner in the 2024 competition, honoring the agency for its exceptional storytelling across multiple...
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Hidden Valley Ranch and Eli Manning team up for a epic Pizza Hut collab
  • Reel Ad of the Week

Hidden Valley Ranch and Eli Manning team up for a epic Pizza Hut collab

By Reel Chicago Jan 24, 2025
Hidden Valley Ranch has dropped an exciting new campaign to celebrate the launch of its innovative Easy Squeeze bottle. Partnering with Pizza Hut and football legend Eli Mannin...
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FCB Chicago wins 7 Cannes Lions for Dramamine
  • CANNES LIONS

FCB Chicago wins 7 Cannes Lions for Dramamine

By Reel Chicago Jun 23, 2024
“The Last Barf Bag,” a lighthearted, 12-minute Dramamine mini-documentary which explores the eccentric subculture of air sickness bags by profiling four collectors who sho...
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FCB Chicago wins Grand Prix at Cannes for Dramamine’s Barf Bag
  • CANNES LIONS

FCB Chicago wins Grand Prix at Cannes for Dramamine’s Barf Bag

By Reel Chicago Jun 17, 2024
Congrats to FCB Chicago! The agency won the Health & Wellness Grand Prix for its campaign for anti-nausea brand Dramamine at the Cannes Lions International Festival of Crea...
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FCB Chicago is AICP Next Awards Best of Show winner
  • AICP/MIDWEST

FCB Chicago is AICP Next Awards Best of Show winner

By Reel Chicago Jun 6, 2024
The AICP Next Awards’ Best of Show winner, went to “Banned Book Club” for the Digital Public Library of America, created by FCB Chicago and produced by 456 Studios. A...
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Glad transports Millennials back to Y2K with Scent Experience Trash Bags
  • NEW WORK

Glad transports Millennials back to Y2K with Scent Experience Trash Bags

By Reel Chicago May 29, 2024
Glad and FCB Chicago have launched a new campaign celebrating iconic '90s era symbols through their newest product, the Scent Experience Trash Bags. These trash bags aim to off...
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FCB Chicago appoints Executive Director of Agency Production
  • REEL MOVES

FCB Chicago appoints Executive Director of Agency Production

By Reel Chicago May 8, 2024
FCB Chicago announced the appointment of Matt Blitz as EVP, Executive Director of Agency Production. Matt joined FCB Chicago in March and will report to Chief Creative Off...
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FCB appoints Andrés Ordóñez as Global CCO
  • REEL MOVES

FCB appoints Andrés Ordóñez as Global CCO

By Reel Chicago Feb 8, 2024
In a strategic move to bolster its creative leadership, FCB has named Andrés Ordóñez as its new Global Chief Creative Officer. This transition follows the shift of Susan...
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Best of Chicago Advertising in 2023
  • Year in Review

Best of Chicago Advertising in 2023

By Colin Costello Dec 29, 2023
The creative struggle -- that ongoing battle to keep great advertising great from inception to production -- is real. Crafting advertising that not only captures attention,...
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New FCB Chicago campaign confronts Mental Health Crisis
  • Reel Ad of the Week

New FCB Chicago campaign confronts Mental Health Crisis

By Reel Chicago Oct 24, 2023
The Huntsman Mental Health Institute and the Ad Council have joined forces to launch an extensive communications initiative known as the "Love, Your Mind" campaign. This ca...
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Cottonelle reinvents down there care in FCB Chicago campaign
  • NEW WORK

Cottonelle reinvents down there care in FCB Chicago campaign

By Reel Chicago Apr 6, 2023
Cottonelle is dedicated to breaking barriers and challenging the toilet paper status quo by exploring real down there issues in new FCB Chicago campaign. Nearly half of con...
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Fresh Step & FCB Chicago launch first-ever streaming adoption for cats
  • NEW WORK

Fresh Step & FCB Chicago launch first-ever streaming adoption for cats

By Reel Chicago Nov 9, 2022
As part of National Animal Shelter Appreciation Week, Fresh Step, Clorox Company’s premium litter brand, is launching a first-of-its-kind streaming adoption event aiming to u...
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Why FCB and Burnett won big at Cannes
  • AWARDS

Why FCB and Burnett won big at Cannes

By Reel Chicago Jul 5, 2022
First, congratulations to FCB and Leo Burnett for winning The Grand Prix at Cannes Lions: The International Festival of Creativity. FCB for Michelob Ultra and Burnett for Wings...
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Cannes Lions: FCB Chicago, FCB India, Kinnect win big
  • AWARDS

Cannes Lions: FCB Chicago, FCB India, Kinnect win big

By Reel Chicago Jun 24, 2022
Last night at the Cannes Lions International Festival of Creativity for 2022, FCB India, FCB Chicago and Kinnect won two gold, two silver and two bronze Lions for their campaig...
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UNAIDS and FCB launch Unbox Me highlighting the rights of trans children
  • Reel Ad of the Week

UNAIDS and FCB launch Unbox Me highlighting the rights of trans children

By Reel Chicago Mar 31, 2022
UNAIDS and FCB’s India and Chicago offices have partnered to launch “Unbox Me,” an initiative aimed at raising awareness for the rights of transgender children by empower...
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