Yesterday, Omnicom Group Inc. unveiled its latest initiative, the Omnicom Advertising Group (OAG), which is set to redefine the creative industry landscape by aligning powerhou...
In a strategic move aimed at fostering collaboration and innovation, BBDO has appointed its first CEO to lead both its New York and Chicago offices. Jiah Choi, previously the p...
SodaStream, the world's leading sparkling water brand, is launching a new marketing platform spotlighting the endless beverage creations possible with their at-home sparkling ...
The General is on a mission to establish itself as the most empathetic, flexible insurance company in the nation. The General kicked off the next stage in a continued brand evo...
Starbucks has entered the energy category with the launch of Starbucks BAYA Energy, a ready-to-drink beverage crafted from caffeine naturally found in coffee fruit, as well as ...
Area 23 New York leads the way with the most finalists entries in The One Show 2022, followed closely by Leo Burnett Chicago.
All finalists will win either Gold, Silver or B...
In an effort to underscore the danger of firearms and raise the standards of online gun content, Energy BBDO created a series of online gun reviews for Guns Down America, where...
It's not Cinco de Mayo without guacamole. Avocados From Mexico (AFM), the number one selling brand of avocados in the U.S., is partnering with Mission and Modelo to help shop...
As the nation debates when America’s workforce should return to their physical offices, a surprising trend has emerged – people’s dread about pooping in their office bath...
Mayor Lori E. Lightfoot just announced the launch of the “Chicago Not in Chicago” campaign to show how Chicago has inspired so many other iconic cities around the world. De...
So, here we are at the end of another year. In 2021, we experienced more freedom from the pandemic during the spring and summer as cases lowered, but here we are, back in a kin...
After a year hiatus, this holiday season is expected to be exceptionally unique for many as families and friends gather – with their rusty social skills and all – for poten...
Chicago nonprofit, 826CHI, is holding their biggest fundraising event of the year today, October 14th!
“Eat Your Words” aims to raise enough money to ensure 750 local...
Champion Athleticwear announces Reverse Weave Week! The week, full of giveaways and collabs, will run through October 19 to acknowledge the anniversary of their ...
Pearle Vision has launched their latest installment in the award-winning Small Moments campaign, a cinematic mini-movie titled "Maya," in which a young Indian girl goes from fe...
Tequila Herradura launches its first-ever global campaign, “Extraordinary Awaits,” with a rebranded image and new :30 film. In a category that has become repetitive and exp...
Gentleman Jack Double-Mellowed Tennessee Whiskey has launched “Milestones,” the brand’s first spot in the global “Make it Count” campaign for the Jack Daniel’s bran...
While no fan can ride a horse during the real Derby, Old Forester fans were given the chance to “ride” a turtle during the 2021 Old Forester Kentucky Turtle Derby.
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Chicago’s Lincoln Park Zoo has announced their newest campaign, “The Price of Extinction.” Launching yesterday on Earth Day (April 22) the campaign draws attention to Ear...
Phillips’ not only believes that life is too short to be spent struggling with these problems, but that going should feel good. In a consumer study, nearly 40% of adults cla...