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Tag: Chicago

1986 Studios supercharges Post Production with new hires
  • REEL MOVES

1986 Studios supercharges Post Production with new hires

By Reel Chicago Apr 22, 2025
1986 Studios, the in-house production engine of acclaimed creative agency Highdive, is leveling up its capabilities in a major way. With the addition of three heavyweight hires...
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The Visionworks difference: making eyecare simple, not extreme
  • CREATIVE

The Visionworks difference: making eyecare simple, not extreme

By Reel Chicago Apr 22, 2025
Leo Chicago has rolled out a fresh and witty new campaign for Visionworks, reframing how we think about eye care—not by taking it to the extremes, but by simplifying it. P...
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Danny Trejo gets soft—really soft—in New Huggies campaign
  • Reel Ad of the Week

Danny Trejo gets soft—really soft—in New Huggies campaign

By Reel Chicago Apr 21, 2025
You know Danny Trejo as the tattooed, machete-wielding tough guy who doesn’t flinch in a firefight. But in a hilarious new ad from Leo Chicago for Huggies, the Hollywood hard...
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Master Lock rebrands and drops first campaign in decades
  • CREATIVE

Master Lock rebrands and drops first campaign in decades

By Reel Chicago Apr 21, 2025
For the first time in decades, Master Lock is redefining its brand identity — and it's doing so with longtime creative agency partner Laughlin Constable. The launch of a bold...
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The ladies take over the streets in The Chi S7 trailer
  • CHICAGO MADE

The ladies take over the streets in The Chi S7 trailer

By Reel Chicago Apr 18, 2025
Payback is going to be a mother, or so claims The Chi's new poster, just released by Showtime. The network has released the official trailer and key art for the highly anticipa...
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AICP’s Meet.Drink.Talk. was a night of connection and celebration
  • AICP

AICP’s Meet.Drink.Talk. was a night of connection and celebration

By Barbara Roche Apr 17, 2025
Tunnel Chicago buzzed with energy Wednesday night as AICP Midwest hosted its annual Meet.Drink.Talk. event, drawing a vibrant crowd of advertising agency producers, creatives, ...
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Chicago Fire drops two key cast members from the series
  • ONE CHICAGO

Chicago Fire drops two key cast members from the series

By Barbara Roche Apr 17, 2025
NBC’s Chicago Fire is set to part ways with two key cast members—Daniel Kyri and Jake Lockett—in what is said to be part of a broader round of cost-cutting measures acros...
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Governor Pritzker announces $653m in Illinois 2024 production spend
  • PRODUCTION CENTRAL

Governor Pritzker announces $653m in Illinois 2024 production spend

By Reel Chicago Apr 16, 2025
While cities like Atlanta, New York, Manitoba, New Orleans, and even the UK continue to siphon off large-scale productions from Hollywood, Illinois is proving it can compete—...
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Goody’s hacks pain at Mile 20 with Smile 20 AI Activation from FCB
  • SOCIAL MEDIA

Goody’s hacks pain at Mile 20 with Smile 20 AI Activation from FCB

By Reel Chicago Apr 16, 2025
Every marathoner dreads Mile 20. It’s where energy levels flatline, legs turn to lead, and the mental battle begins. Known as “hitting the wall,” it’s the point when sh...
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Oscar nom Sara Nesson directs Poise, a film supporting women in menopause
  • CREATIVE

Oscar nom Sara Nesson directs Poise, a film supporting women in menopause

By Reel Chicago Apr 16, 2025
Poise, the leading brand for light bladder leak protection, is taking on a critical gap in women’s healthcare with a new initiative focused on supporting perimenopausal and m...
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As Hollywood production declines, Chicago can rise
  • POV

As Hollywood production declines, Chicago can rise

By Barbara Roche Apr 16, 2025
Chicago is bleeding business. Not a grindhouse film bleed. But more like a Tarantino-esque wound. Or wounds. As the Los Angeles production pipeline sputters—on-location fi...
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Quriosity Productions banks on Sophia Banks
  • REEL MOVES

Quriosity Productions banks on Sophia Banks

By Reel Chicago Apr 15, 2025
Quriosity Productions has added a major creative force to its roster, signing acclaimed director Sophia Banks for commercial and branded content representation. The announcemen...
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Quriosity Productions signs director Didier Charette
  • REEL MOVES

Quriosity Productions signs director Didier Charette

By Reel Chicago Apr 15, 2025
Director Didier Charette is joining the Quriosity Productions' roster after having completed two productions for them in the last few months, both for BarkleyOKRP and their Pre...
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Radio Bob Monachino, award-winning audio creative, passes
  • In memoriam

Radio Bob Monachino, award-winning audio creative, passes

By Reel Chicago Apr 14, 2025
Beloved radio creative director and longtime industry icon Bob Monachino, affectionately known to many as Radio Bob, passed away at his home in Palm Springs on Sunday. He was a...
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UScellular shows love to its own customers
  • CREATIVE

UScellular shows love to its own customers

By Reel Chicago Apr 14, 2025
In an industry where flashy promotions and "switch-to-save" deals reign supreme, UScellular is doing something refreshingly different: showing love to the customers who are alr...
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Subway picks Leo New York for U.S. creative
  • ACCOUNT WINS

Subway picks Leo New York for U.S. creative

By Reel Chicago Apr 14, 2025
Subway just made a major move in the advertising game — and no, it’s not another footlong deal. Following a competitive review, Subway has handed its U.S. creative account ...
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Leo Chicago boards Southwest Airline’s creative lineup
  • ACCOUNT WINS

Leo Chicago boards Southwest Airline’s creative lineup

By Reel Chicago Apr 14, 2025
Southwest Airlines is shaking up its creative flight path. The airline has officially added Leo Chicago to its agency roster following a competitive review, bringing a fresh vo...
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Instant Pot Brands taps Cramer-Krasselt as Creative and Media AOR
  • ACCOUNT WINS

Instant Pot Brands taps Cramer-Krasselt as Creative and Media AOR

By Reel Chicago Apr 9, 2025
In a sizzling new partnership, Instant Pot Brands has named Cramer-Krasselt (C-K) its U.S. creative and media agency of record, following a competitive review. The collaboratio...
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FCB partner New Honor Society adds Jill Clarkson and Tischen Franklin
  • REEL MOVES

FCB partner New Honor Society adds Jill Clarkson and Tischen Franklin

By Reel Chicago Apr 9, 2025
New Honor Society, the purpose-driven agency affiliated with FCB Chicago, just got a double dose of senior talent. The agency has announced the hires of Jill Clarkson as SVP, G...
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Dove sends fans on a scavenger hunt for VIP concert tickets
  • CREATIVE

Dove sends fans on a scavenger hunt for VIP concert tickets

By Reel Chicago Apr 9, 2025
Concert season is heating up—literally—and Dove is making sure fans stay fresh with its newest campaign, Hot Seats, a multicity scavenger hunt that rewards music lovers wit...
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