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Tag: advertising news

Metro by T-Mobile turns price cut into streetwear
  • CREATIVE

Metro by T-Mobile turns price cut into streetwear

By Reel Chicago Sep 30, 2025
Metro by T-Mobile wants a ten-dollar monthly discount to feel like culture, not math. The carrier’s new “Price Drop Drop” campaign, created by BarkleyOKRP, takes that sav...
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Tariff vs. Tax Credit: Which path will shape U.S. film production
  • PRODUCTION CENTRAL

Tariff vs. Tax Credit: Which path will shape U.S. film production

By Barbara Roche Sep 29, 2025
President Trump used social media to repeat his threat to impose a 100% tariff on films produced outside the United States and imported into the U.S. market. The proposal, ...
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Tootsie Roll revives “How Many Licks” classic for Gen Z and Alpha
  • CREATIVE

Tootsie Roll revives “How Many Licks” classic for Gen Z and Alpha

By Reel Chicago Sep 26, 2025
The world may still never know. But it doesn’t hurt to ask again. Chicago-based Tootsie Roll Industries is bringing back one of candy’s most enduring mysteries with a remas...
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Charlie Sheen is Wild AF and so is his new non-alcoholic beer
  • CREATIVE

Charlie Sheen is Wild AF and so is his new non-alcoholic beer

By Reel Chicago Sep 26, 2025
Charlie Sheen is drinking beer but still retaining his sobriety. The actor has entered the non-alcoholic beer space with the launch of Wild AF, a brand he created with the Chic...
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Laughlin Constable PR wins trio of Chicago Industry Honors
  • AWARDS

Laughlin Constable PR wins trio of Chicago Industry Honors

By Reel Chicago Sep 25, 2025
Laughlin Constable Public Relations (LCPR), the Chicago- and Milwaukee-based public relations firm, has added three more awards to its growing trophy case. The agency earned tw...
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Smartphone Free Childhood launches PSA from Tessa Films
  • Reel Ad of the Week

Smartphone Free Childhood launches PSA from Tessa Films

By Reel Chicago Sep 23, 2025
Smartphone Free Childhood US (SFCxUS), a growing grassroots movement of parent advocates, has released a new PSA that targets the pressures smartphones and social media place o...
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Patrick Mahomes and Meghan Trainor team up with State Farm
  • CREATIVE

Patrick Mahomes and Meghan Trainor team up with State Farm

By Reel Chicago Sep 16, 2025
State Farm is back for another season of football, continuing to highlight how having insurance isn’t the same as having State Farm. The campaign makes clear:  in both f...
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Quality Meats proves Graza’s olive oil is good in anything
  • Reel Ad of the Week

Quality Meats proves Graza’s olive oil is good in anything

By Reel Chicago Sep 15, 2025
Chicago’s Quality Meats takes a delightfully weird turn for Graza’s first glass bottles, delivering a surreal OOH debut and a pair of tabletop films that make olive oil fee...
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Laughlin Constable named AOR for QuikTrip
  • ACCOUNT WINS

Laughlin Constable named AOR for QuikTrip

By Reel Chicago Sep 11, 2025
Laughlin Constable, the independent, full-service agency announced it has been named the creative and media agency of record for QuikTrip, the Tulsa, OK based, $11+ billion nat...
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Tony Russell wins Emmy for Outstanding Music Direction
  • AWARDS

Tony Russell wins Emmy for Outstanding Music Direction

By Reel Chicago Sep 9, 2025
Chicago Music Director, Tony Russell has been honored with an Emmy Award for Outstanding Music Direction for his leadership on this year’s Super Bowl Halftime Show, recognizi...
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DenTek, FCB turn Fantasy Football into punishments PSA
  • CREATIVE

DenTek, FCB turn Fantasy Football into punishments PSA

By Reel Chicago Sep 5, 2025
DenTek is tackling the teeth-grinding stress of fantasy football with Fantasy Guards, a cheeky new campaign led by FCB Chicago that turns league losses into legendary moments, ...
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Bears fans front and center in NFL’s “You Better Believe It”
  • SPORTS

Bears fans front and center in NFL’s “You Better Believe It”

By Reel Chicago Sep 4, 2025
The NFL today debuted “You Better Believe It,” a high-energy 2025 Kickoff campaign that fuses live action with artificial intelligence to create an all-32-team celebration...
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Old National Bank congratulates Taylor Swift & Travis Kelce
  • CREATIVE

Old National Bank congratulates Taylor Swift & Travis Kelce

By Reel Chicago Aug 28, 2025
Chicago commuters got a little extra sparkle on their drive today when Old National Bank’s iconic Kennedy Expressway billboard lit up with a cheeky nod to Taylor Swift and Tr...
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Jersey Mike’s drafts Eli Manning and Danny Devito
  • Reel Ad of the Week

Jersey Mike’s drafts Eli Manning and Danny Devito

By Reel Chicago Aug 27, 2025
Jersey Mike’s is kicking off football season with a new star in its lineup: Eli Manning. The two-time Super Bowl champ and longtime New Jersey resident has officially joined ...
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King’s Hawaiian gets cozy with “Softwear” drop at O’Hare
  • CREATIVE

King’s Hawaiian gets cozy with “Softwear” drop at O’Hare

By Reel Chicago Aug 26, 2025
King’s Hawaiian is taking its signature softness from the bakery to the runway, well, the airport terminal, with its first-ever Softwear collection. Inspired by the pillowy t...
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Skydeck Chicago invites visitors to make their own story
  • CREATIVE

Skydeck Chicago invites visitors to make their own story

By Reel Chicago Aug 26, 2025
Some attractions thrill. Some inspire. The Skydeck Chicago, situated 1,353 feet above the city in the Willis Tower, aims to do both with its new campaign, Make Your Own Story....
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Stanley Steemer selects Havas for creative agency
  • ACCOUNT WINS

Stanley Steemer selects Havas for creative agency

By Reel Chicago Aug 25, 2025
Stanley Steemer has tapped Andrew Schneider as its new vice president and head of marketing. With previous leadership roles at The Wendy’s Company and agency SPACEJUNK, Schne...
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SCC elevates Joe Raser to Chief Strategy Officer
  • REEL MOVES

SCC elevates Joe Raser to Chief Strategy Officer

By Reel Chicago Aug 20, 2025
Schafer Condon Carter (SCC) has promoted longtime strategist Joe Raser to Chief Strategy Officer. Raser, who joined the agency in 2018 and most recently served as Executive Dir...
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Cottonelle links cleanliness to confidence in ‘Come Clean’ campaign
  • CREATIVE

Cottonelle links cleanliness to confidence in ‘Come Clean’ campaign

By Reel Chicago Aug 18, 2025
Cottonelle has partnered with FCB to introduce a fresh campaign titled “Come Clean,” which takes a playful approach to connecting cleanliness with confidence. Rather than f...
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Team spirit is now at Chicago Bulls fans fingertips, thanks to CliqOnU
  • SPORTS

Team spirit is now at Chicago Bulls fans fingertips, thanks to CliqOnU

By Reel Chicago Aug 11, 2025
For Bulls fans, game day pride isn’t just about jerseys and caps anymore. Now, that loyalty can be worn all the way to your fingertips. CliqOnU, the California-based premium ...
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