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Reel Chicago

Category: ADVERTISING

State Farm’s ‘Batman vs. Bateman’ delivers the Gotham showdown we didn’t know we needed
  • Reel Ad of the Week

State Farm’s ‘Batman vs. Bateman’ delivers the Gotham showdown we didn’t know we needed

By The Geek Mar 12, 2025
Consider me blown away. I'm grinning as if the Joker just doused me in Joker Toxin. With director Matt Reeves taking forever to give us The Batman II, we will now have to sett...
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Laughlin Constable named Creative Agency AOR for Bronx Zoo and New York Aquarium
  • ACCOUNT WINS

Laughlin Constable named Creative Agency AOR for Bronx Zoo and New York Aquarium

By Reel Chicago Mar 11, 2025
The Bronx Zoo and New York Aquarium have found a new creative partner in Laughlin Constable. The independent full-service agency has been named the creative agency of record fo...
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Kim Kardashian’s SKIMS set to open store on Gold Coast
  • REEL BUSINESS

Kim Kardashian’s SKIMS set to open store on Gold Coast

By Reel Chicago Mar 7, 2025
Kim Kardashian's shapewear and apparel brand, SKIMS, is set to make a bold entrance into Chicago's Gold Coast neighborhood with its first standalone store in the city. The upco...
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Daaamp! DampRid’s new campaign puts fun spin on musty odors
  • NEW WORK

Daaamp! DampRid’s new campaign puts fun spin on musty odors

By Reel Chicago Mar 6, 2025
If you've ever walked into a closet, basement, or laundry room and been hit with that unmistakable musty smell, you might find yourself echoing a new catchphrase: "Daaamp!" Tha...
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Nordic Naturals launches national campaign for Omega-3 Awareness
  • NEW WORK

Nordic Naturals launches national campaign for Omega-3 Awareness

By Reel Chicago Mar 4, 2025
March 3rd marked Global Omega-3 Day, an initiative launched in 2021 by the Global Organization for EPA and DHA Omega-3s (GOED) to raise awareness about the critical role omega-...
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Leo brings Oscar twist to Snack Factory’s Pop’ums
  • NEW WORK

Leo brings Oscar twist to Snack Factory’s Pop’ums

By Reel Chicago Mar 4, 2025
Leo and Snack Factory are inviting audiences into a whimsical world of flavor with the launch of their latest game-changing snack, Pop’ums. The brand, best known for disrupti...
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The Best Oscar Viewing Parties in Chicago for 2025
  • AWARDS

The Best Oscar Viewing Parties in Chicago for 2025

By Colin Costello Mar 1, 2025
Lights, camera, Chicago! The 97th Academy Awards are upon us, and there’s no better way to celebrate than surrounded by fellow movie lovers, glammed up (or dressed down), wit...
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Chicago director Bill Morrison on his Oscar-nominated film, Incident
  • AWARDS

Chicago director Bill Morrison on his Oscar-nominated film, Incident

By Colin Costello Feb 28, 2025
The powerful short documentary Incident opens on a quiet midsummer evening in Chicago’s South Shore. The stillness is abruptly broken as a man dashes into the street, stumbli...
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Chicago Screenwriter Eric Anderson earns third Grey List honor
  • AWARDS

Chicago Screenwriter Eric Anderson earns third Grey List honor

By Colin Costello Feb 25, 2025
Chicago-based screenwriter Eric Anderson is once again making waves in the industry, securing his third consecutive spot on The Grey List with The Lot, a high-energy horror-com...
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DDB and Orkin launch Chewed Art campaign
  • NEW WORK

DDB and Orkin launch Chewed Art campaign

By Reel Chicago Feb 21, 2025
Orkin Pest Control, regarded as one of the top pest control companies in the industry, is collaborating with DDB Chicago, to creatively raise awareness about termite protection...
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FCB Chicago wins Alan Page Award for Writing at Cresta Awards
  • AWARDS

FCB Chicago wins Alan Page Award for Writing at Cresta Awards

By Reel Chicago Feb 20, 2025
Congratulations to FCB Chicago! The agency has been named the first-ever winner of the Alan Page Award for Writing at the Cresta Awards, a new honor dedicated to recognizing ex...
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Jake experiences State Farm Severance style
  • Reel Ad of the Week

Jake experiences State Farm Severance style

By Reel Chicago Feb 20, 2025
State Farm is giving insurance a sci-fi twist with its latest campaign, drawing inspiration from Apple TV+’s hit series Severance. The new 60-second spot, directed by the sho...
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Chicago-based Grubhub and Walgreens team up
  • REEL BUSINESS

Chicago-based Grubhub and Walgreens team up

By Barbara Roche Feb 20, 2025
Grubhub announced that it has teamed up with Walgreens to bring Walgreens and Duane Reade locations nationwide to its marketplace. Through this collaboration, customers have...
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CineCity Studios announces CineCircle: workspace, workshops & mentorships
  • REEL BUSINESS

CineCity Studios announces CineCircle: workspace, workshops & mentorships

By Reel Chicago Feb 12, 2025
Calling all creatives! CineCity Studios, Chicago's premier creative hub, announces the launch of CineCircle, a dynamic incubator designed to nurture, inspire, and elevate inde...
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Quriosity’s Qadree Holmes weighs in on Super Bowl spots
  • Super Bowl

Quriosity’s Qadree Holmes weighs in on Super Bowl spots

By Qadree Holmes Feb 11, 2025
I was fortunate to be invited to watch the Super Bowl this year with Craig Duncan and Yvette Corbarrubias aka The Duncans.    They corralled a mighty group with a com...
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Lay’s “The Little Farmer” is the standout Super Bowl spot from Chicago
  • Super Bowl

Lay’s “The Little Farmer” is the standout Super Bowl spot from Chicago

By Colin Costello Feb 10, 2025
Every year, Super Bowl commercials flood our screens with spectacle, humor, and celebrity cameos, but the best ads are the ones that make us feel something. This year, that hon...
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ECD Terrence Burrell picks his top Super Bowl spots
  • Super Bowl

ECD Terrence Burrell picks his top Super Bowl spots

By Terrence Burrell Feb 10, 2025
Flying saucers, mustaches, and eyebrows. Oh my! Super Bowl LIX didn’t hold back on thecelebrities, the spectacle, and borrowed interest. I was mostly underwhelmed by many of ...
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GoDaddy Airo speeds into the Super Bowl with Walton Goggins
  • Super Bowl

GoDaddy Airo speeds into the Super Bowl with Walton Goggins

By Reel Chicago Feb 9, 2025
After an eight-year hiatus, GoDaddy is making a grand return to Super Bowl advertising with a 30-second spot featuring Walton Goggins—but this time, the focus isn’t on shoc...
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FCB Chicago dominates ONE Screen Short Film Festival with multiple wins
  • AWARDS

FCB Chicago dominates ONE Screen Short Film Festival with multiple wins

By Reel Chicago Feb 7, 2025
The ONE Screen Short Film Festival has recognized FCB Chicago as a standout winner in the 2024 competition, honoring the agency for its exceptional storytelling across multiple...
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Lay’s, Taika Waititi brings heartfelt storytelling to Super Bowl
  • Super Bowl

Lay’s, Taika Waititi brings heartfelt storytelling to Super Bowl

By Reel Chicago Feb 6, 2025
Lay’s is making a grand return to the Super Bowl, and this time, it’s with the cinematic touch of Academy Award-winning director Taika Waititi. Known for his ability to ble...
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