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Category: CREATIVE

Uncommon calls in new Army National Guard campaign from Team DDB
  • CREATIVE

Uncommon calls in new Army National Guard campaign from Team DDB

By Reel Chicago Mar 18, 2025
The U.S. Army is redefining what it means to serve with the launch of "Uncommon is Calling," a bold new campaign focused exclusively on the Army National Guard. Designed to cha...
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Can cleaning feel as good as petting puppies? Clorox says “yes”
  • CREATIVE

Can cleaning feel as good as petting puppies? Clorox says “yes”

By Reel Chicago Mar 16, 2025
What if scrubbing a sink could feel as rewarding as sipping your favorite latte? Or wiping down a countertop could bring as much joy as playing with a puppy? The latest researc...
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SCC injects fun into banking in Old National Bank campaign
  • CREATIVE

SCC injects fun into banking in Old National Bank campaign

By Reel Chicago Mar 12, 2025
Banking ads aren’t exactly known for their comedy chops, but Schafer Condon Carter (SCC) is changing that with a sharp and witty new campaign for Old National Bank (ONB). The...
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Daaamp! DampRid’s new campaign puts fun spin on musty odors
  • CREATIVE

Daaamp! DampRid’s new campaign puts fun spin on musty odors

By Reel Chicago Mar 6, 2025
If you've ever walked into a closet, basement, or laundry room and been hit with that unmistakable musty smell, you might find yourself echoing a new catchphrase: "Daaamp!" Tha...
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Nordic Naturals launches national campaign for Omega-3 Awareness
  • CREATIVE

Nordic Naturals launches national campaign for Omega-3 Awareness

By Reel Chicago Mar 4, 2025
March 3rd marked Global Omega-3 Day, an initiative launched in 2021 by the Global Organization for EPA and DHA Omega-3s (GOED) to raise awareness about the critical role omega-...
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Leo brings Oscar twist to Snack Factory’s Pop’ums
  • CREATIVE

Leo brings Oscar twist to Snack Factory’s Pop’ums

By Reel Chicago Mar 4, 2025
Leo and Snack Factory are inviting audiences into a whimsical world of flavor with the launch of their latest game-changing snack, Pop’ums. The brand, best known for disrupti...
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DDB and Orkin launch Chewed Art campaign
  • CREATIVE

DDB and Orkin launch Chewed Art campaign

By Reel Chicago Feb 21, 2025
Orkin Pest Control, regarded as one of the top pest control companies in the industry, is collaborating with DDB Chicago, to creatively raise awareness about termite protection...
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Toyota celebrates Black Men and mobility in new campaign
  • CREATIVE

Toyota celebrates Black Men and mobility in new campaign

By Reel Chicago Jan 27, 2025
Toyota has launched its latest national brand campaign, You Can't Stop My Drive, a bold and heartfelt initiative aimed at celebrating the optimism, determination, and transform...
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Home Instead inspires families in new campaign by FCB
  • CREATIVE

Home Instead inspires families in new campaign by FCB

By Reel Chicago Jan 13, 2025
For many families, the realization that a loved one needs senior care can be an overwhelming and emotional moment. But Home Instead, a global leader in in-home care for aging a...
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Highdive gets “Pretty Dirty” with new Jeep work
  • CREATIVE

Highdive gets “Pretty Dirty” with new Jeep work

By Reel Chicago Jan 10, 2025
Jeep is redefining luxury and capability with the launch of its all-new Wagoneer S, the brand’s first global battery-electric vehicle (BEV). To mark this milestone, Jeep has ...
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Pull-Ups celebrates potty training with Terd and Yureen
  • CREATIVE

Pull-Ups celebrates potty training with Terd and Yureen

By Reel Chicago Jan 10, 2025
Pull-Ups, the brand synonymous with potty training and its iconic I'm a Big Kid Now jingle, is embracing the chaos of potty training in a new campaign creatively led by Leo Bur...
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McDonald’s partners with John Cena for McValue Platform launch
  • CREATIVE

McDonald’s partners with John Cena for McValue Platform launch

By Reel Chicago Jan 10, 2025
Savings just got a permanent ringside seat at McDonald’s as the fast-food giant launches its highly anticipated McValue menu across all U.S. locations. Designed to give custo...
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German Doner Kebab’s introduces bold flavor in new campaign
  • CREATIVE

German Doner Kebab’s introduces bold flavor in new campaign

By Reel Chicago Jan 9, 2025
Fast-growing global kebab chain, German Doner Kebab, is making waves with its first-ever U.S. marketing campaign, “Open Your Mouth Mind.” Known for revolutionizing the clas...
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J Blanton Plumbing partners with Geletka+ in a bold new brand identity
  • CREATIVE

J Blanton Plumbing partners with Geletka+ in a bold new brand identity

By Reel Chicago Jan 9, 2025
J Blanton Plumbing, a trusted name in the plumbing industry, has unveiled a bold new corporate brand identity and repositioning strategy, developed in partnership with creative...
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Jeremy Allen White is at home in new Calvin Klein Winter campaign
  • CREATIVE

Jeremy Allen White is at home in new Calvin Klein Winter campaign

By Reel Chicago Nov 22, 2024
Calvin Klein Studio has unveiled its latest campaign for Winter 2024, once again spotlighting The Bear star Jeremy Allen White. This marks the actor’s third collaboration wit...
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Kleenex perfectly captures First-Day of School moment
  • CREATIVE

Kleenex perfectly captures First-Day of School moment

By Reel Chicago Nov 4, 2024
The first day of school can be an emotional rollercoaster, with parents and children alike feeling a mix of excitement, nerves, and maybe even a few tears. For some, it’s the...
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Mr. Beef helps Southwest Airlines flex its new menu
  • CREATIVE

Mr. Beef helps Southwest Airlines flex its new menu

By Reel Chicago Oct 25, 2024
Southwest Airlines has kicked off a new phase in its “That’s a Big Flex” campaign by teaming up with the iconic Chicago eatery Mr. Beef. For one day only, they offere...
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Fentanyl victims brought back to life via AI in BarkleyOKRP campaign
  • CREATIVE

Fentanyl victims brought back to life via AI in BarkleyOKRP campaign

By Reel Chicago Oct 22, 2024
BarkleyOKRP has launched a powerful new AI-powered campaign, Unfinished Legacies, aimed at raising awareness about the fentanyl epidemic and the tragic loss of lives to acciden...
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Burt’s Bees introduces a sensory wonder in new FCB campaign
  • CREATIVE

Burt’s Bees introduces a sensory wonder in new FCB campaign

By Reel Chicago Oct 15, 2024
FCB Chicago is at the helm of Burt’s Bees’ newest campaign, introducing the brand's fresh platform, "A Touch of Wonder." This campaign takes natural skincare lovers on a wa...
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SKITTLES unparalyzes gen-Z’s commitment issues
  • CREATIVE

SKITTLES unparalyzes gen-Z’s commitment issues

By Reel Chicago Oct 15, 2024
Face it, SKITTLES is strange. But we embrace strange at Reel Chicago. Relish it even. And that's why we are drawn to this thought-provoking new spot created by DDB Chicago and ...
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