REEL WOMEN: Jen Shelley, Director of Communications Whitehouse Post

Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2022 REEL WOMEN. During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Women like Jen Shelley are making “Herstory.” As Director of Communications for Whitehouse Post, Jen Shelley oversees … Continue reading “REEL WOMEN: Jen Shelley, Director of Communications Whitehouse Post”

Whitehouse Post promotes Steve Kroodsma to Editor

Continuing their tradition of cultivating exceptional editorial talent, Whitehouse Post has promoted Steve Kroodsma to their Chicago roster. Born and raised in Michigan, Kroodsma zeroed in on editing early while attending film school at Columbia College in Chicago. “Even as a film student with little-to-no understanding of the advertising industry in Chicago, I knew that there … Continue reading “Whitehouse Post promotes Steve Kroodsma to Editor”

Whitehouse Post marks a new chapter with promotions of five key staff

Whitehouse Post announces the promotion of five key employees to partnership roles, and a new Executive Director of Post Production, as they continue to evolve and build for an exciting next chapter of the company.  Editors Heidi Black, Charlie Harvey, and Adam Marshall join the partnership ranks along with Director of New Business Development Joni Williamson … Continue reading “Whitehouse Post marks a new chapter with promotions of five key staff”

Luke Sloma promoted to editor at Whitehouse Post

Continuing their tradition of growing exceptional editorial talent, Whitehouse Post proudly promotes Luke Sloma to Editor A 2010 graduate of Bowling Green State University in Ohio, Sloma boarded a Megabus bound for Chicago and hasn’t looked back.  Over the past decade, Sloma cut his teeth at various Chicago post houses working his way from intern to vault and spent 2 years … Continue reading “Luke Sloma promoted to editor at Whitehouse Post”

Whitehouse Post expands to Kansas City

International editorial shop now boasts offices in five cities and two continents In addition to their offices in London, New York, Chicago, and Los Angeles, editorial company Whitehouse Post is bringing their award-winning talent to Kansas City. Partnering with creative post house 19 Below, Whitehouse has designed a comfortable and stylish editing suite within their … Continue reading “Whitehouse Post expands to Kansas City”

Whitehouse Post Chicago signs Editor John Dingfield

International editorial company Whitehouse Post is pleased to welcome award-winning commercial editor John Dingfield to their roster. A versatile editor known for cutting comedy, visual storytelling, automotive work, and six Super Bowl campaigns, John has been a fixture in Chicago for almost two decades.   With an MFA in filmmaking and directing from Columbia College, … Continue reading “Whitehouse Post Chicago signs Editor John Dingfield”

REEL WOMEN: Meg Kubicka, Editor at Whitehouse

Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 Reel Women During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready. Meg began her editorial career at Whitehouse Post in … Continue reading “REEL WOMEN: Meg Kubicka, Editor at Whitehouse”

Whitehouse, Cutters, Colonie entrants win Kuleshov

“Eerie explosive work” and “lovely animated sequences” reinforce the competition’s unique creative tradition   AICP’s annual Camp Kuleshov trailer competition announced the 2018 winners for its Chicago component during an event at Rock Bottom Brewery on Tuesday night. Named in honor of legendary Russian editor Lev Vladimirovich Kuleshov, Camp Kuleshov celebrates “storytelling through movie trailers, … Continue reading “Whitehouse, Cutters, Colonie entrants win Kuleshov”

Ewan McGregor, Backyard, Whitehouse industry moves

Ewan McGregor joins RSA as commercial director RSA Films president Jules Daly announced Monday that “The Force” is now with RSA as former Obi-Wan Kenobi, Ewan McGregor, has joined the Ridley Scott-owned company. The acclaimed film, theatre and TV actor, who won a Golden Globe this year for Best Actor in FX’s Fargo, joined for … Continue reading “Ewan McGregor, Backyard, Whitehouse industry moves”

Veteran editor Nikki Vapensky joins Hootenanny post

Creative editor Nikki Vapensky recently joined post house Hootenanny after 18 years with Whitehouse Post, saying she was “ready to move into a different style of company,” adding, “and I’ve always admired Liz Tate and the fact that this is a woman-owned company.”

Vapensky’s body of work includes commercials for McDonald’s, Allstate, Walmart, Disney, and Jello’s “Delightfully Honest” campaign for Leo Burnett.

The Whitehouse and Burnett the big TV Awards winners

Chicago agencies and post houses overwhelmed last week’s International Television Awards, scoring 10 out of 12 top awards for excellence in TV commercials. The awards were held Wednesday, April 20, at the AMC River North theatres before a full house.

The Whitehouse post scored four awards and Leo Burnett earned three.

Dan Bryant back from L.A. as The Whitehouse’s new EP

After 14-years in Los Angeles as an executive producer of commercials, Dan Bryant is thrilled to be working Chicago again, as the Whitehouse Chicago’s new executive producer.

Joining The Whitehouse was a matter of perfect timing on both sides.  A month ago, Bryant and his wife were seriously considering returning to the Midwest after the post house he’d worked for had closed.  

The Whitehouse opens production arm

Come mid-January, The Whitehouse will introduce its first production unit — a three-person team situated in the post company’s Chicago headquarters, where it will produce content for all four Whitehouse offices.

The team of executive producer Matt Abramson, director Alex Fendrich and associate producer Kaitlyn Parks will join after slightly more than a year with Optimus’ “One” production division.

With their “One” assignments wrapping this week, the trio will join The Whitehouse, increasing the number of staffers to 40.

Post house Avenue is set to follow the new media route, with the help of new financial restructuring

With recapitalization recently completed, full-service commercial post house Avenue plans to gear up and aggressively move into the areas of internet content and spot production, said owner/CEO Jonathan Turk.

The financial restructuring has given the company additional funds for expansion “clearly in the many new media opportunities far and beyond conventional television,” said Turk.

The undisclosed financial and strategic investment was made by New York-based RDA Ventures, LLC and partner Harbor Entertainment.

The Whitehouse founders Tardio, Day leave in May; Melissa Thornley named new managing director

The Whitehouse husband-and-wife CEO Charles Day and COO Christine Tardio on May 13 will leave the post house they originally founded in the mid-?90s as The Lookingglass Company.

Under the new management structure, Melissa Thornley was appointed managing director. The company veteran had been an executive producer.

Former executive producer Sue Dawson was named director of post production; Dan McGraw, director of strategic development and technology; Lacey Halama, operations director, and Joe Ruble, director of finance.

Christine Wolf joins Picture North as senior editor

Picture North adds seasoned editor Christine Wolf to their growing post-production team. Transitioning from Whitehouse Post, Wolf brings over 15 years of experience and leadership to the expanding Picture North team, joining Olivia Rose Curry on its roster of senior editors. Originally from Akron, Ohio, she found her love for editing while studying music and … Continue reading “Christine Wolf joins Picture North as senior editor”

Cap Gun signs global director Amit Gupta

Award winning director Amit Gupta joins Cap Gun roster. Los Angeles-based Gupta became interested in directing as a teenager when the movies Poltergeist and Star Wars opened his eyes to the world of visual effects.  “I was fascinated with the camera technique and visual trickery,” says Gupta.  “I soon picked up photography and began making short films and reading … Continue reading “Cap Gun signs global director Amit Gupta”

Barbizon Lighting welcomes Joel Fisher as Northeastern Director of Operations

Barbizon Lighting Company announces Joel Fisher as the new Northeastern Director of Operations. Fisher joins the Barbizon Lighting Company with over 20-years of experience in the media and entertainment industry. Fisher’s unique background in entertainment production, corporate operations, and customer/employee/supplier relations uniquely suits him to be a key strategic leader in the Northeast Region as … Continue reading “Barbizon Lighting welcomes Joel Fisher as Northeastern Director of Operations”

Framestore: Anh Vu goes back to school with Macy’s

This school year, it’s not just students and teachers that are coming back to classrooms — it’s smiles, backpacks, long overdue high fives and even pants that aren’t sweatpants. Framestore Pictures Director Anh Vu brings her unique aesthetic to Macy’s once again for its 2021 back to school campaign, encouraging kids and their families to … Continue reading “Framestore: Anh Vu goes back to school with Macy’s”

Carbon creates Babybel Plus+ launch films for Havas

The beloved Babybel characters are back, and this time with superpowers. Directed by Carbon’s Liam Chapple and produced at Carbon for Havas, the ‘Introducing Babybel Plus+’ campaign launches the brand’s new Plus+ Vitamins and Probiotic range.   From commercials to social media cuteness, the campaign features mini heroes with super strength! “When we first saw … Continue reading “Carbon creates Babybel Plus+ launch films for Havas”

Gentleman Jack Tennessee Whiskey celebrates Milestones

Gentleman Jack Double-Mellowed Tennessee Whiskey has launched “Milestones,” the brand’s first spot in the global “Make it Count” campaign for the Jack Daniel’s brand family.  The super-premium whiskey’s campaign encourages consumers to mark the special moments with the people who matter most. Although we often think of only honoring the big moments, like a graduation, they … Continue reading “Gentleman Jack Tennessee Whiskey celebrates Milestones”

Editor John Dingfield comes home to Cutters

High-end editorial boutique Cutters announces the return of Editor John Dingfield to its roster. The announcement was made by Cutters Studios President/Managing Director Craig Duncan and Managing Editor Grant Gustafson. Since launching his career with Cutters back in 2000, Dingfield has established himself as a go-to editor for comedic and storytelling campaigns of the highest … Continue reading “Editor John Dingfield comes home to Cutters”

2020 in Review: Top Chicago advertising campaigns

It’s hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talking about COVID, the election and Black Lives Matter. We had no idea we were only a few weeks and months away from all … Continue reading “2020 in Review: Top Chicago advertising campaigns”

Dog vs Snowman in Greenies campaign by adam&eveDDB

A little boy puts the finishing touches on his snowman, before the dog playfully pulls its arm off in a moment of shock and deadpan comedy in this Greenies campaign. The resolution is giving the dog a Greenies Dental Treat, which is positioned as “something better for your dog to chew on.”  The video was … Continue reading “Dog vs Snowman in Greenies campaign by adam&eveDDB”

Jack Daniel’s makes first global campaign count

Guess Jack Daniel’s always wanted to do this. In a historic move, the whiskey brand is introducing its first truly global creative campaign, “Make it Count.” The campaign showcases a new way of thinking for the 154-year-old brand that celebrates the people who drink it. As a global brand that wanted to fuel its iconic … Continue reading “Jack Daniel’s makes first global campaign count”

Manuela Hung’s ‘Handpan Journey’ premieres at MFF

Reel Chicago goes Behind the Scenes with Manuela Hung on the making of her fascinating documentary, Handpan Journey premiering at Midwest Film Festival’s Female Filmmaker Night. If there was a Chicago award for lifetime achievement, dedication and love for film, Manuela Hung would be a top contender.  She has been an active part of Chicago’s … Continue reading “Manuela Hung’s ‘Handpan Journey’ premieres at MFF”

REEL WOMEN: Laurie Adrianopoli, EP Sales/Mktg at Carbon

Editor’s Note: They are leaders. They are inspirational. They are mentors. They are visionaries. They are, quite frankly, badasses. They are our 2020 Reel Women During Women’s History Month, you will be able to meet these incredible personalities in Advertising, Entertainment, Media and Production. Get ready. Laurie is a native Chicagoan who enjoys being a … Continue reading “REEL WOMEN: Laurie Adrianopoli, EP Sales/Mktg at Carbon”

At Cinespace and beyond. Who’s working today.

Over the past week it’s safe to say that the Illinois film community is doing their best to ensure that their employees are safe during this unfortunate time. In light of worldwide health concerns about the impact from the COVID-19 virus, many have postponed production until further notice. Starting Monday, Cinespace will close the secondary … Continue reading “At Cinespace and beyond. Who’s working today.”

AICP Midwest lists all who are open for business

Reel Chicago supports all efforts of those who are working, boots on the ground, to service their clients during these most difficult times. Below is a list of AICP Midwest members who are open for business, supplied by Lisa Massuer, AICP Midwest President. FROM AICP MIDWEST  Collectively, the National AICP community has been working to … Continue reading “AICP Midwest lists all who are open for business”

Sneak peek at State Farm’s new ‘Not the One’ spot

After meeting Jake, a new face of State Farm who appeared during the company’s Super Bowl pregame spot, consumers might be wondering where the brand is headed next. Now, the wondering is over, and it was hilariously worth the wait. Launching tomorrow, State Farm’s new multi-year campaign, Like a Good Neighbor, re-envisions how the brand … Continue reading “Sneak peek at State Farm’s new ‘Not the One’ spot”

McDonald’s teams up with DJ Shawn Wasabi

Wildly popular DJ Shawn Wasabi takes a break from a gig to fuel up on some McDonald’s in a new spot showcasing the restaurant’s Bacon BBQ Burger and Snickerdoodle McFlurry. Released yesterday, The new Bacon BBQ Burger and Snickerdoodle McFlurry begins and ends with the green-haired sensation entertaining party crowds. In between the action, the … Continue reading “McDonald’s teams up with DJ Shawn Wasabi”

AICP helps feed the hungry and homeless

Every year the AICP chooses a local non-profit whose goal is to feed the hungry and homeless to sponsor during the season of giving. This year, AICP Midwest has chosen to team up with the Greater Chicago Food Depository (GCFD) by hosting both a traditional food drive-stationing drop off boxes around the city as well … Continue reading “AICP helps feed the hungry and homeless”

Banner unveils branding and leadership re-launch

Blackhawks TV spinoff is a ‘little company with a big heart’ that pumps far beyond the world of sports Celebrating a decade of creating video content for clients such as the Chicago Blackhawks, Chicago Cubs, Google, Amazon, and Reddi-wip, Banner today announced the re-launch of its business under the direction of new leadership that expands … Continue reading “Banner unveils branding and leadership re-launch”

2019 Camp Kuleshov Winners

Optimus’ Kathryn Schade, Cutters’ Magdalena Hernandez, Another Country’s Logan Vines take first places in Graphics, Editorial, and Sound Design Camp Kuleshov, AICP’s annual trailer competition for assistants and junior-level employees at member companies, challenges entrants with re-imagining or reworking films by creating new trailers that cast the movie in a different genre than originally released. … Continue reading “2019 Camp Kuleshov Winners”

DDB celebrates State Farm commitment to doing good

Chicago agency helps insurance company get laughs with Heimlich maneuvering, crosswalk assisting, and whale saving in ‘On The Board’ DDB created a flurry of humorous scenes to help State Farm generate laughs and spread kindness through On The Board, a new commercial highlighting the power of collective good. Tracking a pair of zealous co-workers who … Continue reading “DDB celebrates State Farm commitment to doing good”

Kraft puts gender pay gap into nut bags

NUT-rition teams up with Laura Dern, mcgarrybowen, Whitehouse, and Another Country to shine a light on pay inequality on National Equal Pay Day NUT-rition is a brand that believes women should demand more — more from their snacks and more from their lives. But women today face bigger issues than finding the right snack. On … Continue reading “Kraft puts gender pay gap into nut bags”

Fast Horse enlists ‘SNL’ alum Cheri Oteri for Fiber One

The Minneapolis agency and the versatile funnywoman help the snack maker encourage people who need more fiber in their diet According to “Food Navigator” for some consumers, digestive health is about avoiding foods that make them feel bloated or lethargic, for some, it’s about ‘roughage’ and ‘regularity.’ Fiber One does not want to be avoided. … Continue reading “Fast Horse enlists ‘SNL’ alum Cheri Oteri for Fiber One”

mcgarrybowen creates holiday thrills for Crayola

A colorful campaign rouses the holiday spirit with DIY adventure and lovable crayon characters The Crayola characters are back this holiday season and are starring in two action-packed holiday spots. Stepping out into the real world and leveraging cinematic appeal and humor, they connect with kids and adults alike. In Rube Goldberg Machine, Scarlet, Gus, … Continue reading “mcgarrybowen creates holiday thrills for Crayola”

Allstate’s Purple Purse creates experiential film

Explores Lyft passengers’ reactions when faced with domestic and financial abuse   This past June, Reel Chicago reported on the Allstate Foundation “Purple Purse” – an initiative aimed at ending domestic violence through financial empowerment – aligning itself with tennis champion and philanthropist, Serena Williams. Now, Leo Burnett has created a smack-you-in-your-face experiential 2:40-minute piece, … Continue reading “Allstate’s Purple Purse creates experiential film”

Pacifico’s new campaign advises, “live life anchors up”

Hey dudes and dudettes, Cramer-Krasselt has launched the first national integrated campaign for Pacifico Beer. The brand was developed in 1900 and brought to Baja, California in the 1970s by surfers. It’s a long-time west coast favorite and is now one of the fastest-growing brands in the Constellation portfolio (Corona, Modelo). Poised at the intersection … Continue reading “Pacifico’s new campaign advises, “live life anchors up””

Carbon’s thrilling adventures with boxes and paper

Carbon, Whitehouse Post, and Cramer-Krasselt combined spy-thriller cool with cute-mascot warmth in a pair of spots for the Paper and Packaging Board that debuted in February. Box Mission and Paper Pitch star a corrugated box and a ream of paper that spring to life during a home delivery and a corporate meeting.   Animated with … Continue reading “Carbon’s thrilling adventures with boxes and paper”

Carbon acquires Filmworkers and Vitamin

Chicago visual effects and design studio Carbon has acquired Filmworkers and Vitamin, becoming the second largest purveyor of enhanced film and video imagery in the city. Along for the ride are former Filmworkers Creative Director Rob Churchill and Vitamin Creative Director Danny DelPurgatorio, who are now part of the team at Carbon, which is a … Continue reading “Carbon acquires Filmworkers and Vitamin”

Burnett, Mayhem make new resolution for Allstate

During a season when people make resolutions, why shouldn’t that pesky character from Allstate, Mayhem, make some as well? The character whom Leo Burnett pitched to Allstate as “Mr. Mayhem,” has been played to dark comic perfection by actor Dean Winters since 2010. With his black suit, dress shirt and black necktie, he has always … Continue reading “Burnett, Mayhem make new resolution for Allstate”

OKRP drops a joyful new campaign for Big Lots

Well, I guess it is November, so we have to talk Christmas campaigns. I wish I could get through Thanksgiving first because I’m serving a fried turkey again. If you haven’t tried it, do. Mmmm. Where was I? Oh, yes: Christmas campaigns. Since O’Keefe Reinhard & Paul does good work, let’s talk about the new … Continue reading “OKRP drops a joyful new campaign for Big Lots”

Burnett and Samsung’s cure for “Low Battery Anxiety”

I’ve been in this situation way too many times. I’m streaming Netflix on my phone streaming Spotify and suddenly my once inviting Green Lantern-green battery icon changes color into a vile Satanic red. I sweat trying to finish up my hike and song or search desperately in the dark for my power cord. Then wham! … Continue reading “Burnett and Samsung’s cure for “Low Battery Anxiety””

Rob Gregory, Gretchen Praeger, Carmichael Lynch

Rob Gregory wins American Photographic Awards “Series” category Congratulations are in order for local photographer, Rob Gregory, who was named a winner in the 2017 American Photographic Awards “Series” Category.   Earlier this year, we covered a series Gregory did for Cancer Kids featuring them as superheroes. Below are a couple of pieces from the … Continue reading “Rob Gregory, Gretchen Praeger, Carmichael Lynch”

Cap Gun signs director Raúl B. Fernández

Award-winning director Raúl B. Fernández has joined the Chicago roster of Cap Gun Collective.

Besides wielding a significant body of work for international brands like Chevrolet, Amazon, Coca-Cola and Durex, he also boasts a Cannes Lion and a D&AD Pencil.

The Argentinian-born lensmaster lived throughout the western hemisphere for much of his youth before settling down at the University of Southern California’s School of Cinematic Arts long enough to earn a Masters in film.

Burnett and P&G inspire girls in new Always work

Earlier this week, I reported on a great girls’ STEM movement Leo Burnett Chicago is doing with ComEd. Today, we see Burnett’s genuine commitment to girls in work for Always.

Three years ago, the agency and Procter & Gamble’s Always brand launched #LikeAGirl to critical acclaim. By educating millions about puberty and their cycle, the brand helped girls feel confident and inspired to reach for their goals.

The campaign makes a welcome return in a 1:20 video, this time tackling the fear of failure girls tend to experience during puberty.

Wrestler John Cena stars in new Hefty spots by Havas Chicago

John Cena is not a great actor. I can safely say that since, well, he is nowhere around and I’m in the confines of my apartment!

That said, the wrestler-turned-TV-star-turned Hefty spokesman sure is likable.

And it’s his “Dwayne Johnson” likability that bodyslams any other spots this week and places these new Hefty trash bag spots, from Havas Chicago, into RAW.

Not WWE RAW. Reel Chicago RAW!

Panama campaign welcomes everyone but tourists

Hoping to boost its tourism numbers from the U.S. and Canada, The Panama Tourism Authority hired VML as its AOR in 2016.

The result is a campaign that positions the Central American country — with relatively underdeveloped infrastructure — as a point of destination for Indiana Jones and Laura Crofts rather than fat, lazy beach bums looking for cabanas and Mojitos.

You ain’t going to find The Real Housewives of Wherever glamming it up here!

MIFF’s Nov. 15 Ad Shorts Night to premiere 12 films

The 7th annual Ad Community Shorts Night at the Midwest Independent Film Festival will screen Tuesday, Nov. 15 instead of its regular First Tuesday Nov. 1 date, deemed as being too close to Nov. 8 election night. They are:

Hell,” John Malkovich reads Plato’s “Allegory of the Cave” while illustrations depicting humans’ worst atrocities animate edited, graphics by Ryan Gilbert and sound design by Brian Leitner.

AICP expects 300 guests at annual social event, 4/7

MEET. DRINK. TALK. — that’s the official title of AICP-Midwest’s popular annual event held exclusively for Midwest agency, commercial production and editorial professionals Thursday, April 7 at The Underground.

More than 300 guests are expected from AICP member production companies and their agency clients, “to eat, drink and “talk face-to-face in a comfortable, casual environment,” notes Stan Glapa, Cineverse rentals manager and a member of the event planning committee.

Bulls enter their 50th season, still “Good as Gold”

When the Chicago Bulls players jog into the court at the United Center to the roar of the crowd tonight, Oct. 27, they will be starting their 50th season of NBA basketball.

Helping to celebrate the Bulls’ golden anniversary, the first of three new 2015-16 spots, with the theme, “Chicago Basketball is Golden,” will start air today.

Corona/C-K “Cast Away” first effort from new ECD

The debate goes on.  At least in our mind.

Was it the right thing to do for Corona Extra beer, its Chicago-based importer and distributor Crown Imports and ad agency of record Cramer-Krasselt/Chicago, to go and change the look and feel of the beach-themed advertising that had become — at least in our mind — as close to classic as one could get in the beer advertising universe?

The change began to happen a while ago.

’51º South’ web series visits remote Falkland Islands

When former Columbia College classmates Jamie Gallant, now an associate producer at DDB, and British native Vern Cummins first visited the Falkland Islands last year, “we recognized the need for the voices of the Falklands to be heard,” Gallant says.

An archipelago off the southern tip of South America, the Falklands have been a British territory since 1774 and the site of a 1982 war between Britain and the military junta that ruled Argentina.

Ad Community Shorts Night screens 15 films Oct. 1

The 3rd annual Advertising Community Shorts Night Tuesday at the Midwest Independent Film Festival, Tuesday, Oct. 1, presents the work of 15 filmmeisters from ad and marketing agencies, post/production houses, still photographers, Second City and Steppenwolf, from Chicago, Madison and Detroit.

Earlier this month a jury of knowledgeable souls from various aspects of visual media production judged an imaginative collection of entries from one to 16 minutes in length.

Melissa Thornley heads Beast Editorial

After spending a year running her own solo rep firm and realizing she missed the collaboration inherent in a creative company, Melissa Thornley happily returned to the postproduction business last week.

She was named executive producer of Beast Editorial’s Chicago office, one of five branches of the off-line editorial boutique specializing in commercials, web virals and music videos.

L.A.-headquartered Beast Editorial, with offices in Austin, Detroit, New York and San Francisco is a wholly owned subsidiary of publicly traded Ascent Media.

POWERADE prioritizes wellbeing over winning in new campaign

Publicis Italy, Publicis Mexico, Leo Burnett Chicago, Digitas NY celebrate the power of the pause in new campaign, with post from Whitehouse Chicago, Framestore Chicago, Another Country. The POWERADE brand is celebrating the power of the pause—prioritizing wellbeing over winning—with a new global communications platform launching this week. A TV commercial featuring USA Olympic gymnast … Continue reading “POWERADE prioritizes wellbeing over winning in new campaign”

ATKPLN continues Chicago expansion with three key hires

On the heels of the announcement of creative studio ATKPLN ’s expansion into Chicago with the addition of Larissa Berringer, the company has doubled down on its exposure to extreme winter weather with three additional key hires. Also joining in Chicago is Daniel Pernikoff as Associate Creative Director, Travis Saul as Creative Technical Supervisor and Scott Rachwalski as Art Director/CG Supervisor. Combining … Continue reading “ATKPLN continues Chicago expansion with three key hires”

Porsche casts Bill Nye to teach Electric Taycan

Who doesn’t love Bill Nye, the Science Guy? Porsche certainly does, as the luxury brand has tapped Nye for a five-part web series explaining the engineering of the battery electric Taycan. Launching today, the project is aptly titled “Bill Nye Explains the All-Electric Taycan.”  This is a fast follow to last month’s “Going the Distance” 8-minute film with … Continue reading “Porsche casts Bill Nye to teach Electric Taycan”

The Distillery Project uses American ingenuity on Presto

The Distillery Project (TDP) has created advertising campaigns for two national Presto Industries products. Spots for the innovative Stuffler Stuffed Waffle Maker and the Dorothy Rapid Cold Brewer launch this week and run through the holiday season. This is TDP’s first work for Presto, after winning a pitch in August of 2019, and the brand’s first campaign … Continue reading “The Distillery Project uses American ingenuity on Presto”

Optimus hires award-winning editor David Cea

Leading production and post house Optimus today announced that it has added Editor David Cea to their roster. With 15 years of experience in New York and Chicago, David Cea has worked with some of the most respected names in the industry and he brings to Optimus an impressive portfolio, featuring many award-winning spots. “I’ve … Continue reading “Optimus hires award-winning editor David Cea”

McDonald’s brings international flavor to U.S.

New Worldwide Favorites campaign brings taste of Spain, Canada, Australia and the Netherlands to U.S.stores Ever wonder what McDonald’s menu is like around the world? C’mon of course you have. Well, now the fast food giant is allowing its customers to sample some of their global menu items. For real. Or as they say in … Continue reading “McDonald’s brings international flavor to U.S.”

DDB, Miller Lite, Eric Andre play ‘The Cantroller’

After you drink the beer inside, the Cantroller continues to operate your video games I’m suddenly reminded of the line Tim Robbins said in The Coen Brothers’ Hudsucker Proxy, “You know, for kids!” Okay, this “ludicrous” (DDB’s words in a press release, not ours) product innovation they’ve created for Miller Lite is definitely not for … Continue reading “DDB, Miller Lite, Eric Andre play ‘The Cantroller’”

The Colonie adds three assistant editors

Priscilla Perez, Lexi Midkiff, and Lindsey Fisher help meet demand at the growing editorial and post company Postproduction boutique The Colonie has announced the addition of assistant editors Priscilla Perez, Lexi Midkiff and assistant editor / assistant motion graphic designer Lindsey Fisher to its full-service editorial staff. Along with the expansion of its editing staff, … Continue reading “The Colonie adds three assistant editors”

Thornley directs The Imperial Sound’s ‘A Man Like You’

Commanding vocals and Tower of Power-style horns make an audiovisual sensation that jumps with nearly four minutes of soulful good times Melissa Thornley tapped into some of the best things about Chicago’s film industry and music scene while directing and producing the video for The Imperial Sound’s “A Man Like You.” Besides mixing the group’s … Continue reading “Thornley directs The Imperial Sound’s ‘A Man Like You’”

Cutters Studios welcomes editor Livio Sanchez

Virtual reality storytelling pioneer and internationally-acclaimed editor Livio Sanchez joins Cutters Studios New York location   (New York — 20 July 2018) – Cutters Studios is very proud to announce the addition of internationally-acclaimed editor Livio Sanchez to its New York staff, effective immediately. The announcement was made by New York Executive Producer Elizabeth Krajewski. … Continue reading “Cutters Studios welcomes editor Livio Sanchez”

Havas launches elegant new campaign for Moen

  Moen celebrates how water designs our life with four product-focused spots     And you thought Havas only did amazing installations. The Chicago agency has kicked off a new advertising campaign for North Olmsted, Ohio-based Moen that can only be described as dramatic and beautiful. You know, just like water can be. The #1 … Continue reading “Havas launches elegant new campaign for Moen”

DDB and “I, Tonya” director help State Farm fill in blanks

What happens when your she shed goes to smithereens when it’s sauteed by fire … after a lightning strike? That’s the idea behind DDB Chicago’s engaging and humorous new national campaign for State Farm which broke during the season finale of NBC’s This is Us. Titled, “Here to Help _____ Go Right,” the initiative is … Continue reading “DDB and “I, Tonya” director help State Farm fill in blanks”

Cramer-Krasselt & Porsche cobble together a visceral spot

Well, this Reel Ad of the Week from Cramer-Krasselt made me smile. I was not aware of perhaps the coolest Italian cobbler this side of Geppetto, but Porsche USA and Cramer-Krasselt have now introduced me to the legendary artisan Ciccio Liberto. Who is Ciccio Liberto, you ask? (And why do we care?) Well, for over … Continue reading “Cramer-Krasselt & Porsche cobble together a visceral spot”

Staff adds, changes at Cap Gun, Periscope, DDB

NAMES IN THE NEWS. Industry veteran Tom Fletcher, the former Fletcher Camera & Lenses executive, was named director of sales at Fujifilm’s optical devices division. In his new post, Fletcher, who has been consulting for the company for almost a year, will oversee sales and promotion of Fujifilm’s broadcast and cinema lenses in North America, reporting to division VP Gordon Tubbs and working out of a Lake Forest office.

Sonixphere’s original score adds humor to DDB spots

Sonixphere created an original orchestral score highlighting the humor in La Quinta hotel chain’s new two-spot campaign, “Win@Business,” from DDB Chicago, giving the LaQuinta mnemonic a symphonic makeover.

The character-driven spots feature company guys who aim to win at business by rehearsing their plan of attack the night before in their La Quinta rooms.

Under the supervision of DDB SVP/GCDs Barry Burdiak and John Hayes and CDs Tim Green and Bart Culberson, the two 30s were directed by Brian Billow of New York-based O Positive, LLC, and edited by The Whitehouse’s Dave Cea.

Bliss’ “Magic Piano” hits the right seasonal note

BOB BLISS CREATIVE’S “CHICAGO’S MAGICAL PIANO” is a 4-minute YouTube holiday delight – a Christmas-decorated piano at Union Station that magically bursts into just the right song to interact with the passerby, from a little girl playing “Chops Sticks” to Santa himself, who cautions the piano to soften its volume while he strides by, a bag o

Beast names agency producer Peter Hullinger EP

Agency producer Peter Hullinger started his new postproduction career Wednesday, Nov. 13 as executive producer of Beast editorial, Method visual effects and Company 3 color, the Chicago branch of LA-based Deluxe Entertainment.  He had been a senior producer at Y&R for the past two-and-a-half years.

Hullinger leads a staff of 25, including four editors and two producers for Beast. 

AICE sets Kevin Bacon films for trailer competition

AICE Chicago’s Camp Kuleshov organizers have chosen actor Kevin Bacon’s movies for the theme of the chapter’s annual movie trailer competition for assistant editors and assistant audio engineers.

Chicago-originated Camp Kuleshov, now part of AICE chapters nationwide, challenges assistants and non-assistant staff of AICE member companies to create unique trailers for “original new films,” which can be either movie mash-ups or new genres.

20 West’s new docusoap set in famous Texas bar/grill

TWO NEW SHOWS FOR 20 WEST PRODUCTIONS. According to Scot Thor, SVP/development and production, the Intersport division is going into production into its first MTV program – a docusoap called “South of Heaven.” It follows the beautiful 20something girls who work at the famous “Redneck Restaurant and Bar (a fan gave it 5 stars: 3 stars for the food and an extra 2 stars for the women) in Lewisville, Texas, near Ft. Worth. 

It’s now obvious: integrated shops are the new game

I had an interesting takeaway from the recent AICP Meet.Drink.Talk event. As always, it was madly attended, but the attendees seemed to have shifted from a mix of traditional production/crew/postproduction folks, with a small turnout of agency, to a mixture highly skewed to post, integrated production, motion design and hybrid peeps.

This new turnout wasn’t surprising, because it closely follows what I see as a continuing trend of talent growth to feed the robust demand for content, especially at moderate budget levels.

Red Car “reenergized” by Kristinat, Rosenblatt hires

Red Car Chicago is revving up with a new philosophy, fresh new talent and a determination to revive and elevate the Red Car brand to rank among the top three editorial boutiques in Chicago, says managing director Carrie Holecek.

Towards that end, Red Car hired editors Keith Kristinat from Utopic and Texas native David Rosenblatt, a freelance long-form and feature editor, along with three young men in their first jobs as assistant editors.

The Mill opens March 4 with 12 new-to-city staffers

Jared Yeater has visited and done business in Chicago “many, many times,” he says, and in mid-February he will take up permanent residency as the executive producer of The Mill Chicago.

The new Chicago branch of the international visual effects and design company officially opens March 4, within The Whitehouse’s River North offices, with a staff comprised of “a few persons from each of our three offices,” says Yeater. 

Cutters wins at AICE; Beast boosts Bradley

KUDOS TO CUTTERS for winning three top 2012 AICE awards at the ceremony held Thursday in Marina Del Ray Ritz Carlton. Editor Chris Hafner scored Best of Chicago and Best Automotive for Fiat 500 “Karl Abarth,” and John Binder of Another Country aced Best Sound Design for Allstate.  Optimus Design won for Best Design for Craftsman. 

Carrie Holecek joins Red Car as managing director

EXECUTIVE PRODUCER CARRIE HOLECEK left Bridges Media and crossed over to Larry Bridges’ Red Car post facility to become its newly appointed managing director.

Red Car’s executive producer Jon Desir, who also carried the managing director title, will continue to handle EP duties. Desir says the team approach he and Holecek will employ is a new one for the company.

New BBDO Lottery spot involves giant jar of marbles

Energy BBDO/Chicago is about to unveil a major ad campaign for the Illinois Lottery’s new “Cash Spectacular” game.   The new game will award 7.6 million prizes — four times more prizes than all the cat videos on the Internet and 22 times more prizes than O’Hare Airport has flights each year, or so we’re told. Props to the person who came up with these bits of trivia.

The new Lottery game, by the time it has run its course, also will yield 25 new Illinois millionaires, unless, that is, a lucky Lottery winner already happens to be one.

Jim Olen named Protokulture’s VP/managing director

After Jim Olen shuttered Rhythm Café last October, after 14  years as a commercial music house, he became a consultant with post and production companies “who were looking for a fresh point-of-view, a new perspective on business, a way to reinvent themselves,” he says.

When Olen approached John Michaels, the Protokulture owner/designer didn’t want a consultant – he wanted Olen to put his skills and energies exclusively into his eight-year old company and hired him as Protokulture’s VP/managing director.

Burnett kills with 35 wins at NY Int’l Ad Awards

LEO BURNETT WORLDWIDE was not only the “Agency of the Year” at the International Advertising Awards in New York earlier this month, but it won a record 35 awards, including six of the total 24 Gold prizes, from 14 global offices. “This demonstrates yet again, the remarkable creative talent we have residing inside this network,” boasts Leo Burnett Global CCO Mark Tutssel.

Superman flies into Chicago to film here this summer

“SUPERMAN: MAN OF STEEL” lands in Chicago in early summer for a reported 12 weeks of prep and 12 weeks of filming.  The  Warner Bros. blockbuster-budgeted adventure/fantasy stars handsome, young Brit star Henry Cavill  (“The Tudors”) as the Caped Crusader and feisty Amy Adams (“The Fighter”) as smart, tough, warm ambitious and adoring Lois Lane.

Beast Editorial adds its first Smoke artist

BEAST EDITORIAL IS SMOKIN’ with the additon of Smoke artist Mark Anderson hired last month upon his return home from a two-year stint at Crash & Sue in Minneapolis. “The first day I got there I learned the company had been sold to an employee,” Anderson says. “It wasn’t quite what I had expected.”

Cutters adds new editor/partner

Grant Gustafson, award-winning spot editor known for his high-profile work on Anheuser Busch brands, has joined Cutters, from a dozen years at The Whitehouse and its predecessor company, The Lookinglass.

Gustafson joined in mid-August as Cutters ninth Chicago editor and the fifth partner of the 25-year old post house. The move, he says, “felt like a good career move to branch out and expand my horizons.”

“It’s exciting to have Grant join us,” says Cutters founder/president Tim McGuire.

Thank YOU, Ron Howard!

WHAT AN UNEXPECTEDLY NICE GESTURE. In surely what’s got to be a first in the 35-year annals of Hollywood-in-Chicago entertainment production, departing director Ron Howard, stars Vince Vaughn and Kevin James, and the cast and crew of “The Dilemma,” placed a full page ad in the Sun-Times Friday.

The ad thanked Chicago “for a great shoot and a great time in your town!”

The ad offered “Our special thanks to ?

Pilots under consideration for fall debuts

PILOT UPDATES. Networks this week began screening and evaluating 68 pilots that were shot during the first quarter for possible prime-time fall series slots. Here’s the reaction to four of the six that were filmed in Chicago, according to Deadline/Hollywood:

“Ride-Along:” Shawn Ryan’s cop drama is a contender.

“Pleading Guilty:” Not getting a lot of buzz on this legal drama starring Jason Isaacs, but some say it’s heating up.

James Dierx wins Splice Capades’ grand prize

Assistant editor James Dierx of The Whitehouse took home an Avid Media Composer 4 as the grand prize winner of this year’s Splice Capades — the local AICE competition for assistant editors and non-editors.

More than 100 postproduction house staffers crowded into the Bottom Lounge recently to see cheer the winners and see results of the 8th annual challenge of cutting something new and different out of something old and familiar.

Illinois is the “State of Romance” for NBC pilot

LOVE IS IN THE AIR for the first Hollywood project to be shot in Chicago so far this year, breaking the nine-month dry spell and portending more business ahead. The NBC half-hour pilot, “State of Romance,” gets underway March 30.

The half hour romantic comedy, described as a modern day “Pride and Prejudice,” will shoot for eight days entirely on location ? no sets called for at all.

Essanay is supplying the lighting and grip equipment. UPM is Rich Lederer (“The Beast”). Universal Media Studios is producing the single-camera project.

Kartemquin trio goes behind the scenes

IFP’S 2009 PRODUCERS SERIES April 4-6 and April 18-29 at Columbia College focuses on documentaries. Toplining the series is a Kartemquin trio of creative director Gordon Quinn, producer director Steve James (“Hoop Dreams”) and editor/director of post Leslie Simmer.

Vitamin stoked with new energy

David Rosen is giving Vitamin a dose of zest as executive producer of Vitamin, the design-driven production division of Filmworkers club.

He is helping to further amplify and integrate Filmworkers’ mighty production and post resources to broaden its scope of business as a more aggressive competitor in the brave new world of new media.

A commercial director/production veteran, Rosen devoted all of last year in Los Angeles to explore the changing tide of new media. “I developed ideas, pitched weberies and produced cross-platform projects.

Editing without boundaries

The brave new technology world that fractured old models has created numerous new ways to break old boundaries in doing business in the visual media industry today.

One of those business models is Ted Lega and Clark Jackson’s Protein Editorial, which takes “a custom editorial approach to each project” through a group of affiliated, independent talent from across the U.S.

The partners plan an official Oct. 17 opening, although they had spent many months perfecting their model ? basically editing without boundaries – which is fairly unique to Chicago post.

Executive producer Adam Marton take the entreprenurial route with his own AM Films

Since opening his own production company, AM Films, in May, executive producer has been occupied with a steady stream of business from spots, corporate, graphics and development of TV shows.

AM Films is Marton’s first entrepreneurial effort, after almost a dozen years marketing and producing all forms of visual media for big local post/production houses.

He spent a decade with Film & Tape Works where he consistently brought in $2-$3 million worth of annual commercial, TV show production and post business.

Optimus’ first catered affair for 500 a stylish introduction to two new facility features

OPTIMUS’ PARTY Thursday for 500 invited clients to introduce two new facility features, was one of the most elegant business-sponsored events in recent memory ? and Optimus’ first-ever formally catered party, said president Tom Duff, with catered nouvelle food stations and lavish bars on each of the four floors visited by guests.

Located on the second floor is their new “more tricked out,” bells and whistles audio room, manned by engineer Joel Anderson.

Sandra Gordon divides her time between
freelance production and presiding over the IPA

WHO SHE IS: A freelace producer and postproducer of commercials and long-form films for 15 years, Sandra Gordon is president of the volunteer Illinois Production Alliance.

As IPA president, Gordon’s goal is to grow and promote the market, and to inform filmmakers about the Illinois filmmakers tax incentives. “The IPA was responsible for their enactment,” she says.

PROS OF FREELANCING: “It’s not a mundane, everyday job.

Making the cut: Outsider’s Madalinski wins top prize at Trailer Park assistant editor contest

Assistant editors showed they’re a cut above the ordinary at AICE’s 6th annual Trailer Park contest Aug. 9 at the Horseshoe bar to an enthusiastic crowd of about 200.

Grand prize winner of an HD TV set was Outsider assistant editor Laura Madalinski for her 90-second trailer selling the action movie “Hero.”

First and second runners up Ruben Vela of Optimus and Brian Hepner, also of Outsider, each scored a $100 gift certificate from the Apple Store.

Hepner’s trailer was a Spoof of the 1985 brat pack movie “St.

Illinois Production Alliance board unanimously elects TV-film producer Sandy Gordon president

Running on a pledge to reinvigorate the Illinois Production Alliance and expand its activities to a larger constituency, film and television producer Sandy Gordon was unanimously elected president of the six-year old organization.

Gordon, who ran unopposed and will serve a one-year term, succeeds Eileen Willenborg, who had been IPA president since 2004.

Sexton says goodbye to friends, heads for L.A.

THE WEATHER WAS FRIGID, but the feelings were warm as 50 guests said a fond good-bye to former IFO director Brenda Sexton at a party hosted by her friend, Chaz Ebert, at Gibson’s Monday night.

Sexton reminisced about some of the highlights and triumphs and individually thanked many of the people in the room for their support her during her four years at the IFO helm.

She remarked laughingly that she’d been told “nobody ever says no to me,” a testament to her sales ability as she sought sponsorship and cooperation for high profile IFO events.

“Happyness'” Chris Gardner in Wal-Mart spot

CHRIS GARDNER, whose determination to succeed was amazingly chronicled in the movie “Pursuit to Happyness,” appears in a Wal-Mart spot celebrating Black History Month.

Directors Corners’ Al Hawkins directed for E. Morris, Barb Stieglitz produced for the agency, The Whitehouse handled post and Gamebeat Studios the music.

Everyone in ad biz, commercials expected to attend AICP show Nov. 16 at History Museum

Don’t let the fact that only three local companies?none of the big ones you’d expect to be represented?deter you from attending the 15th annual AICP Show Nov. 16 at the Chicago History Museum.

This year’s show expected to attract a record audience of 800, making it not only advertising’s, but the visual arts community’s biggest event of the year.

Centerpiece of the evening is the 90-minute reel honoring the art and technique of the commercial in 23 categories and mostly produced by the big bicoastal companied.

THE REEL THING: Sears’ monster 28 spot shoot

A MONSTER SEARS SHOOT is taking place ? 28 spots in all ?directed by Hollywood’s Patty Jenkins, writer/director of Academy Award winning “Monster,” starring Charlize Theron.

The monthlong shoot, handled by bi-coastal MJZ, takes place in suburban locations, with one day in Chicago. The 40 principal actors are being cast by David O’Connor.

Y&R is Sears agency; Lisa Margulis is executive producer; producers are Laurie Boccaccio David Fisher. Valerie Bulinski is location scout.

REELSCREEN: News and Notes

THE FOUNDATION OPENS. When his 10-year Red Car contract ended, editor James Lipinsky decided the time had come to go into business for himself. On March 1, he opened the doors to the Foundation, located in spacious quarters at 200 E. Ohio St., and in West Hollywood, with three employees and a steady stream of major agency clients.

The current staff consists of editor Steve Morrison, who joined after four years at Superior Street, Producer Laurie Abels, an Element 79 associate producer, and assistant Rob Chambers, a Columbia College grad.