Coors Light, Seltzer Big Game ad runs in dreams

During the Super Bowl, commercial breaks are notoriously swamped with beer advertisements. A certain, other beer brand seemingly controls the ad space – so much so that Coors is legally locked out from playing on TV screens nationwide during the Big Game. However, AB has announced it is sitting out Super Bowl LV this year. … Continue reading “Coors Light, Seltzer Big Game ad runs in dreams”

Snowman transforms into Beerman for Coors Light

In a holiday season when nothing feels typical, Coors Light is introducing a festive tradition just for grownups – because, let’s be honest, adults deserve to enjoy the holiday season, too. Meet Beerman, a perfectly imperfect drinking buddy designed to keep your beers cold and your spirits up. In fact, Beerman is the holiday hero … Continue reading “Snowman transforms into Beerman for Coors Light”

Coors Light announces 2020 Líder of the Year

In its 14th year empowering Latino leaders, Coors Light is proud to announce Richard Montez as its 2020 Líder of the Year. Since 2006, the program has highlighted, honored and rewarded Latinos across the United States who are committed to helping their communities thrive.  This national recognition, decided by an online public voting competition, includes a $25,000 grant from Coors Light for … Continue reading “Coors Light announces 2020 Líder of the Year”

Coors Light will send you to your video chat background

We’re months into this “new normal” filled with endless video meetings and virtual happy hours – and the novelty has long worn off. That’s why, beginning today, Coors Light is giving drinkers across the country a chance to win a trip to the IRL versions of the travel destinations they’ve been staring at on their … Continue reading “Coors Light will send you to your video chat background”

Videoconference and chill with Coors Light

Tired of Zooming? Sick of looking at a Brady Bunch-inspired screen and pretending you’re interested? Coors Light feels you. And now the beer and Leo Burnett want to give you a moment to themselves.  Introducing the Coors Light Clone Machine. Now your team can create digital dopplegangers and loop a video of themselves to play during … Continue reading “Videoconference and chill with Coors Light”

Burnett named lead agency for Coors Light

The Chicago shop will guide several agencies in a campaign to help the brewery “bring drinkers back to beer” MillerCoors this week tapped Leo Burnett to help reinforce the brand direction and overarching marketing campaigns for its Coors Light account. The account, which was previously handled by 72andSunny, went into review this past March. The … Continue reading “Burnett named lead agency for Coors Light”

11 beers from Molson Coors have been retired. Is yours on the list?

After a recent earnings report the Chicago based Molson Coors company has done some number-crunching and axing of some of our favorite economy beers. Miller High Life Light, and Icehouse Edge join a total of 11 national and regional brands about to be retired. According to the Molson Coors blog post, CEO Gavin Hattersley said, … Continue reading “11 beers from Molson Coors have been retired. Is yours on the list?”

Coors celebrates reopening with Chicago Chill Day

After many long months of limited capacity and necessary restrictions, we are ready to return to all the places and things we love about our hometown of Chicago. To celebrate the move to Phase 5 this weekend, join Coors Light and Arc Worldwide this Saturday, June 12 to celebrate “Chill Day” across Chicago’s unique neighborhoods and the greater metropolitan … Continue reading “Coors celebrates reopening with Chicago Chill Day”

Molson Coors moving HQ to Chicago

Nation’s second-largest brewer intends to diversify, accelerate, and reduce expenses by moving to The Windy City Intending to reduce expenses by $150 million, brewer Molson Coors announced last week that it will move its headquarters from Denver to Chicago, according to the Chicago Tribune. The relocation is prompted in part by an industry-wide 5% decline … Continue reading “Molson Coors moving HQ to Chicago”

MillerCoors & Energy BBDO sparkle with new drink

The new line of 120-calorie sparkling cocktails from MillerCoors, began hitting shelves this week This week MillerCoors introduces a new sparkling cocktail beverage to market called “Cape Line”—a delicious full-flavored beverage that is low in calories and has zero artificial additives. The 120-calorie cocktails, which aim to appeal to consumers who seek bold flavors with … Continue reading “MillerCoors & Energy BBDO sparkle with new drink”

Beer Wars: Miller Lite goes medieval on Bud Light

New creative from agency DDB and a lawsuit take the battle to a whole new level Marsellus Wallace would be proud. The #corntroversy between Bud Light and Miller Lite, which began on the Super Bowl, has now turned into a Super Brawl. MillerCoors has taken the brewing battle with Bud Light to the next level … Continue reading “Beer Wars: Miller Lite goes medieval on Bud Light”

Lite versus Light: corn syrup dispute bubbles over

Miller Lite is calling foul on Bud Light for claims about sweeteners mentioned in Super Bowl spots After jousting with Game of Thrones’ episode The Mountain in its Bud Knight Super Bowl ad, Bud Light now finds itself in a tussle with competitor Miller Lite. As part of its Super Bowl strategy, Bud Light placed … Continue reading “Lite versus Light: corn syrup dispute bubbles over”

MillerCoors taps Michelle St. Jacques as new CMO

The former Kraft Heinz Senior Vice President inherits a portfolio of brands from the nation’s second-largest brewer MillerCoors has named Kraft Heinz executive Michelle St. Jacques as its new chief marketing officer, the first woman to ever hold the role. St. Jacques was most recently senior vice president and global head of brands and capabilities … Continue reading “MillerCoors taps Michelle St. Jacques as new CMO”

Burnett again in awards spotlight, winning at AICP

THE AICP NEXT AWARDS held last night in New York as part of AICP Week, presented its 2015 Most Next honor to Leo Burnett’s Allstate’s “Social Savvy Burglar.”  As part of the award, the winner gets to donate a $5,000 grant from the AICP Foundation to an educational institution of its choosing.  The recipient was nonprofit Marwen, which offers offering free, arts-based youth development programs for underserved Chicago students in grade

Larmon’s Cavalry delivers a creative punch for Coors

Beer advertising needed a jolt.  And Jim Larmon, the chief creative officer at Cavalry/Chicago, has delivered a big one.

With the unveiling on Sunday of the new agency’s first work for Coors Light, Larmon and Cavalry have demonstrated quite clearly that all a shop really needs to do superlative work is a concept that’s fresh and exciting and the talent on board to execute it to perfection.

Columbia Night and David Chase light up CIFF, Oct. 16

YOU NEVER KNOW who’s going to show up at the Chicago International Film Festival, which is part of the fun of attending.  On Friday night, actor Vince Vaughn showed up to support his sister Valeri Vaughn’s documentary, “Art of Conflict: The Murals of Northern Ireland,” which he narrates, that examines how street art tells the story of Northern Ireland’s history.   He also participated in a post-screening question-and-answer session.

MillerCoors’ VP Woodward is 2012 Ad Woman of the Year

The beer business has been in the headlines with the recent switch of MillerCoors’ Coors Light and Coors banquet brands departing Draftfcb for new Cavalry agency; DDB’s loss of Bud Light to McgarryBowen and a short time late its subsequent loss of the account.

So it comes as a happy coincidence that the 55th Advertising Woman of the Year is MillerCoors’ Jackie Woodward, VP/media & marketing services, cited as “a woman in the advertising profession who has provided outstanding leadership.”

Captains of Coors’ new Cavalry agency set to charge

So.  Here we go.  We’re now barely 12 weeks into the new adventure in beer advertising that is the Chicago-based Cavalry agency.  We don’t want to overstate the matter, but to a large degree, the immediate fate of American beer advertising may rest in the hands of  two gentlemen entrusted with the formidable task of determining how the Coors Light and Coors Banquet beer brands will be marketed in the months — and perhaps years — to come.

MillerCoors cuts Draftfcb in favor of WPP consortium

The news couldn’t have been more devastating. At 10:30 Tuesday morning DraftFCB/Chicago president Michael Fassnacht picked up his phone and discovered MillerCoors chief marketing officer Andy England was on the line. Without wasting time, England delivered the long-rumored bombshell.

Only it was worse than expected.

England told Fassnacht MillerCoors was pulling all its business — every single bit — out of DraftFCB and redistributing it across a couple of entities.

Can DDB pull off miracle to save Bud Light business

It looks as if this busy summer of 2011 will be remembered as a time when some of the Chicago advertising industry’s most iconic client/agency relationships finally splintered and broke apart.

First came the collapse of the nearly 60-year marriage between DraftFCB and S.C. Johnson.

Though it has been threatening to happen for a couple of years, it also now appears that DDB/Chicago and Anheuser-Busch’s top-selling Bud Light could be headed for divorce court too. 

Draftfbc adds creative heavyweights

DRAFTFCB ADDED TWO TOP CREATIVES, industry veterans Doug Behm and Jon Flannery as SVP/CDs to work on the agency’s KFC account.

Since 2001, Behm was SVP/group creative director at Element79, on brands including Gatorade, Propel and Tropicana. Earlier he was a CD at FCB on Coors Light, Kraft BBQ sauce and Handi-Snacks, among others.

Flannery was most recently SVP/group CD at Leo Burnett and held the same position earlier at Element79, working on Gatorade, Propel Fitness Water, Quaker and others.

REELSCREEN: News & Notes

MOVERS & SHAKERS. Editor Adam Soboscienski moves over from a nine-year stint at Red Car, bringing the editing team to seven. His credits include Coors Light, test market spots for new low carb Coors Edge, Cub Cadet tractors, United Airlines, Vidal Sassoon…

Evie Silvers’ new company, Silvers Reps, signed award-winning DP/producer and HD specialist Rick Thompson of Indianapolis-based Richmarc Productions for Chicago representation. Call 312/498-0636 or Email esilvers@aol.com

One Show: FCB Chicago wins eight Gold Pencils

FCB Chicago received eight One Show Gold Pencils this year.  They include four Golds with FCBX, Lord + Thomas and Current Global, all in Chicago, for the City of Chicago “Boards of Change” (three in Design, one in Digital Craft), three with FCB New York, Lord + Thomas, and Myles Beeson, both in Chicago, for Michelob ULTRA “Contract for Change” in Integrated, … Continue reading “One Show: FCB Chicago wins eight Gold Pencils”

Matt Kuttan joins ICF Next as partner and ECD

Agency veteran, and Reel Chicago friend, Matt Kuttan just joined ICF Next in Chicago as Partner and Executive Creative Director. After years at Leo Burnett, Saatchi X and Burrell, Matt brings omnichannel and multicultural expertise to this consulting agency best known locally for highly creative PR, social and influencer work. Reel Chicago had a chance … Continue reading “Matt Kuttan joins ICF Next as partner and ECD”

Burnett, DDB, FCB represent Chicago at Andy Awards

The Andy Awards announced their winners on April 12 and Leo Burnett, DDB Chicago and FCB Chicago represented the windy city for their work on Kraft Heinz Country Time, Miller Lite and Coors Light respectively. Burnett The Chicago office took home an Idea Andy for their work on Country Time Lemonade’s Littlest Bailout. , which … Continue reading “Burnett, DDB, FCB represent Chicago at Andy Awards”

Join the Spring Forward Happy Hour hosted by OKRP

OKRP is hosting a virtual Spring Forward Happy Hour on Friday March 12th beginning at 4pm EST on DJ Trauma’s Twitch channel. The idea is part of a formal initiative by the agency to change Daylight Savings time into a Friday celebration, giving everyone the opportunity to lose an hour of work instead of an … Continue reading “Join the Spring Forward Happy Hour hosted by OKRP”

McDonald’s shakes things up with the Shamrock Season

Sooooo, you’re bumming from a crappy Feb 14, don’t despair. Screw a heart-shaped box of chocolates. Feb 15. marks the day that McDonald’s brings back Shamrock Shake Season to make you feel like spring has sprung. Kinda nice too, given the cold hitting Chicago right now.   Shamrock fans, can join the Golden Arches in … Continue reading “McDonald’s shakes things up with the Shamrock Season”

Super Bowl consumer spending down

Chicago-based Numerator, a data and tech company serving the market research space, has launched a consumer sentiment study to understand how consumers plan to watch and spend regarding Super Bowl LV. Overall, there will be fewer repeat watchers, fewer gatherings, and less planned spend. Numerator polled 1,500 past Super Bowl viewers, evaluating responses using psychographic … Continue reading “Super Bowl consumer spending down”

OKRP promotes Aubrey Walker to Exec Creative Director

O’Keefe Reinhard & Paul is adding a level to its creative leadership with the promotion of Aubrey Walker to the new role of Executive Creative Director. He assumes leadership of the agency’s creative department from Laura Fegley who left the agency this summer. Walker has led the agency’s recent work for The Illinois Lottery, including … Continue reading “OKRP promotes Aubrey Walker to Exec Creative Director”

Haribo unveils new “Kids’ Voices” spot, sweepstakes

Haribo is building on the success of its “Kids’ Voices” TV campaign with the launch of a new installment in a library setting. Like its boardroom setting predecessor, the spot was designed and developed by UK’s Quiet Storm creative agency, and it will air throughout the U.S. starting February 1, 2021.   In the new effort, … Continue reading “Haribo unveils new “Kids’ Voices” spot, sweepstakes”

How did Blacks get into advertising anyway?

Jim Glover has worked for general market and black advertising agencies and his work has always been on the cutting edge, which many believe is why he has won so many accolades in the biz. Jim is now the founder, President, Creative Director/writer of MultiCultural Creative Consultants (MCC), author of the thriller novel, Mad Man and a … Continue reading “How did Blacks get into advertising anyway?”

Squeak E. Clean adds Chris Clark as Executive Producer

International creative audio network Squeak E. Clean Studios has added former Leo Burnett Director of Music Chris Clark as Executive Producer of their Chicago studio. A highly accomplished Director and Music Supervisor, Clark comes to Squeak E. Clean following 11 years as global music lead at Leo Burnett Chicago. Clark will leverage his expertise spanning … Continue reading “Squeak E. Clean adds Chris Clark as Executive Producer”

OKRP hires Aubrey Walker as Group Creative Director

Veteran agency copywriter and creative leader Aubrey Walker is joining O’Keefe Reinhard & Paul as a Group Creative Director. Walker has previously worked at such agencies as Leo Burnett, Carol H. Williams, Matlock, Burrell, The TRUE Agency, Globalhue, commonground, GMR, MKTG and FCBX before starting his own independent freelance consultancy. Walker’s initial focus includes leading … Continue reading “OKRP hires Aubrey Walker as Group Creative Director”

Reel Black List: Phil Lee, editor, director, Spin Artist

Phil Lee, director and editor at Spin Artist, joins the 2020 edition of Reel Chicago Black List, an annual celebration of African-American creativity published during Black History Month. The Reel Chicago Black List includes ‘The Chi’ cast member LaDonna Tittle, house music pioneer Vince Lawrence, and filmmaker Rhyan LaMarr. To view the archives, click here. … Continue reading “Reel Black List: Phil Lee, editor, director, Spin Artist”

DDB, Miller Lite, Eric Andre play ‘The Cantroller’

After you drink the beer inside, the Cantroller continues to operate your video games I’m suddenly reminded of the line Tim Robbins said in The Coen Brothers’ Hudsucker Proxy, “You know, for kids!” Okay, this “ludicrous” (DDB’s words in a press release, not ours) product innovation they’ve created for Miller Lite is definitely not for … Continue reading “DDB, Miller Lite, Eric Andre play ‘The Cantroller’”

Optimus bolsters capabilities with new creative team

Led by Editor Angelo Valencia, Optimus roster expands by five (Chicago — 2 April 2018) Optimus announced today that they are welcoming aboard Editor/Partner Angelo Valencia, Editor Matt Glover, VFX Supervisor Ryan Wood, Senior Producer Joanna Woods and Assistant Editor Emily Hayes to join the leading production and post house.   This team most recently … Continue reading “Optimus bolsters capabilities with new creative team”

Ewan McGregor, Backyard, Whitehouse industry moves

Ewan McGregor joins RSA as commercial director RSA Films president Jules Daly announced Monday that “The Force” is now with RSA as former Obi-Wan Kenobi, Ewan McGregor, has joined the Ridley Scott-owned company. The acclaimed film, theatre and TV actor, who won a Golden Globe this year for Best Actor in FX’s Fargo, joined for … Continue reading “Ewan McGregor, Backyard, Whitehouse industry moves”

The Reel Black List: Jonathan Desir, Executive Producer

Jonathan Desir is an Executive Producer at Optimus. He has been involved in post production for over a decade and is president of the board for Free Spirit Media as well. Jon achieved his B.A. in Psychology and minored in Business and Communication at Eastern Michigan University. Aside from studying, he was also involved with … Continue reading “The Reel Black List: Jonathan Desir, Executive Producer”

The Reel Black List: Vince Lawrence, Music Legend

Vince Lawrence, a Chicago-born dance music producer and businessman, is one of the leading innovators of the genre known as “house music.” Industry insiders recognize Lawrence as co-author of “On and On”, the first recording of the genre and producer of many other hits in that area. If you know Chicago House Music, you’ve definitely … Continue reading “The Reel Black List: Vince Lawrence, Music Legend”

The Reel Black List: Aubrey Walker, Advertising Guru

Aubrey Walker is a 15-year Creative originally from Milwaukee, WI. Aubrey has worked for such agencies as Burrell, Carol H. Williams, MKTG, GMR, Globalhue and The True Agency. His accounts have ranged from Nike, Gatorade to Jeep and Bombay Sapphire. Currently, Aubrey is the CCO of his newly formed started shop called, TEACHERS NEVER LIKED … Continue reading “The Reel Black List: Aubrey Walker, Advertising Guru”

Orbitz, SG+, Luci Creative, “Cartoon Pres” in the news

Orbitz names Havas AOR Havas Chicago announced Tuesday that its culture-based approach was among the factors helping the Chicago shop earn agency of record status for Orbitz. Havas Chicago has created award-winning, culturally relevant campaigns for its deep roster of iconic American brands including Coca-Cola, Craftsman, Hefty, Reynolds, Ragu, and Sears. The decision follows a … Continue reading “Orbitz, SG+, Luci Creative, “Cartoon Pres” in the news”

Leadership roles for new Optimus EPs Spera and Desir

Optimus promoted senior producer Tracy Spera and EP/VFX and design John Desir to executive producers, “roles in which they also will assume internal leadership and business development responsibilities,” said EP/managing director Brian Hrastrar in making the announcement.

Tracy Spera is a 14-year veteran at Optimus, “where I felt lucky to have started my career,” she said, hired as an intern after graduating from Columbia College in 2002 with a BA in TV postproduction.

Margulies’ visit canceled; film event-packed weekend

ACTRESS JULIANNA MARGULIES IS ILL – she has chicken pox – and her scheduled appearance Sunday, May 15 at Anderson’s Bookstore in Naperville has been canceled. “The Good Wife” star has been on tour promoting her children’s book, “Three Magic Balloons,” and her visit here will be rescheduled for another time.

THE WEEKEND WILL BE PACKED with city-sponsored Lake FX Summit events, with media and entertainment-related panels taking place at the Gene Siskel Film Center and the Cultural Center, free and open to all. Here are some of Friday’s panels:

‘The punk rock of fests’ seeks entertaining entries

Indie Incubator Film Fest is calling for entertaining short film entries for its penultimate Nov. 18 fest, since the 10-year old Incubator, Chicago’s only bi-annual festival, will end with its 20th event next spring.

But no worries.  “We’re retiring the punk rock of film festivals.  It’s time for a new wave, a new approach,” says Matt Kubinski, cofounder of the Indie Incubator with his producing partner Charles Klein in 2004.

Chris Webb moves here from L.A. as Method’s new EP

Method Studios, coming up on a year in Chicago as part of L.A.-based DeLuxe Entertainment’s finishing trio of Beast editorial, Company 3 and Method, has hired Chris Webb as executive producer. 

Webb, who moved here over the Memorial Day weekend, will work closely with creative director Gil Baron, in building the Chicago office’s continuing expansion.  He had been a permalancer at Method in L.A. for several years prior to his transfer here.

Catfish’s Boyle marks 20 years in commercial music

Jeff Boyle of Catfish Music in River North remembers Chicago’s thriving commercial scoring business when he started out 20 years ago as a composer and how he has been part of the change. 

“I landed in the eye of the storm at Com/track, which was scoring a lot of McDonalds and beers and airlines and the best thing was working at Chicago Recording and seeing the musicians and singers coming in and out the door,” Boyle says. 

Naked Voices doubles roster with Haverkamp aboard

Debby Kotzen’s Naked Voices – Chicago’s only exclusively voiceover agency – now has 200 exclusive talents on its roster with the addition of two talent agents, “thus enabling us to offer a greater range of voices to fill the growing list of client needs,” Kotzen says.

“This merger of all the best people will knock it out the park,” says Laurie Haverkamp, who earned her reputation casting commercials for leading national advertisers. 

DDB’s Jim Larmon joins new Cavalry as inaugural CCO

Newly formed Cavalry – the Chicago agency WPP Group recently formed to exclusively handle Coors beer brands – hired DDB SVP/group creative director Jim Larmon as its first chief creative officer.

Larmon is one of the top talents that beer business veteran Marty Stock, Cavalry’s inaugural CEO, is recruiting for Coors’ new agency. Some 40 full time employees are being hired, mostly from WPP agencies Y&R and JWT, branding firm VML, digital talent from digital agency Landor and others. 

Marc USA wastes no time bringing in ECD Joe Burke

Veteran Chicago creative executive Joe Burke, best known for his award-winning “Is It In You?” campaign for Gatorade, is set to join Marc USA/Chicago as executive creative director. Burke succeeds John Immesoete who jumped ship along with president Mark Modesto to take national posts with the Ryan Partnership.  

Modesto and Immesoete were only at Marc USA for a little more than seven months.

Mode Project/GoGo Air fly high with TV/web package

To announce first-time in-flight WiFi connectivity on three airlines and selected flights on five others, Itasca-based GoGo Air, the world’s leader and only such provider, rolled out its first multiple national broadcast and internet campaign.

L.A.-based Think Tank Media shot the “up in the air” campaign in L.A. and Chicago’s full-service Mode Project provided creative editorial, motion design, color correction and audio mix supervision.

Milwaukee’s Fullhouse opens a Loop office

Milwaukee digital marketing firm Fullhouse Interactive will expand its Chicago presence mid-month, as client MillerCoors rolls out a Super Bowl mobile game that Fullhouse developed for the brewery.

Three account managers will move from Milwaukee around Jan. 15 to staff the new office at 300 S. Wacker. “They will be joined by four or five others within the first quarter,” says Fullhouse marketing manager Allison Gugala.

Currently 10 of Fullhouse’s 71 Milwaukee-based employees regularly commute to Chicago. A digital media strategist will be hired from Chicago, she adds.

Miller Lite taps DraftFCB for $100 million account

Any substantial, new advertising account that lands in Chicago these days is a reason for rejoicing and DraftFCB’s winning MillerCoors’ Miller Lite was reason to break out the, well, Miller Lite and celebrate.

Its reported billings of more than $100 million are a good start in making up for the heavy hits the Chicago ad business has taken in the past three years.

The MillerCoors’ account moved over after two years at Bartle Bogle Hegarty, New York. BBH and DraftFCB had been competing for assignments on the brand since late last year.

THE REEL THING: News & Notes

L.A. POST HOUSE HIRES are Therese Hunsberger, Optimus’ executive producer overseeing all operation, while Cutters added editor Fernando Villena, both for their respective Santa Monica companies.

Award-winning Hunsberger is a 20-year post veteran who previously was FilmCore’s executive producer working on such high-profile commercials as Expedia, Gatorade, Geico and Toyota.

REELSCENE: News and Notes

WHEN THE WHITE SOX didn’t want to step up to the plate, Chicago lost a $30 million feature for this year. We heard Sox management sniffed that the club was in the baseball business and not the movie business when producers said they’d like to film “Mr. 3000” in Comisk ? sorry, U.S. Cellular Park this summer. (Some habits die hard.)

Congratulations to the 2020 Chicago Emmy recipients

Reel Chicago congratulates the winners of the 62nd Chicago / Midwest Emmy Awards. A big shout out to two of our loyal advertisers, October TV and WTTW for taking home Emmys. The Chicago / Midwest Emmy Awards are presented annually for outstanding achievements in broadcasting. Members come from all areas of the industry and include … Continue reading “Congratulations to the 2020 Chicago Emmy recipients”

2019-2020 Chicago/Midwest Emmy Nominations List

Congratulations to our friends and advertisers who have received nominations for a Chicago/Midwest Emmy. The 62nd Chicago/Midwest Emmy Awards will broadcast virtually in November. Regions covered by the Chicago/Midwest Chapter include Chicago, Illinois; Peoria-Bloomington, Illinois; Rockford, Illinois; South Bend-Elkhart, Indiana; Green Bay-Appleton, Wisconsin; Milwaukee, Wisconsin; Wausau-Rhinelander, Wisconsin; and Madison, Wisconsin. Here is the complete list … Continue reading “2019-2020 Chicago/Midwest Emmy Nominations List”

Cannabis operator Cresco Labs hires new CCO Greg Butler

Cresco Labs, one of the largest vertically integrated multi-state cannabis operators in the United States, has hired Greg Butler as its first Chief Commercial Officer in the U.S. A graduate of the Harvard Business School and former marketing director for Miller Lite, Butler expressed enthusiasm for the groundbreaking nature of the newly created position, which … Continue reading “Cannabis operator Cresco Labs hires new CCO Greg Butler”

The Mill Chicago welcomes new EP Jenny Lumpkin

“Force to be reckoned with” brings industry expertise and relationship-building finesse to full-service production studio The Mill announced today that Jenny Lumpkin has joined their Chicago studio as Executive Producer. Lumpkin arrives at The Mill after spending the last seven years at Quriosity Productions, a Chicago-based production company. As Senior Producer, she developed Quriosity’s production … Continue reading “The Mill Chicago welcomes new EP Jenny Lumpkin”

Dreams come true in new Blue Moon campaign by DDB

A light-hearted pair of spots do an excellent job of implying that beer makes everything better DDB explores a range of the possibilities that a drinker can dream in a colorful new campaign for Blue Moon titled, Once in a Blue Moon. The effort centers on a pair of light-hearted spots that re-imagine everyday situations … Continue reading “Dreams come true in new Blue Moon campaign by DDB”

Almost Gold shines with major expansion

Chicago-based production studio celebrates five years of creativity Design-driven production studio Almost Gold is excited to unveil a major expansion of both environment and talent. In addition to production, animation, and motion graphics capabilities, Almost Gold now offers editorial, color, finish, VO recording, and audio mix in its newly completed East Wing. The expansion comes … Continue reading “Almost Gold shines with major expansion”

Rhea + Kaiser adds three to growing roster

The “slightly rebellious” integrated shop finishes a busy year by hiring two new staffers and welcoming the return of a third (NAPERVILLE, Ill — 20 December 2018)   Rhea + Kaiser (R+K) welcomes Account Supervisor Cheryl Winkelman, Senior Copywriter Ryann Flynn and Public Relations Assistant Account Manager Erica Ballmer.   Agency veteran Cheryl Winkelman has … Continue reading “Rhea + Kaiser adds three to growing roster”

Jason Witten surprises fans in Miller Lite spot by DDB

New DDB Chicago video shows football legend Jason Witten trading in his jersey for a beer delivery uniform As a devout Philadelphia Eagles (“Iggles”) fan it really does pain me to write anything positive about THAT team in Dallas. But DDB Chicago has created a new video for client Miller Lite that tastes great. To … Continue reading “Jason Witten surprises fans in Miller Lite spot by DDB”

Director Michael Maes signs with Quriosity

Michael Maes is by far one of Chicago’s best food and product Photographer / Directors —Qadree Holmes, Quriosity Productions Chicago-based Quriosity Productions has added Michael Maes — a premier food and beverage director and photographer with clients spanning the globe — to its directorial roster. Inspired by a love of food, travel, and culture influence, … Continue reading “Director Michael Maes signs with Quriosity”

Black Harvest Film Festival at the Siskel Center

The Midwest’s largest and longest-running Black film festival presents a combined total of over 60 narrative features, documentaries, and shorts     The 24th annual Black Harvest Film Festival opens on Saturday, August 4 when filmmakers and VIPs gather to celebrate the presentation of the Deloris Jordan Award for Excellence in Community Leadership and shorts … Continue reading “Black Harvest Film Festival at the Siskel Center”

Order the Sancerre & Other Advice

ADitudes is a new regular column by individuals who work in Chicago’s advertising community. It can take the form of anything that the author wishes to share, be it inspiration, humor, rant or what have you. For our inaugural installment, a touch of wisdom for fledgeling producers from VSA Partners Executive Director of Production, Ashley … Continue reading “Order the Sancerre & Other Advice”

It’s happy hour in Chicago as beer returns to DDB

DDB Chicago, which has a storied history of creating award-winning work for beer brands — Anheuser-Busch to be specific — is ready to break out the beer steins again as Miller Lite consolidated its brand within the network.

As many industry pundits had predicted, DDB Chicago will be global AOR for Miller Lite and Adam&Eve. DDB will handle Miller Genuine Draft. The decision follows a formal creative review among several competitors.

Major agency losses as 2 big brands move to New York

Last week definitely was not a good week for Chicago advertising, with major accounts moving to New York agencies and leaving the Chicago ad market bereft of $420 million in billings.

Kellogg’s is moving its U.S. Special K brand from Leo Burnett, to JWT New York. Bud Light is leaving Energy BBDO for Wieden + Kennedy New York. 

Much more required for Chicago to be hot ad center

We dread it.  We shouldn’t, really.  Yet we always do.

It’s time to ask the question that always rises to the top of the bin right about now:  What kind of year has this been for the Chicago advertising industry?

Why should it be such an unpleasant question?  Well, because we always hate to face the hard cold facts once again and try to draw some conclusions.

But let’s plunge in, shall we?

June 30 memorial for Burrell co-founder Emmett McBain

The life of Emmett McBain, co-founder of Burrell McBain Advertising in 1971, and a renowned water color artist, will be celebrated at a very upbeat memorial party Saturday, June 30, 2-4 p.m. at the DuSable Museum of African-American History.

Mr. McBain died May 22 in his Hyde Park home of cancer.  He was 77.  He was a naturally-gifted artist, an accomplished art director who created award-winning album covers for the Playboy Jazz All-Stars, Mercury Records and others.

New Draftfcb clients making up S.C. Johnson loss

The big red notebook was missing.  That was the first thing we noticed — how could we not? — when Draft FCB/Chicago chief creative officer Todd Tilford barreled into the office where we had just settled in to chat with him and DraftFCB co-leader and president Michael Fassnacht.

It took us a second to adjust to that stunning development because the big red book Tilford had in hand during our first meeting last fall was such a prominent detail about the way he presented himself at the time.

‘The Playboy Club’ ratings lost in the competition

CRITICAL REVIEWS of the debut episode of the Chicago-set NBC series The Playboy Club were, to say the least, disappointing. It attracted a painfully low 1.6/4 rating in the 18-49 demographics, which translated to a 5 million viewers. 

In Playboy Club’s defense, it was a tough night for series’ openers with heavy competition from other networks’ new series’ openers and popular established shows.

Superman flies into Chicago to film here this summer

“SUPERMAN: MAN OF STEEL” lands in Chicago in early summer for a reported 12 weeks of prep and 12 weeks of filming.  The  Warner Bros. blockbuster-budgeted adventure/fantasy stars handsome, young Brit star Henry Cavill  (“The Tudors”) as the Caped Crusader and feisty Amy Adams (“The Fighter”) as smart, tough, warm ambitious and adoring Lois Lane.

mr. moqo adds designimation to live action spots

IN TWO SPOTS for Advocate Lutheran General/Hoffman York, Milwaukee, Robert von Bjal, placed live action performances into a virtual set, comprised of synthetic lighting and projection.

“My process is to fuse the normally separate functions of edit, animation and color to create a seamless visual gesture,” says von Bjal, Somersault’s former design director.

He utilized the flexibility of the Red camera files to create different focal lengths and manipulate color and light.

Hootenanny editorial, with whom mr.

“The Promotion” wins MWFF best feature award

PRACTICALLY EVERY INDIE FILMMAKERS turned out 350 strong at Rockit Bar & Grill Tuesday for Midwest Independent Film Festival’s annual awards and first-time fund-raiser.

Beautiful crystal awards were given to a variety of winners, and the grand prize went to “The Promotion,” the comedy written and directed by Steve Conrad, who was present, along with co-star Seann William Scott and producer Steven Jones. Richard Roeper made the presentation.

“Peep Show” for Spike TV appears to be the
only new TV pilot set to shoot in Chicago soon

THE ONLY NEW TV SHOW on the Chicago horizon seems to be “Peep Show” for Spike TV. The pilot of the Americanized version of the British hit series is scheduled to shoot here in September or October.

Tenner Paskal Rudnicke is casting eight or nine actors for lead roles, “but no one is officially cast yet,” says TPR partner Jennifer Rudnickne.

On the commercial front, TPR’s recent casting was for 59 Films’ two-day shoot for Coors/DraftFCB, calling in the four “regular guys” for the latest entry in the ongoing campaign.

“Citizen Kate” gets off the campaign trail to tell her story Tuesday on Ch. 11’s “Chicago Tonight”

“Kate,” one of 78 “reporters” vying for five finalist positions, is the highest rated candidate in the competition, and the only “reporter” who actually has been reporting on presidential candidates ever since Sen. Obama announced his candidacy way back when in January.

Unlike “Kate,” creator Lundin is no novice to the political scene. She has been produced political commercials for many winning candidates for 15 years.