Mars Wrigley and Energy BBDO are bringing a new kind of sensory overload to social media, and they’re letting TikTok fans lead the charge.
The latest chapter in the brandâ...
Just in time for the 35th anniversary of Home Alone, Home Instead and FCB Chicago have teamed up to bring audiences back to the McCallister household, with a touching twist the...
After years of internet arguments over whether butter or mayonnaise makes the best grilled cheese, Tillamook has finally settled the debate. Partnering with Leo Chicago and All...
Citi has unveiled two new campaigns with long-time partner American Airlines, signaling the next phase in their deepened collaboration and marking Citi’s return to in-airport...
Taking the comeback to pop-culture levels, Champaign-based Jimmy John’s has teamed up with Demi Lovato, a self-proclaimed pickle lover who famously named her dog “Pickles,"...
The lights were bright, the drinks were flowing, and creativity took center stage last Wednesday as AICP’s Camp Kuleshov Midwest region celebrated its 2025 winners at Chicago...
While most brands lean on sugar-coated sentiment this time of year, ALDI USA is taking a different approach by helping shoppers create big holiday moments without breaking the ...
BREAKING NEWS: The Illinois Film Tax Incentives bill has passed legislation. The long wait ends with a much-needed win for the industry.
Illinois lawmakers have passed a sig...
Viva Paper Towels is reintroducing itself with a new campaign that brings everyday messes to life — literally. Developed by FCB, the “Feel What Viva Cloth Can Do” campaig...
Jeep is taking a walk —well, driving —on the wild side for its latest campaign. The legendary off-road brand has released “Wild Thoughts,” a social-first marketing push...
The 2025 AICP Awards Tour is returning to Chicago, bringing together the city’s leading voices in production, post, and advertising to celebrate excellence in commercial film...
The Jeep brand is turning up the humor, and maybe a little blush, with a new social media reveal starring comedian Iliza Shlesinger for the 2026 Jeep Grand Wagoneer.
In the ...
Chicago’s iconic pizza brand Giordano’s is expanding its empire, this time beyond deep dish. The company has officially launched a new tavern-style pizza, celebrating the t...
State Farm is back on the gridiron with two fresh 30-second spots that keep the brand’s winning NFL campaign with Patrick Mahomes humming, and they both land squarely in our ...
The Monsters of the Midway are flexing more than on-field muscle. The Chicago Bears have climbed into the NFL’s top 10 strongest brands, landing at No. 8 in Brand Finance’s...
Ogilvy North America is giving the 61st Chicago International Film Festival a smart, very-Chicago pulse with a new brand platform, “Find Your Genre.”
The idea taps into...
Ronald McDonald House is reintroducing itself to the world with “Family Stays,” a new global campaign that puts real families and their words at the heart of the story. ...
Harbor is bolstering its award-winning sound division with a series of key creative appointments, reinforcing its leadership in innovation, technology, and premium artistry acr...
The cultural wind is blowing in the wrong direction. Multicultural budgets are shrinking. “Woke” has been turned into a slur. Clients who once celebrated diversity now whis...
Here's a pitch: what if the goofy FruitHead gag from the commercials wasn’t a punchline, but an origin story? Decades after a hex on a bag of Gushers warped a young performer...
