Ogilvy North America is giving the 61st Chicago International Film Festival a smart, very-Chicago pulse with a new brand platform, “Find Your Genre.”
The idea taps into...
Ronald McDonald House is reintroducing itself to the world with “Family Stays,” a new global campaign that puts real families and their words at the heart of the story. ...
Harbor is bolstering its award-winning sound division with a series of key creative appointments, reinforcing its leadership in innovation, technology, and premium artistry acr...
The cultural wind is blowing in the wrong direction. Multicultural budgets are shrinking. “Woke” has been turned into a slur. Clients who once celebrated diversity now whis...
Here's a pitch: what if the goofy FruitHead gag from the commercials wasn’t a punchline, but an origin story? Decades after a hex on a bag of Gushers warped a young performer...
NBC’s fall is off to a blazing start and One Chicago is fanning the flames. While the network touts early wins across its schedule, the biggest momentum story is on Peacock, ...
Oversized cats, oversized laughs. Chicago’s Two by Four teams with Cat’s Pride on “Breathe Easy,” a storytelling-led campaign that literalizes the two worst parts of li...
PARAGON, the next-gen shop for commercials, cine-docs, and brand content, is widening its creative footprint with a refreshed director lineup and the addition of Executive Prod...
When the lights come up at Soldier Field this season, fans will be greeted by a bold new visual experience powered by Banner Studios.
The Chicago-based production company a...
KFC is in its comeback bag, and Chicago’s Highdive just dropped the sauciest flex yet: Original Honey BBQ is back starting Oct. 6, and the TV spot literally introduces a gian...
Campbell’s Chunky is taking direct aim at hunger with a new platform that treats the brand like a craveable meal, not just a soup. The integrated campaign, titled “Crush Yo...
Metro by T-Mobile wants a ten-dollar monthly discount to feel like culture, not math. The carrier’s new “Price Drop Drop” campaign, created by BarkleyOKRP, takes that sav...
President Trump used social media to repeat his threat to impose a 100% tariff on films produced outside the United States and imported into the U.S. market.
The proposal, ...
The world may still never know. But it doesn’t hurt to ask again. Chicago-based Tootsie Roll Industries is bringing back one of candy’s most enduring mysteries with a remas...
Charlie Sheen is drinking beer but still retaining his sobriety. The actor has entered the non-alcoholic beer space with the launch of Wild AF, a brand he created with the Chic...
Laughlin Constable Public Relations (LCPR), the Chicago- and Milwaukee-based public relations firm, has added three more awards to its growing trophy case. The agency earned tw...
Smartphone Free Childhood US (SFCxUS), a growing grassroots movement of parent advocates, has released a new PSA that targets the pressures smartphones and social media place o...
State Farm is back for another season of football, continuing to highlight how having insurance isn’t the same as having State Farm. The campaign makes clear: in both f...
Chicago’s Quality Meats takes a delightfully weird turn for Graza’s first glass bottles, delivering a surreal OOH debut and a pair of tabletop films that make olive oil fee...
Laughlin Constable, the independent, full-service agency announced it has been named the creative and media agency of record for QuikTrip, the Tulsa, OK based, $11+ billion nat...