While most brands lean on sugar-coated sentiment this time of year, ALDI USA is taking a different approach by helping shoppers create big holiday moments without breaking the ...
BREAKING NEWS: The Illinois Film Tax Incentives bill has passed legislation. The long wait ends with a much-needed win for the industry.
Illinois lawmakers have passed a sig...
Viva Paper Towels is reintroducing itself with a new campaign that brings everyday messes to life — literally. Developed by FCB, the “Feel What Viva Cloth Can Do” campaig...
Jeep is taking a walk —well, driving —on the wild side for its latest campaign. The legendary off-road brand has released “Wild Thoughts,” a social-first marketing push...
The 2025 AICP Awards Tour is returning to Chicago, bringing together the city’s leading voices in production, post, and advertising to celebrate excellence in commercial film...
The Jeep brand is turning up the humor, and maybe a little blush, with a new social media reveal starring comedian Iliza Shlesinger for the 2026 Jeep Grand Wagoneer.
In the ...
Chicago’s iconic pizza brand Giordano’s is expanding its empire, this time beyond deep dish. The company has officially launched a new tavern-style pizza, celebrating the t...
State Farm is back on the gridiron with two fresh 30-second spots that keep the brand’s winning NFL campaign with Patrick Mahomes humming, and they both land squarely in our ...
The Monsters of the Midway are flexing more than on-field muscle. The Chicago Bears have climbed into the NFL’s top 10 strongest brands, landing at No. 8 in Brand Finance’s...
Ogilvy North America is giving the 61st Chicago International Film Festival a smart, very-Chicago pulse with a new brand platform, “Find Your Genre.”
The idea taps into...
Ronald McDonald House is reintroducing itself to the world with “Family Stays,” a new global campaign that puts real families and their words at the heart of the story. ...
Harbor is bolstering its award-winning sound division with a series of key creative appointments, reinforcing its leadership in innovation, technology, and premium artistry acr...
The cultural wind is blowing in the wrong direction. Multicultural budgets are shrinking. “Woke” has been turned into a slur. Clients who once celebrated diversity now whis...
Here's a pitch: what if the goofy FruitHead gag from the commercials wasn’t a punchline, but an origin story? Decades after a hex on a bag of Gushers warped a young performer...
NBC’s fall is off to a blazing start and One Chicago is fanning the flames. While the network touts early wins across its schedule, the biggest momentum story is on Peacock, ...
Oversized cats, oversized laughs. Chicago’s Two by Four teams with Cat’s Pride on “Breathe Easy,” a storytelling-led campaign that literalizes the two worst parts of li...
PARAGON, the next-gen shop for commercials, cine-docs, and brand content, is widening its creative footprint with a refreshed director lineup and the addition of Executive Prod...
When the lights come up at Soldier Field this season, fans will be greeted by a bold new visual experience powered by Banner Studios.
The Chicago-based production company a...
KFC is in its comeback bag, and Chicago’s Highdive just dropped the sauciest flex yet: Original Honey BBQ is back starting Oct. 6, and the TV spot literally introduces a gian...
Campbell’s Chunky is taking direct aim at hunger with a new platform that treats the brand like a craveable meal, not just a soup. The integrated campaign, titled “Crush Yo...
