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Reel Chicago

Columnist: Ruth L. Ratny

Reel Chicago welcomes back Ruth Ratny as  AI contributor
  • APRIL FOOLS' DAY

Reel Chicago welcomes back Ruth Ratny as AI contributor

By Ruth L. Ratny Apr 1, 2025
In a shocking move certain to raise eyebrows and maybe even a few existential questions, Reel Chicago is bringing back its beloved founder and longtime publisher Ruth Ratny —...
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Throwback Thursday: First 2003 Tourism spot airs
  • THROWBACK THURSDAY

Throwback Thursday: First 2003 Tourism spot airs

By Ruth L. Ratny May 9, 2019
More stories from the keyboard of founder Ruth L. Ratny as she reports on an IL Tourism spot from BBDO and Arturo Cubacub and more   Chicago - May, 2003 - Illi...
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Throwback Thursday: ‘Mr. 3000’ and more
  • THROWBACK THURSDAY

Throwback Thursday: ‘Mr. 3000’ and more

By Ruth L. Ratny Apr 25, 2019
More stories from the keyboard of founder Ruth L. Ratny as she reports on the Bernie Mack film Mr. 3000 and more     CHICAGO – May, 2003 - WHEN THE WHI...
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Throwback Thursday: ‘Barbershop 2’ to film here
  • THROWBACK THURSDAY

Throwback Thursday: ‘Barbershop 2’ to film here

By Ruth L. Ratny Apr 18, 2019
Sixteen years ago, Founder Ruth Ratny reported on the status of a highly anticipated sequel and the fate of Chicago Studio City Editor's Note: Beginning today, Re...
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After 3 years in NYC, Cutters editor Yergler back in Chicago

By Ruth L Ratny Feb 10, 2017
Returning to his roots at Cutters Studios Chicago s award-winning editor Cameron Yergler, after spending three years at Cutters New York, announced Cutters’ managing dire...
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Two-part doc puts a human face on state budget crisis

Two-part doc puts a human face on state budget crisis

By Ruth L Ratny Feb 10, 2017
“Stranded by the State,” is a two-part documentary special presented by Urbana-based Illinois Public Media  focusing on the long-term toll that the Illinois budget cris...
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Lowing Light & Grip buys Deano’s Grand Rapids’ studio
  • REEL MICHIGAN

Lowing Light & Grip buys Deano’s Grand Rapids’ studio

By Ruth L Ratny Feb 8, 2017
Wyoming, Michigan-based Lowing Light & Grip has bought Deano’s Studio in Grand Rapids. (Wyoming is an East Side suburb of Grand Rapids and the state’s 14th largest city...
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Esai Morales joins “Chicago PD” in major new role
  • REEL THINGS

Esai Morales joins “Chicago PD” in major new role

By Ruth L Ratny Feb 8, 2017
ESAI MORALES (NYPD BLUE) is back on the beat with a new recurring role on “Chicago PD,” as Chief Lugo, a 30-year veteran of the Chicago Police Department. The new character...
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A wall of IPA Polaroids depicts videos’ pioneering era

A wall of IPA Polaroids depicts videos’ pioneering era

By Ruth L Ratny Feb 8, 2017
Scott Jacobs, the ebullient former 18-year owner / president / EP of post house IPA in Bucktown paid me a pleasant, nostalgic visit last week to show me how to most effectively ...
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Staff adds, changes at Cap Gun, Periscope, DDB
  • REEL THINGS

Staff adds, changes at Cap Gun, Periscope, DDB

By Ruth L Ratny Feb 5, 2017
NAMES IN THE NEWS. Industry veteran Tom Fletcher, the former Fletcher Camera & Lenses executive, was named director of sales at Fujifilm's optical devices division. In his n...
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FCB-Michelob ULTRA spot bowed during the Super Bowl
  • NEW WORK

FCB-Michelob ULTRA spot bowed during the Super Bowl

By Ruth L Ratny Feb 5, 2017
A 30-SECOND SPOT, "Our Bar" from FCB and produced by Radical Media for Michelob ULTRA — the fastest growing beer brand in the U.S. — bowed on Sunday’s Super Bowl. The spo...
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FastDraw, now at Cinespace, animating big sports pieces
  • REEL MOVES

FastDraw, now at Cinespace, animating big sports pieces

By Ruth L Ratny Feb 2, 2017
321 Fast Draw studio is currently working on unique animations for two high profile sporting events: A 2.5-minute segment for Fox TV’s Super Bowl’s Pre-Game Show this Sunday...
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SCC’s new MAKE274 studio is dedicated to social media

SCC’s new MAKE274 studio is dedicated to social media

By Ruth L Ratny Jan 30, 2017
Schafer Condon Carter's (SCC) officially launched its “ala carte content creation studio,” MAKE247, offering video, animation, motion graphics and photography to brands that...
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McDonald’s new agency debuts rappin’ Big Mac campaign
  • REEL THINGS

McDonald’s new agency debuts rappin’ Big Mac campaign

By Ruth L Ratny Jan 29, 2017
McDONALD’S FIRST WORK from its new agency, We are Unlimited Chicago, is a 60-second rap spot, “There’s a Big Mac for That.” The original composition, with a drum ma...
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Martha Stewart part of new VSA/Borden® Cheese campaign
  • NEW WORK

Martha Stewart part of new VSA/Borden® Cheese campaign

By Ruth L Ratny Jan 29, 2017
BORDEN® CHEESE TARGETS BUSY MOMS in an integrated campaign — including Martha Stewart’s Facebook Live show, the first for a cheese brand — from VSA Partners for marketing...
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Director Wolfe back at Optimus after White House gig

Director Wolfe back at Optimus after White House gig

By Ruth L Ratny Jan 26, 2017
One at Optimus director Duncan Wolfe is packing up his Washington, D.C. apartment after a 14-month gig at the Obama White House and will head for Los Angeles as his base for the...
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Final Cut opens fourth branch in River North office

Final Cut opens fourth branch in River North office

By Ruth L Ratny Jan 26, 2017
Final Cut, the London-headquartered post house with branches in New York and Los Angeles, is launching its Chicago office Thursday, Jan. 26 at a party expected to be well attend...
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CFO recorded 2,339 record breaking shoot days in 2016

CFO recorded 2,339 record breaking shoot days in 2016

By Ruth L Ratny Jan 24, 2017
The Chicago Film Office (CFO) at the Dept. of Cultural Affairs and Special Events (DCASE) announced Monday that local media and entertainment production reached record levels in...
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A John Hughes Fest with cast members set for June

A John Hughes Fest with cast members set for June

By Ruth L Ratny Jan 23, 2017
Six of John Hughes’ iconic teen films are coming back to life, literally, at The Shermer Club: A John Hughes Fest, which also is recreating scenes that were part of the origi...
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Why the  IFO’S $499 mm film income should be higher
  • POV

Why the IFO’S $499 mm film income should be higher

By Ruth L Ratny Jan 23, 2017
Last Friday the IFO / DCEO released its year-end summary of revenues from 2016 statewide film productions, stating they were $499 million, from 345 projects.Becoming half-billio...
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