Reel Chicago
Publisher Barbara Roche
reflects on the tragedy
in Maryland
As the publisher of Reel360.com, I feel moved to comment on yesterday’s tragedy...
Arguing for the other side
in a college debating class
was a valuable
and infuriating
way to prepare for
a career in advertising
The other night I got to thi...
After months
of revisions,
concepts either
die in meetings
or become compromised
to a state of impotence
Those of us in the creative department have asked the ques...
"President Barack Obama
and Michelle Obama
have entered into
a multi-year agreement
to produce films
and series for Netflix"
Twitter, 9:00 AM - 21 May 2018
Accordi...
Award-winning ECD
Steffan Postaer
laments the pandemic
of verbal diarrhea
in the advertising
industry
Recently, I read an essay from an anonymous copywriter ...
"Much of The Simpsons success can be traced
to two main sources:
an independence
from network interference
and a complete dedication
to the writing…”
— John O...
Award-winning ECD Steffan Postaer explains how to connect with the inner-fantastic
A while back, a guest writer on AdAge, Lauren Warner, took some heat for an essay she wrote...
The following essay originally appeared in Bob Hoffman’s blog, "The Ad Contrarian."
Grab some popcorn and a nice comfy chair and get ready for a three-ring clown show.
T...
The following essay originally appeared in Bob Hoffman’s blog, "The Ad Contrarian."
Walk into any ad agency in the world and in ten seconds something will become obvious. E...
About one month ago, I wrote an editorial in response to the Weinstein scandal. I wrote about my personal experiences working in the film industry — and those of my peers — ...
A while back, my wife wanted to replace some underwear she liked that she bought out of town. I found it on the web and placed the order. Good news? Problem solved. Odd news? No...
POV is a regular column by individuals who work in Chicago's film and advertising community. It can take the form of anything that the author wishes to share, be it inspiration,...
Last Friday the IFO / DCEO released its year-end summary of revenues from 2016 statewide film productions, stating they were $499 million, from 345 projects.Becoming half-billio...
Empathy is a powerful emotion that advertising often taps into. With the rise of reality experiences — virtual reality, augmented reality, and 360-immersive videos — brands ...
Introducing a new column series penned by some of Chicago advertising’s most innovative thinkers, starting with Bob Dion, partner, CCO of Davis Harrison and Dion, giving “...
Historically, pharma creative campaigns don’t make the cut at Cannes Health. Some say pharma campaigns are just not at the same level as consumers’ like “This Girl Can...
As a rule, ReelChicago doesn’t go in for editorializing. There are times, however, when something provocative comes up that can’t be ignored. Like now. Illino...