So now — in advance of its debut later this month — we have the second TV commercial in what can only be described as a new era in Illinois Lottery marketing. That new era b...
If that day ever arrives when the great god of advertising (wherever he or she may be) must chose the greatest ad campaigns there ever were, surely — if there is any crea...
So what becomes the world’s best tasting vodka? Well, nothing less than one of the slickest, most social media savvy sites now out there in the vast Internet world. ...
It’s a fact of life in the performing arts now. Crowds no longer just show up and fill theaters on cue. Ticket prices are higher (in some instances dramatically so), and every...
Does your haircut rock? If not, Supercuts and its ad agency Element 79/Chicago want you to reconsider what kind of cut you are getting and where you are getting it via a n...
The passage of at least some time hasn’t made Leo Burnett/Chicago’s new campaign for Fifth Third Bank, “the curious bank,” any more palatable than it was when we fi...
With one day to go in the Nielsen March TV ratings book, the results in the local late news ratings competition show ABC-owned WLS-Channel 7 continues to hold on the No. 1 ...
For the first time in nearly a decade, Chicago not-for-profit public radio station WBEZ-FM (91.5) is getting ready to launch a major advertising campaign. The campaign will be d...
Cramer-Krasselt/Chicago is bringing on board yet another new executive creative director: Native Australian ad man Derek Green, who most recently has been chief creative officer...
Maybe it happened while you weren’t watching. But professional hockey has become a very big business on television over the past several years. Once upon a time hockey w...
Tim Pontarelli has landed. After more than a year off that he spent reflecting on life and the world of advertising and freelancing, Pontarelli is signing on at Energ...
It’s been a long time coming. But recently-appointed Illinois Lottery superintendent Michael Jones has made it happen. Finally, the Lottery’s marketing game plan ...
It's ready to go. And it will definitely mark a new era in Illinois Lottery advertising. On Monday, the Lottery unveils its first ad campaign from Downtown Partners/Chicag...
It’s rare — increasingly so — to find a TV commercial where everything seems to come together just so. Writing. Casting. Performances. Direction. Editing...
Baird & Warner wants to change the focus of discussion in the residential real estate market. On Monday, B&W, the largest independent residential real estate broker in I...
There’s a VERY important marketing message for all major brands in “The Veri**on Play,” a new work now at the Actors Theatre of Louisville. What, you may a...
So five months after it all began, the ill-fated “The Rosie Show” looks to be near its end — at least as a Chicago-based production. Rumors first surfaced late Tuesday on ...
We feared it could happen. And it has. Leo Burnett/Chicago has bombed yet again in the banking category. What seems like only days (even though it has been yea...
According to Nielsen’s February sweeps book, local late news ratings competition is tighter than it was a year ago. Though still No. 1, longtime frontrunner ABC-owned WLS...
Looks as if JCP isn’t the only national brand undertaking a major marketing revamp. We can add Taco Bell to the list. Taco Bell’s new TV campaign, just launched, is ti...
