ADVERTISING Archives · Page 9 of 69

Reel Ad of the Week

Shaq, T-Pain & Bumblebee Roll into The General’s new campaign

By Reel Chicago Jun 11, 2025

The General Insurance just launched a blockbuster campaign—produced by local powerhouse Energy BBDO—featuring cultural heavyweights Shaquille O’Neal, T‑Pain, and even B...

CREATIVE

SCC helps GUM and SOLO stand out with new campaigns

By Reel Chicago Jun 9, 2025

Schafer Condon Carter (SCC) is flexing its creative muscle with the launch of two national campaigns that elevate everyday brands into unforgettable moments. The independent Ch...

ACCOUNT WINS

Taco Bell taps Quality Meats for new creative assignment

By Reel Chicago Jun 9, 2025

Taco Bell just made a spicy addition to its agency roster. Following a competitive review, the fast-food disruptor has selected Quality Meats to lead a fresh creative campaign ...

REEL BUSINESS

Picture North announces partnership with Shortlist Management

By Reel Chicago Jun 5, 2025

Creative production and post production house Picture North continues its strategic expansion through a new partnership with industry leaders Shortlist Management, who will now...

ACCOUNT WINS

Nespresso shifts global creative to Leo

By Reel Chicago Jun 5, 2025

Nespresso has named Publicis Groupe’s Leo as its new global creative agency of record, concluding an influential 19-year relationship with IPG’s McCann. The move comes afte...

CREATIVE

WeatherTech doubles down on U.S. manufacturing in campaign

By Reel Chicago Jun 3, 2025

That’s the message behind the latest creative campaign from WeatherTech, developed by longtime agency partner Pinnacle Advertising. With three new spots rolling out nationwid...

REEL BUSINESS

SG+ Reps hosts 2nd Annual SG Fam Fest to celebrate its roster

By Barbara Roche Jun 3, 2025

Sarah Gitersonke, founder of SG+ Reps, brought together her diverse roster of world class directorial, VFX, photography, editorial, animation + design talent for the 2nd annual...

ACCOUNT WINS

DDB Chicago wins creative and strategy assignment for Bimbo

By Reel Chicago May 29, 2025

DDB Chicago has been awarded the global creative and strategy assignment for the Bimbo masterbrand, following a highly competitive pitch. The agency will lead efforts to elevat...

ADVERTISING

GERTRUDE marks 20th anniversary

By Reel Chicago May 27, 2025

Two decades ago, in a city known for its hustle, its history, and its no-nonsense creativity, GERTRUDE was born. Now, the fiercely independent agency is celebrating 20 years of...

REEL BUSINESS

VSA Partners launches Design4Better

By Reel Chicago May 27, 2025

VSA Partners has launched a bold new initiative called Design4Better—a digital sketchpad built by designers, for designers, where imagination takes the lead and briefs are le...

AWARDS

Quriosity and ColorNation take home a Gold Telly Award

By Barbara Roche May 23, 2025

Chicago-based Quriosity Productions took home a Gold Telly Award for their expertise in production and post production on the UWG spot, Barbershop, for the Ford Motor Company, ...

AWARDS

Cottage Grove wins two Gold Telly Awards

By Barbara Roche May 23, 2025

Cottage Grove, a short film made entirely in Chicago by South Side native George Ellzey, Jr., is now a two-time winner at the 46th Annual Telly Awards. The film, starring�...

AWARDS

Chicago-made sci-fi ‘Wizdom’ wins a Silver Telly

By Barbara Roche May 23, 2025

Wizdom, written by Chicago filmmakers Ashton Swinford and Zack Sievers, has received a 2025 Silver Telly Award, honoring creative storytelling in the realms of science fictio...

Reel Ad of the Week

Highdive crafts action-packed Jeep spot for Mission: Impossible

By Reel Chicago May 19, 2025

Jeep brand is kicking off summer blockbuster season in high gear, launching a new co-branded campaign with Paramount Pictures to promote Mission: Impossible – The Final Recko...

AWARDS

Jeep’s “Groundhog Day” named Best American Ad of the 21st Century

By Reel Chicago May 19, 2025

Jeep brand’s iconic 2020 Super Bowl spot “Groundhog Day,” featuring Bill Murray reprising his role as Phil Connors, has been voted the Best American Ad of the 21st Centur...

CREATIVE

Chicago’s Pope gets the billboard treatment from Old National Bank

By Reel Chicago May 13, 2025

As the world celebrated the historic election of Pope Leo XIV—the first American pope, born in Dalton, Illinois—Old National Bank celebrated in its own way: on Chicago's Ke...

CREATIVE

Coors Banquet invites drinkers to start a legacy

By Reel Chicago May 7, 2025

With over 150 years of brewing history behind it, Coors Banquet is turning its gaze toward the future. The iconic beer brand has launched “Start Your Legacy,” a new campaig...

Reel Ad of the Week

Mentos brings back ‘Freshmaker’ jingle with TikTok twist

By Reel Chicago May 7, 2025

Mentos is tapping into 90’s nostalgia—and TikTok’s algorithm—with the return of one of advertising’s most iconic jingles: The Freshmaker. To celebrate the jingle’s ...

CREATIVE

Sandals Resorts introduces The Mom Nap for Mother’s Day

By Reel Chicago May 6, 2025

This Mother’s Day, Sandals Resorts is offering the ultimate luxury to moms everywhere—not flowers, not brunch, but something far more sacred: a nap. In its latest creati...

REEL BUSINESS

Miller Lite goes for gold after 50 years

By Reel Chicago May 2, 2025

Miller Lite is going gold for its golden anniversary. The iconic brand is celebrating 50 years with striking limited-time gold cans and a sweepstakes that gives 21+ fans a chan...