3+ Even though there are no fans in the stands, baseball fans can still have Bud Light delivered to their seats, at home. While Major League Baseball fans won’t be going to the ballpark this year, Bud Light is bringing a bit of the ballpark to them. A new broadcast and social campaign, produced by … Continue reading “STORY celebrates the Bud Light beer man”
4+ New creative from agency DDB and a lawsuit take the battle to a whole new level Marsellus Wallace would be proud. The #corntroversy between Bud Light and Miller Lite, which began on the Super Bowl, has now turned into a Super Brawl. MillerCoors has taken the brewing battle with Bud Light to the next … Continue reading “Beer Wars: Miller Lite goes medieval on Bud Light”
Energy BBDO’s 2016 Super Bowl spot, the 90-second “Bud Light Coin” for ABinBev that aired in the game’s fourth quarter, was one of the eight Best of Show winners in the 2015 Mobius Awards announced March 5, in the Integrated Campaign/Food & Beverages category.
DAN WAYMACK, DICTIONARY FILM’S NEW DIRECTOR/DP filmed the entire Colorado town of Crested Butte, population, 1,500, for Bud Light/Energy BBDO’s “Up for Whatever” campaign, in which they painted the main route through the town bright “Bud Light Blue.”
The folks at Energy BBDO are lifting a bottle of Bud Light instead of traditional champagne to toast the winning of America’s biggest beer brand. The agency is the fourth Chicago agency to handle the account since the brand launched 32 years ago.
Of course it was too good to last. The (too) amazing roll that McGarryBowen/Chicago was on has come to a crashing halt.
It has been said one can tell much about a man’s character from the way he handles defeat. If this is so — and we most assuredly believe it to be — then the image that DDB/Chicago executive creative director Mark Gross plastered in the upper left hand corner of his Facebook page speaks volumes.
It looks as if this busy summer of 2011 will be remembered as a time when some of the Chicago advertising industry’s most iconic client/agency relationships finally splintered and broke apart.
First came the collapse of the nearly 60-year marriage between DraftFCB and S.C. Johnson.
Though it has been threatening to happen for a couple of years, it also now appears that DDB/Chicago and Anheuser-Busch’s top-selling Bud Light could be headed for divorce court too.
0 In a holiday season when nothing feels typical, Coors Light is introducing a festive tradition just for grownups – because, let’s be honest, adults deserve to enjoy the holiday season, too. Meet Beerman, a perfectly imperfect drinking buddy designed to keep your beers cold and your spirits up. In fact, Beerman is the holiday … Continue reading “Snowman transforms into Beerman for Coors Light”
2+ Mayor Lightfoot, the Department of Cultural Affairs and Special Events (DCASE) and the Department of Planning and Development (DPD) announced today the first ever Artist-In-Residence Program as part of the City’s INVEST South/West (ISW) community investment and revitalization initiative. The ISW Artist-in-Residence Program will leverage art and creativity as part of a broad and … Continue reading “Mayor Lightfoot announces Artist-In-Residence Program”
6+ Miller Lite is calling foul on Bud Light for claims about sweeteners mentioned in Super Bowl spots After jousting with Game of Thrones’ episode The Mountain in its Bud Knight Super Bowl ad, Bud Light now finds itself in a tussle with competitor Miller Lite. As part of its Super Bowl strategy, Bud Light … Continue reading “Lite versus Light: corn syrup dispute bubbles over”
INES SOMMER’S DOC “COUNT ME IN” about the innovative national movement of participatory budgeting (PB), that gives Chicagoans direct say over local public projects and money, airs on WTTW / 11 Thursday, Nov. 3.
Bradley Bischoff, a staff commercial editor at agency McGarryBowen’s in-house facility, has been steadily producing notable short films — leading up to his first feature this fall — with the ultimate goal of being a full-time filmmaker.
THE AICP NEXT AWARDS held last night in New York as part of AICP Week, presented its 2015 Most Next honor to Leo Burnett’s Allstate’s “Social Savvy Burglar.” As part of the award, the winner gets to donate a $5,000 grant from the AICP Foundation to an educational institution of its choosing. The recipient was nonprofit Marwen, which offers offering free, arts-based youth development programs for underserved Chicago students in grade
A BIG WEEKEND OF EVENTS is here, with more to come throughout this busy October. The IFP Filmmakers Conference is back after too long an absence, this Friday and Saturday, offering something for everyone, with 40 programs and 14 speakers, at Film Row Theatre, 1104 S. Wabash.
Perhaps one of the most important documentaries about the Holocaust, about an unknown Washington diplomat who fought to awaken America to Hitler’s plan to annihilate the Jews and saved the lives of thousands of lives has been produced by Shuli Eshel’s EshelProductions.
WYCC/20’s two hour special about Chicago blues legend Buddy Guy premiering Friday, April 18 highlights the PBS station’s launch of a major music series that continues the station’s commitment to original music programming.
Chicago filmmakers Jayme Joyce, a writer/producer and Jessica Christopher, cofounder of makeup/effects company Cirque De Face FX, met last year at the Sundance Film Festival and found they had a common ambition and aesthetic.
“We shared of vision of building an indie-focused new media production company in Chicago that was both inspiring and affordable,” says writer/producer Joyce.
Locally-made features by Carl Seaton, Joe Swanberg and Tom Gustafson, a feature doc about an underground rocker, and 10 shorts shine in the Spotlight Illinois section of the 44th Chicago International Film Festival.
The 14 locally-made films screen on different days throughout the festival, now through Oct. 29, at AMC River East, 322 E. Illinois.
Executive producer Robert Townsend stars in “Of Boys and Men,” the third feature by Columbia alum Seaton (“One Week”), shot on a reported $650,000 budget.
“Welcome to the Barrio,” the action/drama from producer David J. Miller’s Mindlight Films, is set for DVD release this summer by Laguna Pictures of Santa Clarita, Cal., followed by pay TV and cable and worldwide distribution.
“We chose Laguna because of its ties to distribution domestically and abroad, especially Mexico and Latin countries,” says co-producer Juan J. Frausto.