Blue Chip repositions Splenda as a wellness brand
A new campaign from agency Blue Chip repositions Splenda as a wellness brand, with the top low-calorie sweetener being the first step toward a healthier lifestyle. Whereas sweeteners have been
A new campaign from agency Blue Chip repositions Splenda as a wellness brand, with the top low-calorie sweetener being the first step toward a healthier lifestyle. Whereas sweeteners have been
11 Dollar Bill ended things on a high note in providing editorial, graphics design and post services for a new social campaign for Cheeba Chews, a maker of bite-size cannabis
McRib fans to the front of the line; the tangy and tantalizing sandwich you’ve been waiting for all year is almost back! The legendary McRib will make its triumphant return
Big Drop Brewing Co., the world’s first craft brewery dedicated to non-alcoholic beer, is giving away free cases of non-alcoholic beer, Big Drop Pine Trail Pale and Galactic Extra Dark to
Our Reel 360 office in Hollywood is thrilled at the news that Fannie May, the premium confectionery brand born in Chicago in 1920, is launching a new Direct-to-Consumer website so everyone across
The General Insurance launched its new ad campaign after announcing a brand refresh back in February of this year. They addressed brand perception barriers by tackling the issue head on,
Independent, creative and strategic agency The Distillery Project has created a new marketing campaign for Midwestern full-service specialty retailer Fresh Thyme Market that urges shoppers to “Get Real” and find more authentic, healthy
This Halloween season, the TEMPTATIONS brand is sinking their claws into the age-old idea that if our feline friends were bigger, like their lion and tiger relatives, they might just
In the much anticipated first-ever global release of the Yamazaki 55, the House of Suntory pays tribute to the passage of time and the legacy of the founding family of
STARBURST announced its latest innovation, STARBURST Airs – a next generation aerated gummi candy that will begin hitting shelves this fall. Different from your typical gummi candy, STARBURST Airs feature a
Former CP+B advertising executive Marie-Alice ‘Lisa’ Armand has joined Third Street as the Chicago Attention Agency’s director of Client Success. A 15-year veteran of account management, most notably at CP+B,
Multi-media production studio Taylor James is now represented by Sonia Blum of Sonia Reps in the Midwest. This marks the latest partnership for Taylor James, established innovators in CGI, VFX,
Time to round up all your best friends and head to McDonald’s for The Saweetie Meal, arriving in U.S. restaurants nationwide starting today! Served in fresh Saweetie-themed packaging, the hip-hop
FACETS has announced it will return to presenting in-person programming on Friday, September 17 while simultaneously screening virtual cinema. Since FACETS suspended its in-person screenings in March 2020 due to the COVID-19 pandemic
New limited-edition SKITTLES Shriekers are hitting shelves nationwide, shocking taste buds around the country with a frightfully sour flavor. Hidden inside each pack of Shriekers are super-sour SKITTLES that appear
Creative production company Explore recently produced a commercial campaign for 1st Source Bank which aired during the 2021 Olympic Games, broadcast on the NBC network from Tokyo, Japan. The spots
A Mexican family of landscapers is at the heart of Cramer-Krasselt’s newest work for power tool company, ECHO USA. The agency says it’s the second installment in a series of
On the week of the Kanye West ‘DONDA’ album release comes a new book, Donda’s Rules: The Scholarly Documents of Dr. Donda West (Mother of Kanye West). The book delivers Dr. West’s philosophy as
To celebrate and support the LGBTQ+ community SKITTLES is teaming up with critically acclaimed historian, author, educator and influencer, Blair Imani, to promote LGBTQ+ visibility, spotlighting artists, influencers and creators through
A favorite summertime treat is about to get even sweeter and the staff at Reel Chicago is totally on board for this idea. Keebler teamed up with Girl Scouts of