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Tag: Burrell

Burrell acquires Fitzco, launches vision for first Black-Owned agency network
  • REEL BUSINESS

Burrell acquires Fitzco, launches vision for first Black-Owned agency network

By Reel Chicago Apr 23, 2025
In a groundbreaking move set to reshape the advertising landscape, Burrell Communications Group has acquired Atlanta-based Fitzco, a 42-year-old full-service marketing agency. ...
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Toyota celebrates Black Men and mobility in new campaign
  • NEW WORK

Toyota celebrates Black Men and mobility in new campaign

By Reel Chicago Jan 27, 2025
Toyota has launched its latest national brand campaign, You Can't Stop My Drive, a bold and heartfelt initiative aimed at celebrating the optimism, determination, and transform...
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Burrell, Microsoft set out to revolutionize employee and culture storytelling
  • ACCOUNT WINS

Burrell, Microsoft set out to revolutionize employee and culture storytelling

By Reel Chicago Jan 23, 2025
Burrell Communications Group has forged a groundbreaking partnership with Microsoft to reimagine how the tech giant shares the stories of its employees and workplace culture. T...
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Toyota Camry has a vibe in new work from Burrell
  • Reel Ad of the Week

Toyota Camry has a vibe in new work from Burrell

By Reel Chicago Jun 4, 2024
Excitement meets efficiency in the "next gen" Camry's exciting new marketing campaign, "It's a Vibe," to promote the all-new 2025 model. This campaign highlights the hybrid pow...
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Burrell launches inaugural ANTA campaign ‘KAI 1, The Origin Story’
  • Reel Ad of the Week

Burrell launches inaugural ANTA campaign ‘KAI 1, The Origin Story’

By Reel Chicago Apr 15, 2024
Burrell Communications Group announced the release of KAI 1, The Origin Story, the first advertising campaign for the signature ANTA KAI 1 basketball shoe. The inaugural ca...
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Burrell wins launch of Kyrie Irving’s shoe line
  • ACCOUNT WINS

Burrell wins launch of Kyrie Irving’s shoe line

By Reel Chicago Feb 22, 2024
Chicago finally has a basketball shoe account! Burrell Communications Group kicks off 2024 with a significant victory by winning the ANTA Sports business. ANTA Sports, a leadin...
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Best of Chicago Advertising in 2023
  • Year in Review

Best of Chicago Advertising in 2023

By Colin Costello Dec 29, 2023
The creative struggle -- that ongoing battle to keep great advertising great from inception to production -- is real. Crafting advertising that not only captures attention,...
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Burrell acquired by FVLCRUM Holdings
  • REEL BUSINESS

Burrell acquired by FVLCRUM Holdings

By Reel Chicago Oct 25, 2023
In a significant development, Burrell Communications Group, a renowned Black-owned advertising agency, has been acquired by Evolve Holdings, a consortium led by Channing Johnso...
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Burrell teams with Black-ish’s Kenya Barris for Toyota
  • NEW WORK

Burrell teams with Black-ish’s Kenya Barris for Toyota

By Colin Costello Oct 5, 2023
Burrell Communications Group has joined forces with Toyota and award-winning writer, producer, and director Kenya Barris, to introduce an innovative advertising campaign for ...
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Puma celebrates 50 years of Hip-Hop
  • Reel Ad of the Week

Puma celebrates 50 years of Hip-Hop

By Reel Chicago Sep 13, 2023
Directing duo LOBOS, represented by LA-based Easy Mondays, has partnered with Puma and Burrell to create a spot celebrating the 50th anniversary of hip-hop. This anthem for th...
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Burrell makes life grander in Toyota’s Grand Highlander
  • NEW WORK

Burrell makes life grander in Toyota’s Grand Highlander

By Reel Chicago Sep 8, 2023
The 2024 Toyota Grand Highlander is no ordinary SUV. It's Toyota's most powerful midsize SUV to date, and this marketing campaign is designed to let the world know it. ...
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McDonald’s celebrates Black History with Future 22
  • Black History Month

McDonald’s celebrates Black History with Future 22

By Reel Chicago Feb 1, 2022
McDonald's has launched Future 22, a new creative campaign that celebrates the work of 22 young, gifted and Black leaders whose passion and talent are creating meaningful chan...
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Toyota’s Corolla Cross ad is a musical masterpiece that feels just right
  • NEW WORK

Toyota’s Corolla Cross ad is a musical masterpiece that feels just right

By Reel Chicago Jan 12, 2022
Nothing beats the satisfaction you get when things just work effortlessly, moving with you in complete harmony. Packing that pleasure into one flawlessly choreographed spot, Bu...
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The Best of Chicago Advertising in 2021
  • Year in Review

The Best of Chicago Advertising in 2021

By Colin Costello Dec 29, 2021
So, here we are at the end of another year. In 2021, we experienced more freedom from the pandemic during the spring and summer as cases lowered, but here we are, back in a kin...
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UPDATE: Burrell CCO Lewis Williams to join Weber Shandwick
  • REEL MOVES

UPDATE: Burrell CCO Lewis Williams to join Weber Shandwick

By Colin Costello Dec 5, 2021
Yesterday, Reel Chicago broke the story that award-winning Chief Creative Officer, Lewis Williams, had resigned from Burrell Communications. He will join Weber Shandwick as EVP...
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Burrell taps The Colonie for ‘Black Experience on Xfinity’
  • NEW WORK

Burrell taps The Colonie for ‘Black Experience on Xfinity’

By Reel Chicago Mar 31, 2021
Burrell Communications recently returned to The Colonie, tapping the talents of editor Graham Chapman and the Chicago-based company’s design team for the multi-platform launc...
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Burrell celebrates 50 Years of Black Storytelling
  • REEL BUSINESS

Burrell celebrates 50 Years of Black Storytelling

By Reel Chicago Feb 18, 2021
Burrell Communications Group announced today that it will honor its "golden anniversary" year by launching a new community engagement initiative, "50 Acts of Kindness."  C...
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Burrell spot for Toyota Sienna celebrates spontaneity
  • NEW WORK

Burrell spot for Toyota Sienna celebrates spontaneity

By Reel Chicago Jan 4, 2021
The adventurous life awaits! "The Sienna Life" campaign, kicking off today, welcomes a refined and versatile minivan featuring bold design, available all-wheel drive, and enhan...
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2020 in Review: Top Chicago advertising campaigns
  • Year in Review

2020 in Review: Top Chicago advertising campaigns

By Colin Costello Jan 2, 2021
It's hard to remember back in February 2020, when the Kansas City Chiefs bested the San Francisco 49ers in Super Bowl LIV and Parasite was winning Best Picture, no one was talk...
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Burrell wins Telly for McDonald’s “The Road to Golden”
  • AWARDS

Burrell wins Telly for McDonald’s “The Road to Golden”

By Reel Chicago Aug 18, 2020
Burrell Communications Group (BCG), a leading national agency specializing in multicultural communications reaching the Black consumer market, earned second place, Bronze Honor...
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