Wellness marketing can get complicated fast. Powders. Pills. Gadgets. Hacks. Protocols. Routines. Kettle & Fire and Chicago-based AOR Someoddpilot are taking the opposite a...
Chicago-based Someoddpilot is putting NBA big man Isaiah Stewart everywhere at once in a new campaign for Xero Shoes, using duplication to capture the Detroit forward’s relen...
Getting dropped by your insurance company can feel like a fight. So The General and BBDO Chicago decided to make it one.
In the latest installment of the brand’s “The Br...
Laughlin Constable Public Relations has earned a PRSA Chicago Skyline Award for its work supporting the transformation of Hollywood Casino Joliet.
The agency’s “Hollywoo...
M&M’S have jumped out of the snack bowl and onto the screen in BBDO Chicago’s latest campaign, Screentime.
Directed by Rami Hachache through PRETTYBIRD US, the campa...
Havas Chicago has named Larry Gies its new Chief Strategy Officer, bringing the longtime Energy BBDO strategist back into the Havas network and onto the agency’s senior leade...
Jersey Mike’s is heading into year two of its NFL partnership with a new campaign platform and one very unexpected franchise quarterback. Created with Highdive, Game Day Mike...
HomeGoods took its “Never Shop the Same” platform quite literally, supersizing everyday home finds for a larger-than-life experiential activation in Chicago’s Pioneer Cou...
After nearly a decade with Grey, Applebee’s is bringing its creative account back to the Midwest.
The casual-dining chain has named BBDO Chicago its new creative agency, h...
Independent agency twoxfour has been named media agency of record for Walter E. Smithe Furniture & Design, adding another hometown brand to the shop’s growing roster.
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NBC is marking its 100th anniversary with a massive fall push, and The Windy City is right in the middle of the celebration. The network’s new “Our Biggest Fall in 100 Year...
Chicago-based Highdive is helping Jeep celebrate 85 years of freedom, grit and adventure with a new national campaign declaring one simple idea: “This Is Jeep Country.”
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Sometimes the best advertising idea is also the dumbest idea in the room. And we mean that as a compliment. This week’s Reel Ad of the Week goes to Jersey Mike’s “Bus,”...
The Laughing Cow spent the summer taking its signature cheese wedge on the road with The Wedgemobile, a traveling activation created by Havas Chicago.
The oversized wedge-on...
Lucid Motors and BarkleyOKRP have launched a new global campaign for the Lucid Gravity that turns a familiar SUV advertising premise on its head. Instead of asking whether the ...
The Motion Agency is expanding its Midwest footprint by acquiring Vehr Communications, a Cincinnati-based strategic communications firm.
The deal strengthens Chicago-headqua...
Cramer-Krasselt and ECHO are bringing back Branch Yarderman for a new round of spots under the brand’s “We Are Yarders” platform, once again turning the unwritten rules o...
Cecily Strong spent years owning late nights. Now Thomas’ is asking the Chicago-born comedian to do something considerably more frightening: become a morning person. Strong s...
State Farm is putting a more personal spin on football season. Created with Highdive, the insurer’s latest campaign uses a series of distinct football stories to show what pe...
Colornation has added colorist Kalvin Johnson to its growing roster of remote post-production talent, expanding its lineup with an artist whose commercial work includes project...
