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Columnist: Reel Chicago

AbelsonTaylor Group Announces the 2025 nextgenerATion Summer Interns
  • REEL BUSINESS

AbelsonTaylor Group Announces the 2025 nextgenerATion Summer Interns

By Reel Chicago Jun 13, 2025
Leading healthcare advertising and marketing firm AbelsonTaylor Group has selected eight 2025 college graduates and one rising senior for this year’s nextgenerATion summer in...
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VSA Partners hires new Associate Partner of Strategic Growth
  • REEL MOVES

VSA Partners hires new Associate Partner of Strategic Growth

By Reel Chicago Jun 13, 2025
VSA Partners, a leading strategy and creative agency, today announced the appointment of Liz Murnin as Associate Partner, Strategic Growth, signifying its investment in strat...
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Shaq, T-Pain & Bumblebee Roll into The General’s new campaign
  • Reel Ad of the Week

Shaq, T-Pain & Bumblebee Roll into The General’s new campaign

By Reel Chicago Jun 11, 2025
The General Insurance just launched a blockbuster campaign—produced by local powerhouse Energy BBDO—featuring cultural heavyweights Shaquille O’Neal, T‑Pain, and even B...
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Marvel releases 2nd and final trailer for Ironheart
  • CHICAGO MADE

Marvel releases 2nd and final trailer for Ironheart

By Reel Chicago Jun 9, 2025
Looks like Marvel finally remembered Ironheart is dropping in just over two weeks. The studio released a brand-new trailer today for its Black Panther: Wakanda Forever spinoffâ...
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SCC helps GUM and SOLO stand out with new campaigns
  • CREATIVE

SCC helps GUM and SOLO stand out with new campaigns

By Reel Chicago Jun 9, 2025
Schafer Condon Carter (SCC) is flexing its creative muscle with the launch of two national campaigns that elevate everyday brands into unforgettable moments. The independent Ch...
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Taco Bell taps Quality Meats for new creative assignment
  • ACCOUNT WINS

Taco Bell taps Quality Meats for new creative assignment

By Reel Chicago Jun 9, 2025
Taco Bell just made a spicy addition to its agency roster. Following a competitive review, the fast-food disruptor has selected Quality Meats to lead a fresh creative campaign ...
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Lucky Kraken and American Collectors Insurance launch Lost Classics
  • PRODUCTION CENTRAL

Lucky Kraken and American Collectors Insurance launch Lost Classics

By Reel Chicago Jun 9, 2025
In a bold new move at the intersection of entertainment and brand storytelling, Lucky Kraken, the disruptive content studio founded by television and advertising veterans&...
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Ferris Bueller’s signature sweater vest hits the auction block
  • CHICAGO MADE

Ferris Bueller’s signature sweater vest hits the auction block

By Reel Chicago Jun 5, 2025
On June 5, 1985, Ferris Bueller, the most legendary truant in American film history, captivated audiences with his unforgettable day off in John Hughes’ timeless classic ...
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It’s a Chi-Town Showdown on penultimate episode of Top Chef: Destination Canada
  • Streaming

It’s a Chi-Town Showdown on penultimate episode of Top Chef: Destination Canada

By Reel Chicago Jun 5, 2025
The Top Chef kitchen headed north this season—way north—and three standout Chicago chefs packed their knives and entered the culinary fray. Bravo’s hit competition ser...
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Picture North announces partnership with Shortlist Management 
  • REEL BUSINESS

Picture North announces partnership with Shortlist Management 

By Reel Chicago Jun 5, 2025
Creative production and post production house Picture North continues its strategic expansion through a new partnership with industry leaders Shortlist Management, who will now...
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Nespresso shifts global creative to Leo
  • ACCOUNT WINS

Nespresso shifts global creative to Leo

By Reel Chicago Jun 5, 2025
Nespresso has named Publicis Groupe’s Leo as its new global creative agency of record, concluding an influential 19-year relationship with IPG’s McCann. The move comes afte...
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WeatherTech doubles down on U.S. manufacturing in campaign
  • CREATIVE

WeatherTech doubles down on U.S. manufacturing in campaign

By Reel Chicago Jun 3, 2025
That’s the message behind the latest creative campaign from WeatherTech, developed by longtime agency partner Pinnacle Advertising. With three new spots rolling out nationwid...
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Lightswitch Video appoints Bryce Anderson as new CEO
  • REEL MOVES

Lightswitch Video appoints Bryce Anderson as new CEO

By Reel Chicago Jun 3, 2025
Lightswitch Video announces the appointment of Bryce Anderson as its new chief executive officer. Anderson, one of the founders who currently serves as Lightswitch’s chief re...
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David Hauptschein revives Spoken Word Café series at Chicago Filmmakers
  • Events

David Hauptschein revives Spoken Word Café series at Chicago Filmmakers

By Reel Chicago Jun 3, 2025
Acclaimed writer and artist David Hauptschein is again reviving his legendary Spoken Word Café, a series he ran at Chicago Filmmakers in the 80s-90s. In keeping with the showâ...
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Chicago teen filmmaker Aeris Danet becomes youngest winner in CHFF history
  • FILM

Chicago teen filmmaker Aeris Danet becomes youngest winner in CHFF history

By Reel Chicago May 30, 2025
In a genre built on unexpected twists, no one at the 2025 Chicago Horror Film Festival (CHFF) was expecting the breakout star of the weekend to be a 15-year-old from Orland Par...
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Paramount+ with Showtime renews The Chi for Season 8
  • CHICAGO MADE

Paramount+ with Showtime renews The Chi for Season 8

By Reel Chicago May 29, 2025
After shattering its own streaming records, The Chi is officially coming back for more. Paramount+ with Showtime announced today that the acclaimed drama has been renewed for S...
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DDB Chicago wins creative and strategy assignment for Bimbo
  • ACCOUNT WINS

DDB Chicago wins creative and strategy assignment for Bimbo

By Reel Chicago May 29, 2025
DDB Chicago has been awarded the global creative and strategy assignment for the Bimbo masterbrand, following a highly competitive pitch. The agency will lead efforts to elevat...
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Acclaimed Game of Thrones colorist Joe Finley joins Harbor
  • REEL MOVES

Acclaimed Game of Thrones colorist Joe Finley joins Harbor

By Reel Chicago May 28, 2025
HPA Award-winning colorist, Joe Finley, known for his work on iconic television and feature film projects, has joined Harbor as Senior Colorist. The announcement was made by EV...
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GERTRUDE marks 20th anniversary
  • ADVERTISING

GERTRUDE marks 20th anniversary

By Reel Chicago May 27, 2025
Two decades ago, in a city known for its hustle, its history, and its no-nonsense creativity, GERTRUDE was born. Now, the fiercely independent agency is celebrating 20 years of...
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VSA Partners launches Design4Better
  • REEL BUSINESS

VSA Partners launches Design4Better

By Reel Chicago May 27, 2025
VSA Partners has launched a bold new initiative called Design4Better—a digital sketchpad built by designers, for designers, where imagination takes the lead and briefs are le...
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