Category: NEW WORK

Hootenanny and Leo Burnett used classic rock, dramatic hyperbole, and smart humor to deliver an effective message in Tears, a new commercial for online insurance company Esuranc...

Wisconsin gubernatorial candidate, Kelda Helen Roys, is no stranger to being bold. During her time in the state assembly, Roys boldly went door-to-door to advocate for elimin...

Carbon, Whitehouse Post, and Cramer-Krasselt combined spy-thriller cool with cute-mascot warmth in a pair of spots for the Paper and Packaging Board that debuted in February. ...

Add acting to the illustrious resumes of FCB's Global Chief Creative Officer Susan Credle, Deutsch North American Chief Creative Officer Pete Favat and 72andSunny's Executive Cr...

Hootenanny and MARC USA recently launched a variety of social additions to an integrated Ruby Tuesday campaign that began with a highly visible spot in 2017. Featuring 360-...

When Mariska Hargitay began the role of Olivia Benson on Law & Order: Special Victims’ Unit, the content of the scripts, as well as the work she did to prepare for the role, ...

Who doesn’t obsess over a Portillo’s hotdog? When I lived in Chicago, I couldn’t wait to have my once-a-year dog from the Midwest mecca known for its Italian beef sandwich...

gyro Chicago/Denver has brought the Make-A-Wish Foundation to life by transforming the organization’s name into the tagline. Make A Wish. This bright, beautiful campaign...

In keeping with the attitude that made her a favorite among Super Bowl viewers, Girls Trip star Tiffany Haddish combines firm advice with genuine enthusiasm in a new Groupon Val...

A new, retro-flavored, funk-inspired campaign from Laughlin Constable’s in-house production company, Hive, should have Milwaukee Bucks fans cheering and dancing in their arm c...

Wow. I’m used to DDB Chicago making me laugh and warm my insides. I can’t say they have ever really gotten my head nodding and my foot tapping musically though. ‘Til no...

Lucasfilm CEO Kathleen Kennedy first came out with the shirt that said, “The Force is Female” last year, thrusting her into the SJW (Social Justice Warrior) spotlight. N...