• Super Bowl
  • AWARDS
  • CREATIVE
    • REEL AD OF THE WEEK
  • CHICAGO MADE
  • ONE CHICAGO
  • PEOPLE
    • CELEBRITY
    • In memoriam
    • REEL MOVES
      • ACCOUNT WINS
    • Reel Pride
    • THE REEL BLACK LIST
    • REEL WOMEN
    • POV
  • PRODUCTION
    • CASTING
    • FILM
    • TV
    • Streaming
    • Reel Indie
    • Behind The Scenes
    • POST
    • AUDIO
    • podcast series
    • SPOTLIGHT
    • SOCIAL MEDIA
    • APPS
  • EVENTS
    • EVENTS
    • FESTIVALS
Menu
  • Super Bowl
  • AWARDS
  • CREATIVE
    • REEL AD OF THE WEEK
  • CHICAGO MADE
  • ONE CHICAGO
  • PEOPLE
    • CELEBRITY
    • In memoriam
    • REEL MOVES
      • ACCOUNT WINS
    • Reel Pride
    • THE REEL BLACK LIST
    • REEL WOMEN
    • POV
  • PRODUCTION
    • CASTING
    • FILM
    • TV
    • Streaming
    • Reel Indie
    • Behind The Scenes
    • POST
    • AUDIO
    • podcast series
    • SPOTLIGHT
    • SOCIAL MEDIA
    • APPS
  • EVENTS
    • EVENTS
    • FESTIVALS
  • Super Bowl
  • AWARDS
  • CREATIVE
    • REEL AD OF THE WEEK
  • CHICAGO MADE
  • ONE CHICAGO
  • PEOPLE
    • CELEBRITY
    • In memoriam
    • REEL MOVES
      • ACCOUNT WINS
    • Reel Pride
    • THE REEL BLACK LIST
    • REEL WOMEN
    • POV
  • PRODUCTION
    • CASTING
    • FILM
    • TV
    • Streaming
    • Reel Indie
    • Behind The Scenes
    • POST
    • AUDIO
    • podcast series
    • SPOTLIGHT
    • SOCIAL MEDIA
    • APPS
  • EVENTS
    • EVENTS
    • FESTIVALS
Menu
  • Super Bowl
  • AWARDS
  • CREATIVE
    • REEL AD OF THE WEEK
  • CHICAGO MADE
  • ONE CHICAGO
  • PEOPLE
    • CELEBRITY
    • In memoriam
    • REEL MOVES
      • ACCOUNT WINS
    • Reel Pride
    • THE REEL BLACK LIST
    • REEL WOMEN
    • POV
  • PRODUCTION
    • CASTING
    • FILM
    • TV
    • Streaming
    • Reel Indie
    • Behind The Scenes
    • POST
    • AUDIO
    • podcast series
    • SPOTLIGHT
    • SOCIAL MEDIA
    • APPS
  • EVENTS
    • EVENTS
    • FESTIVALS

Category: Super Bowl

OKRP Creatives weigh in on Super Bowl ads
  • Super Bowl

OKRP Creatives weigh in on Super Bowl ads

By Reel Chicago Feb 8, 2021
Despite the CBS All-Access crashing right at kick off. Despite a somewhat lame, yet spectacle-laden Half-Time Show thanks to "Should have been nominated for a Grammy" The Weekn...
More »
Laughlin Constable’s John Maxham on Super Bowl ads
  • Super Bowl

Laughlin Constable’s John Maxham on Super Bowl ads

By John Maxham Feb 8, 2021
Heading into the Super Bowl, the question on my mind was “How much of 2020 is going to wind up in the 2021 Super Bowl ads?” Mercifully, it wasn’t all that much. Not th...
More »
Not Edward, Edgar Scissorhands in Cadillac LYRIQ
  • Super Bowl

Not Edward, Edgar Scissorhands in Cadillac LYRIQ

By Reel Chicago Feb 7, 2021
Cadillac’s electric future is illuminated with a “slice” of nostalgia from Tim Burton’s Edward Scissorhands universe, in a new commercial debuting in the fourth quarter...
More »
McDonald’s Super Bowl – Thank You for Driving Thru
  • Super Bowl

McDonald’s Super Bowl – Thank You for Driving Thru

By Reel Chicago Feb 5, 2021
McDonald’s has unveiled its :30-second for the Super Bowl – Thank You for Driving Thru – which will air shortly before kickoff. For years, McDonald's has heard its cus...
More »
You want a sandwich war? You got a sandwich war.
  • Super Bowl

You want a sandwich war? You got a sandwich war.

By Reel Chicago Feb 5, 2021
First, there were the Chicken wars. Now, Jimmy John's finds itself in the middle of a sandwich war during the company's first-ever Super Bowl commercial. The new spot from t...
More »
“Believe You Will” in Guaranteed Rate’s SB spot
  • Super Bowl

“Believe You Will” in Guaranteed Rate’s SB spot

By Reel Chicago Feb 5, 2021
It's the Friday before the big game, so expect a slew of Super Bowl reveals today. Guaranteed Rate, has announced that the newest ad in its national brand campaign, Believe Yo...
More »
Jeep to air one spot during Super Bowl
  • Super Bowl

Jeep to air one spot during Super Bowl

By Reel Chicago Feb 4, 2021
Keeping their effort under wraps, Jeep announced it will debut one commercial during this Sunday’s (February 7, 2021) Big Game telecast. The spot will air in the second half ...
More »
Where does Chicago rank for football fans?
  • Super Bowl

Where does Chicago rank for football fans?

By Reel Chicago Feb 4, 2021
For many Chicago football fans, as well as fans across the country, Super Bowl is far more than just a game: it’s a sacred American tradition. Fans aren’t just spectators, ...
More »
Complete list of all our Super Bowl coverage. Enjoy!
  • Super Bowl

Complete list of all our Super Bowl coverage. Enjoy!

By Reel Chicago Feb 2, 2021
If you're as much of a fan of Super Bowl spots as we are you will enjoy seeing the complete list of our coverage right here. We're making it easy on our readers with one cl...
More »
Super Bowl consumer spending down
  • Super Bowl

Super Bowl consumer spending down

By Reel Chicago Jan 28, 2021
Chicago-based Numerator, a data and tech company serving the market research space, has launched a consumer sentiment study to understand how consumers plan to watch and spend ...
More »
Coors Light, Seltzer Big Game ad runs in dreams
  • Super Bowl

Coors Light, Seltzer Big Game ad runs in dreams

By Reel Chicago Jan 28, 2021
During the Super Bowl, commercial breaks are notoriously swamped with beer advertisements. A certain, other beer brand seemingly controls the ad space - so much so that Coors i...
More »
Behind the scenes of the Jeep ‘Groundhog Day’ spot
  • Super Bowl

Behind the scenes of the Jeep ‘Groundhog Day’ spot

By Daniel Patton Feb 3, 2020
Chicago-based Highdive Advertising reinvigorated an existential pop sensation through Groundhog Day, a commercial that became a classic before it even premiered during yesterday...
More »
P+N’s Superb Owl aids Aussie wildlife during Super Bowl
  • Super Bowl

P+N’s Superb Owl aids Aussie wildlife during Super Bowl

By Reel Chicago Jan 31, 2020
Rochester, NY-based Partners + Napier has launched an effort to save Australian wildlife with the help of Superb Owl (@SuperbOwl_Saves), a character named for the search term th...
More »
Lite versus Light: corn syrup dispute bubbles over
  • Super Bowl

Lite versus Light: corn syrup dispute bubbles over

By Colin Costello Feb 7, 2019
Miller Lite is calling foul on Bud Light for claims about sweeteners mentioned in Super Bowl spots After jousting with Game of Thrones' episode The Mountain in its Bu...
More »
The Best and Worst of Super Bowl LIII commercials
  • Super Bowl

The Best and Worst of Super Bowl LIII commercials

By Colin Costello Feb 5, 2019
The term "sucked" could have applied to the parade of mediocre, ho-hum spots that aired during Sunday's big game. And so ends another Super Bowl season. The build u...
More »
Chance and Backstreet Boys drop hot Doritos spot
  • Super Bowl

Chance and Backstreet Boys drop hot Doritos spot

By Colin Costello Feb 1, 2019
#NowItsHot Doritos campaign kicks off with the hip-hop and pop superstars remixing "I Want It That Way" Well, at least something is hot during these ridiculous...
More »
Dogs turn the tables on people for Avocados from Mexico
  • Super Bowl

Dogs turn the tables on people for Avocados from Mexico

By Colin Costello Feb 1, 2019
Chicago agency creatives are stuck inside from the below-0 temperatures, but that has not stopped them from releasing their spots for the Super Bowl which features the Patriots ...
More »
Michelob and Zoe Kravitz make big game debut
  • Super Bowl

Michelob and Zoe Kravitz make big game debut

By Colin Costello Feb 1, 2019
"We were inspired to create a pure moment because an organic beer like this is worthy of some goosebumps" Liz Taylor CCO, FCB Chicago Michelob ULTRA Pure Gold, t...
More »
Toyota changes the game in Super Bowl LIII commercial
  • Super Bowl

Toyota changes the game in Super Bowl LIII commercial

By Reel Chicago Feb 1, 2019
Female football scholarship winner Antoinette “Toni” Harris redefines what it means to be a hybrid in new RAV4 spot Toyota returns to the 2019 Super Bowl with a...
More »
3% Movement: brand purpose will win Super Bowl
  • Super Bowl

3% Movement: brand purpose will win Super Bowl

By Reel Chicago Jan 30, 2019
Together with Sprinklr, Twitter, and Papa John’s, the 3% Movement encourages fans to track purpose-driven campaigns by using the hashtag #3percentsb In its sixt...
More »

Posts pagination

« Prev Page 1 Page 2 Page 3 Page 4 Page 5 Next »
sign up
  • Classifieds
  • Advertise
  • SIGN UP FOR OUR ELERT
  • CONTACT US
  • Search
  • About Reel Chicago
  • Classifieds
  • Advertise
  • SIGN UP FOR OUR ELERT
  • CONTACT US
  • Search
  • About Reel Chicago
  • Classifieds
  • Advertise
  • SIGN UP FOR OUR ELERT
  • CONTACT US
  • Search
  • About Reel Chicago
  • Classifieds
  • Advertise
  • SIGN UP FOR OUR ELERT
  • CONTACT US
  • Search
  • About Reel Chicago
ReelChicago.com / Copyright © 2026. All rights reserved.