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Reel Chicago

Category: NEW WORK

Cottonelle links cleanliness to confidence in ‘Come Clean’ campaign
  • NEW WORK

Cottonelle links cleanliness to confidence in ‘Come Clean’ campaign

By Reel Chicago Aug 18, 2025
Cottonelle has partnered with FCB to introduce a fresh campaign titled “Come Clean,” which takes a playful approach to connecting cleanliness with confidence. Rather than f...
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Chicago Voyagers, Highdive unveil new art exhibit
  • NEW WORK

Chicago Voyagers, Highdive unveil new art exhibit

By Reel Chicago Aug 7, 2025
Chicago Voyagers, a nonprofit empowering under-resourced youth through outdoor adventure therapy, is teaming up with award-winning creative agency Highdive to present The Futur...
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Blueberries go big with new campaign led by Chicago’s SCC
  • NEW WORK

Blueberries go big with new campaign led by Chicago’s SCC

By Reel Chicago Jul 23, 2025
Just in time for National Blueberry Month, the U.S. Highbush Blueberry Council (USHBC) has unveiled a bold new national marketing platform: “Blueberries. GO BIG.” And behin...
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KFC enters Comeback Era with new campaign from Highdive
  • NEW WORK

KFC enters Comeback Era with new campaign from Highdive

By Reel Chicago Jul 16, 2025
After years of falling behind in the chicken wars, KFC is flipping the script—literally. With the help of Chicago-based agency Highdive, the fast-food giant is launching its ...
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Peroni and Giada De Laurentiis debut Italian Beer Ice
  • NEW WORK

Peroni and Giada De Laurentiis debut Italian Beer Ice

By Reel Chicago Jun 27, 2025
Move over, frosé—Peroni Nastro Azzurro just dropped the chicest way to cool off this summer, and it comes on a spoon. The No. 1 Italian beer brand is teaming up with Giada D...
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Walton Goggins goes full on S.M.U.T. for Jimmy John’s audiobook
  • NEW WORK

Walton Goggins goes full on S.M.U.T. for Jimmy John’s audiobook

By Reel Chicago Jun 24, 2025
Jimmy John’s is cranking up the heat this summer—and not just with peppers. The sandwich chain has launched its latest tongue-in-cheek campaign: S.M.U.T.—aka the Summer M...
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SCC helps GUM and SOLO stand out with new campaigns
  • NEW WORK

SCC helps GUM and SOLO stand out with new campaigns

By Reel Chicago Jun 9, 2025
Schafer Condon Carter (SCC) is flexing its creative muscle with the launch of two national campaigns that elevate everyday brands into unforgettable moments. The independent Ch...
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WeatherTech doubles down on U.S. manufacturing in campaign
  • NEW WORK

WeatherTech doubles down on U.S. manufacturing in campaign

By Reel Chicago Jun 3, 2025
That’s the message behind the latest creative campaign from WeatherTech, developed by longtime agency partner Pinnacle Advertising. With three new spots rolling out nationwid...
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Chicago’s Pope gets the billboard treatment from Old National Bank
  • NEW WORK

Chicago’s Pope gets the billboard treatment from Old National Bank

By Reel Chicago May 13, 2025
As the world celebrated the historic election of Pope Leo XIV—the first American pope, born in Dalton, Illinois—Old National Bank celebrated in its own way: on Chicago's Ke...
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Coors Banquet invites drinkers to start a legacy
  • NEW WORK

Coors Banquet invites drinkers to start a legacy

By Reel Chicago May 7, 2025
With over 150 years of brewing history behind it, Coors Banquet is turning its gaze toward the future. The iconic beer brand has launched “Start Your Legacy,” a new campaig...
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Sandals Resorts introduces The Mom Nap for Mother’s Day
  • NEW WORK

Sandals Resorts introduces The Mom Nap for Mother’s Day

By Reel Chicago May 6, 2025
This Mother’s Day, Sandals Resorts is offering the ultimate luxury to moms everywhere—not flowers, not brunch, but something far more sacred: a nap. In its latest creati...
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Pests are smart, Orkin Pros are smarter in new campaign
  • NEW WORK

Pests are smart, Orkin Pros are smarter in new campaign

By Reel Chicago Apr 28, 2025
Orkin, the pest control industry leader, has launched a bold new national campaign, "Pests Are Smart, Orkin Pros Are Smarter," in partnership with creative agency DDB Chicago. ...
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Culligan teams with Highdive for first-ever global campaign
  • NEW WORK

Culligan teams with Highdive for first-ever global campaign

By Reel Chicago Apr 24, 2025
Highdive is making more waves—literally. The award-winning creative agency has unveiled a bold new global brand campaign for Culligan, the water filtration company that’s b...
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DDB goes full crunch with surreal new campaign for SKITTLES POP’D
  • NEW WORK

DDB goes full crunch with surreal new campaign for SKITTLES POP’D

By Reel Chicago Apr 23, 2025
What happens when chewy goes crunchy? According to DDB Chicago, the answer is an identity crisis—and they’re helping fans laugh (and scream) their way through it in the lat...
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The Visionworks difference: making eyecare simple, not extreme
  • NEW WORK

The Visionworks difference: making eyecare simple, not extreme

By Reel Chicago Apr 22, 2025
Leo Chicago has rolled out a fresh and witty new campaign for Visionworks, reframing how we think about eye care—not by taking it to the extremes, but by simplifying it. P...
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Master Lock rebrands and drops first campaign in decades
  • NEW WORK

Master Lock rebrands and drops first campaign in decades

By Reel Chicago Apr 21, 2025
For the first time in decades, Master Lock is redefining its brand identity — and it's doing so with longtime creative agency partner Laughlin Constable. The launch of a bold...
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Oscar nom Sara Nesson directs Poise, a film supporting women in menopause
  • NEW WORK

Oscar nom Sara Nesson directs Poise, a film supporting women in menopause

By Reel Chicago Apr 16, 2025
Poise, the leading brand for light bladder leak protection, is taking on a critical gap in women’s healthcare with a new initiative focused on supporting perimenopausal and m...
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UScellular shows love to its own customers
  • NEW WORK

UScellular shows love to its own customers

By Reel Chicago Apr 14, 2025
In an industry where flashy promotions and "switch-to-save" deals reign supreme, UScellular is doing something refreshingly different: showing love to the customers who are alr...
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Dove sends fans on a scavenger hunt for VIP concert tickets
  • NEW WORK

Dove sends fans on a scavenger hunt for VIP concert tickets

By Reel Chicago Apr 9, 2025
Concert season is heating up—literally—and Dove is making sure fans stay fresh with its newest campaign, Hot Seats, a multicity scavenger hunt that rewards music lovers wit...
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McDonald’s taps into Minecraft Mania with limited-time movie meals
  • NEW WORK

McDonald’s taps into Minecraft Mania with limited-time movie meals

By Reel Chicago Mar 24, 2025
From building pixelated Golden Arches to constructing full-on restaurants block by block, Minecraft fans have been showing their love for McDonald’s inside the digital sandbo...
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