Fresh off the palate of its Emmy-nominated first season, NBC Chicago’s hit culinary/comedy series Poochie & Pang (eat Chicago) returns for its eagerly awaited second season as the dynamic, offbeat duo will
Trident is shaking up the gum aisle and Gen Z’s mindset with the launch of its bold new creative platform, TriDifferent. Developed by FCB London and FCB Chicago, and brought to life
Chicago’s culinary stars get their close-up in The Bear. See every restaurant location from Seasons 1–4 on an interactive map. If you’ve ever watched The Bear and found yourself wondering,
Just in time for National Blueberry Month, the U.S. Highbush Blueberry Council (USHBC) has unveiled a bold new national marketing platform: “Blueberries. GO BIG.” And behind the fruit-forward push? None
After years of falling behind in the chicken wars, KFC is flipping the script—literally. With the help of Chicago-based agency Highdive, the fast-food giant is launching its most ambitious rebrand
This week’s Reel Ad of the Week is anything but plain — and that’s exactly the point. International Delight, with creative agency FCB Chicago, just dropped a brilliantly executed campaign
Choose Chicago launched the new Never Done. Never Outdone. marketing campaign to position Chicago as a premier global destination for leisure travel, meetings, and events. The new campaign was informed
The Top Chef kitchen headed north this season—way north—and three standout Chicago chefs packed their knives and entered the culinary fray. Bravo’s hit competition series Top Chef: Destination Canada premiered
Grab your Xanax. Season four of The Bear, the hit FX series with deep Chicago roots, will premiere in its entirety on Hulu starting Friday, June 25 at 7 p.m.
Fangs, fear and a fusion of sound carry Ryan Coogler’s latest film, Sinners. The supernatural horror film, which Coogler wrote, produced and directed, is set in the 1930’s American south. It
Just in time for grilling season, Pringles and Miller Lite have joined forces for a first-of-its-kind flavor collaboration that’s destined to dominate summer snack tables. Introducing Pringles x Miller Lite
What happens when chewy goes crunchy? According to DDB Chicago, the answer is an identity crisis—and they’re helping fans laugh (and scream) their way through it in the latest oddball
Camp Kuleshov, the annual trailer competition known affectionately as “Camp K,” has announced its 2025 Lev Award winners—recognizing the year’s top emerging talent in editing, graphics, sound design, and music
French Butter is stirring things up with the addition of Timothy Hogan to its director roster and the expansion of its national sales team through a partnership with The Cre8tors.
Leo and Snack Factory are inviting audiences into a whimsical world of flavor with the launch of their latest game-changing snack, Pop’ums. The brand, best known for disrupting the pretzel
Sister publication, Reel 360 News, was the first to break the story of Technicolor Creative Studios’ financial troubles and its decision to shut down The Mill’s U.S. operations (MPC Advertising,
Lay’s is making a grand return to the Super Bowl, and this time, it’s with the cinematic touch of Academy Award-winning director Taika Waititi. Known for his ability to blend
As football fans (Go Birds!) brace for the inevitable post-Super Bowl slump, Coors Light is here to remind everyone that slowing down can be a good thing. The brand’s 2025
‘Stache up! For Super Bowl LIX, Pringles is taking snack rescues to new heights—literally. With a cast featuring Adam Brody, Nick Offerman, James Harden, and Kansas City Chiefs’ coach Andy
Jeep is redefining luxury and capability with the launch of its all-new Wagoneer S, the brand’s first global battery-electric vehicle (BEV). To mark this milestone, Jeep has debuted its new
